7 episodes

What you don’t know about digital marketing could secretly be harming your business. Expand your marketing knowledge with our experts, Caleb and Rhen, as they explore and discuss multiple digital marketing topics such as Search Engine Optimization (SEO), Google My Business (GMB), branding strategies, and much more. Our digital marketing podcast strives to educate marketers on strategies they can use to improve their marketing campaigns and online search rankings.
https://phase-marketing.com

The Market Invaders Podcast Phase Marketing

    • Business

What you don’t know about digital marketing could secretly be harming your business. Expand your marketing knowledge with our experts, Caleb and Rhen, as they explore and discuss multiple digital marketing topics such as Search Engine Optimization (SEO), Google My Business (GMB), branding strategies, and much more. Our digital marketing podcast strives to educate marketers on strategies they can use to improve their marketing campaigns and online search rankings.
https://phase-marketing.com

    Branded Vs. Money Keywords

    Branded Vs. Money Keywords

    Keywords are crucial to any SEO campaign, but what type of keywords are going to benefit your website the most? Caleb and Rhen reveal their thoughts on the importance of both branded keywords and “money” keywords. Listen in to discover the different approaches recommended by the Market Invaders on how to utilize these types of keywords to benefit your marketing strategies as much as possible.

    https://phase-marketing.com/organic-seo-services


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    • 4 min
    Marketing Red Flags

    Marketing Red Flags

    What happens when you don’t know what to look for when hiring a small business marketing company? Your marketing campaign suffers greatly. Listen in as the Market Invaders expose the 8 red flags you should be considering when looking to hire a marketing company. From details in the contract to local exclusivity, learn what to look for so you can hire a trustworthy marketing company.

    https://phase-marketing.com/local-seo-solutions


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    • 16 min
    An SEO Case Study

    An SEO Case Study

    Caleb and Rhen discuss a case of poorly managed SEO that was discovered through a free consultation they gave to a local attorney. The client was interested in a third party’s opinion of how his website and SEO were performing, amongst a few other inquiries. Tune in to uncover the shocking mistakes made by “professionals” and the Market Invaders’ recommendations on how to remedy the damage.

    https://phase-marketing.com/organic-seo-services


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    • 14 min
    Your Website is Useless

    Your Website is Useless

    It requires time and research to discover what your company is lacking in terms of Google’s algorithm and to ultimately improve your position. Without knowing the specifics of your business, it is hard to determine exactly how long it would take to rank your company’s website in the top 3 positions on Google. Depending on your competitors and the competition of the keyword(s) you are trying to rank for, the process could range anywhere from 3 to 6 months. Taking the time to rank your website on Google is a beneficial long-term marketing strategy for your business, due to the number of potential clients it could direct to your site.

    https://phase-marketing.com/organic-seo-services


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    • 8 min
    Marketing Gurus

    Marketing Gurus

    Establish the vast difference between a person who claims to be a “marketing guru” and valid marketing experts with Caleb and Rhen. Uncover the red flags to look for in a marketing “specialist” such as them offering a “one size fits all” blueprint to make you money. Marketing strategies need to be specific to your location, audience, etc. which is why there is no cookie cutter plan to follow. Tune in for more tips on how to determine if a person’s marketing strategies are legitimate.

    https://phase-marketing.com/


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    • 15 min
    Google My Business

    Google My Business

    Caleb and Rhen discuss how crucial it is to implement Google My Business (GMB) into your marketing strategy. As a local service based company, optimizing your GMB could raise your business website to the top of Google’s search results for phrases related to the services your company offers. Tune in to determine how beneficial GMB could be for your business’ online presence.

    https://phase-marketing.com/google-maps-marketing


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    • 12 min

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