629 episodes
The Business Storytelling Show Trappe Digital LLC
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- Business
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4.9 • 46 Ratings
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Top content marketer Christoph Trappe and guests share tips on connecting better with target audiences. Named a Top 5 storytelling podcast, a Top 50 podcast to listen to in 2021, and a Top 1.5 percent global podcast.
Half a million downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels and DBTV.
Guests have included:
Joe Pulizzi
Michael Brenner
Kristina Podnar
Scott Brinker
Seth Godin
Barry Schwartz
... and more.
Produced by Trappe Digital LLC.
Sponsorship bookings: https://www.christophtrappe.com/sponsored-podcast-booking
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596: Staying connected: Leading Remote Content Teams to Peak Performance - a chat with Kevin Eikenberry
Kevin Eikenberry, author of "The Long-Distance Team: Designing Your Team for Everyone's Success" joins me on this live recording of "The Business Storytelling Show" to share the latest when it comes to leading distributed teams.Join us and grab a copy of the book here: https://amzn.to/3oJHBwq
Connect with Kevin here: http://kevineikenberry.com -
BONUS: Name dropping: How to handle names in articles on second reference?
Quoting people in our articles can help us write better articles. They bring their expertise and unique opinions to the table that can improve the content and make it go deeper. But how do we refer to them, and how about on the second reference? I discuss this topic in this bonus episode of the marketing podcast "The Business Storytelling Show."
Read even more on the topic here: https://www.christophtrappe.com/handle-names-in-articles-on-second-reference/ -
595: Maximizing Your Sales Potential with Branded Podcasts a chat with Ross Romano
Ross Romano of "Be Podcast Network" joins me to discuss how branded podcast help with sales and networking.Join us and connect with Ross here: https://www.linkedin.com/in/rossromano/
Related content:
Should your company launch a branded podcast? A chat with Alison Osborne of Quill Inc & CoHost https://podcasts.apple.com/us/podcast/559-should-your-company-launch-a-branded-podcast/id1591411647?i=1000589552451&itsct=podcast_box&itscg=30200&ls=1 -
BONUS: New to podcasting? Who is your podcast coach?
Podcasting is an excellent way for leaders to build their brands, but given that the medium can be new to many, podcast coaching for leaders with an actual podcast coach is worth considering.
Learn more on this episode, and if you want to talk to me about coaching you, book a 30-minute call here: https://calendly.com/ctrappe/business-hello?month=2023-05 -
594: How AI tools will impact corporate communications teams - a chat with Chris Keefe of Poppulo
Chris Keefe, Chief Product Officer at Poppulo, joins me to discuss the topic on this live recording of "The Business Storytelling Show."We touch on: How AI impacts corporate communicationsHow to use AI tools to your advantageWhat downfalls should we look out for?And more...
This episode is supported by Zen Media and produced by Trappe Digital. -
BONUS: What is voice marketing?
Here's why your brand needs to invest in voice marketing now.
Join me and learn more by reading this must-read book on the topic: https://amzn.to/3MqAeU9
Customer Reviews
Great podcast
Love the variety of guests, and the powerful storytelling lessons
Outstanding podcast
Totally enjoyed talking with Christoph. What a great host — always asking smart questions which lead to actionable advice. No fluff here, just really solid content.
The best host; the best guests
Christoph is an amazing host — digging deep to really spotlight his guests and make them shine. His podcast is syndicated across multiple networks and even a live TV show, effectively casting a wide net for maximum audience reach. He’s created a great network that has resulted in some big name guests and great conversation. I was recently a guest on his show and he went the extra mile to leave an Amazon video review of my book, which was unexpected but super appreciated. So now it’s my turn to return the favor — thanks Christoph!