187 episodes

Helping ambitious young professionals navigate entrepreneurship, careers, and investing.

louisshulman.substack.com

The Louis and Kyle Show Louis Shulman

    • Business
    • 5.0 • 88 Ratings

Helping ambitious young professionals navigate entrepreneurship, careers, and investing.

louisshulman.substack.com

    Andrew Moses: Lessons From Interviewing 175+ Artists, Athletes & Top Performers

    Andrew Moses: Lessons From Interviewing 175+ Artists, Athletes & Top Performers

    Andrew Moses is the host of the "Everybody Pulls The Tarp" podcast, having interviewed over 175 top performers, spanning Olympians, pro athletes, TV stars, CEOs, and more.
    He also is Vice President at MorganFranklin, where he aids finance, technology, and business leaders in navigating complex transformational challenges.
    Additionally, he co-founded Autism Speaks U, a national initiative that raised over $7 million and engaged students from universities and colleges across 25+ states in advocacy, awareness, and fundraising.
    In this episode, we discuss:
    🏋️‍♂️ Lessons from athletes, artists and musicians
    🔄 The Role of Adversity in Success
    🌅 Keeping Things in Perspective
    💡 The Tarp Pulling Moment
    🎨 The Art of Interviewing
    🌟 Much more
    Chapters:
    00:00:00 - Andrew's Current Projects
    00:03:09 - The Value of Menial Tasks in High-Ranking Positions
    00:06:11 - The Tarp Pulling Moment
    00:09:10 - Curiosity and Connection in Podcasting
    00:12:05 - Intrinsic Motivation and Consistency
    00:15:07 - Setting Internal Goals & Consolidation Breaks
    00:17:59 - Learning how to learn effectively
    00:20:50 - Keeping Things in Perspective
    00:23:59 - The Role of Adversity in Success
    00:27:03 - Manny's Journey to Becoming a Coach
    00:29:57 - Capturing the Raw Energy of the Come-Up
    00:32:44 - Trusting Your Own Taste
    00:35:31 - The Art of Interviewing
    00:38:34 - Lessons from Artists and Musicians
    00:41:48 - Lessons from Athletes
    00:44:43 - A Student's Impact
    Connect with Andrew:
    → LinkedIn: https://www.linkedin.com/in/andrewhmoses/
    → Website: https://www.everybodypullsthetarp.com/
    → Twitter: https://twitter.com/andrewhmoses
    → Instagram: https://www.instagram.com/andrewmoses123/
    → Spotify: https://tr.ee/tUxZ9wEPuv
    → Apple Podcast:


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com

    • 48 min
    Andre Haykal Jr: Client Ascension, ListKit, KnowledgeX, The Bible, and Future Goals

    Andre Haykal Jr: Client Ascension, ListKit, KnowledgeX, The Bible, and Future Goals

    Andre Haykal Jr is the co-founder of Client Ascension and ListKit.
    At Client Ascension, the goal is to build the #1 coaching program & community for agency owners. Andre has helped countless businesses achieve their goals by improving their marketing strategies and internal operations.
    In this episode, we discuss:
    🎯 Investing in Coaches and Accelerating Progress
    🌍 Hiring Talent from Lebanon
    📖 The Bible as the Original Self-Help Book
    📊 The Importance of Diversifying Traffic Sources
    💪 The Importance of Craft and Fitness
    🔄 A Different Approach to SaaS Sales
    🌟 Much more
    Chapters:
    00:00:00 - Current Projects & Ventures
    00:03:36 - The Potential of ListKit and Cold Email
    00:11:05 - Investing in Coaches and Accelerating Timelines
    00:14:45 - Finding Inspiration from Entrepreneurs
    00:18:14 - A Different Approach to SaaS Sales
    00:25:44 - The Bible as the original self-help book
    00:29:48 - Accountability and Responsibility in Client Ascension
    00:33:18 - The Benefits of Podcasting
    00:37:07 - Implementing Student Success Coaches for Client Ascension
    00:40:58 - Hiring Talent from Lebanon
    00:44:42 - Takeaways from Bailey Bolton's Episode
    00:48:28 - The Importance of Diversifying Traffic Sources
    00:52:28 - The importance of craft and fitness in entrepreneurship
    00:56:03 - Importance of People and Inputs Over Outputs
    00:59:55 - An Inspiring Role Model for Entrepreneurs
    Connect with Andre:
    →Website: andrehaykaljr.com
    →LinkedIn: linkedin.com/in/andrehaykaljr
    →Twitter: twitter.com/andrehaykaljr
    →Youtube: youtube.com/@andrehaykaljr
    → Andre’s Podcast: https://www.youtube.com/@sticktalkpodcast


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com

    • 1 hr
    Matt McGarry: Generating $15M Through Email Marketing

    Matt McGarry: Generating $15M Through Email Marketing

    Matt McGarry, "The Newsletter Guy," is a highly successful entrepreneur.
    As the founder of the agency GrowLetter, Matt is a thought leader and operator in newsletter growth and customer acquisition.
    Additionally, Matt generated over 5 million subscribers and $15 million in sales just last year.
    In this episode, we discuss:
    💰 Building an eight-figure business
    📬 The evolution of newsletter marketing
    📈 Scaling a freelance business
    💼 B2B newsletter marketing opportunities
    🌱 Using evergreen content across platforms
    🤖 The future of AI in marketing
    🌟 Much more
    Chapters:
    00:00:00 - The Value of Newsletters in Email Marketing
    00:05:54 - The Rise of Newsletters in the Creator Space
    00:08:47 - Transitioning from Full-Time Job to Freelancing and Consulting
    00:11:30 - Scaling the Business: From Freelancer to Agency
    00:17:20 - Technology, Software, and Education in Newsletter Marketing
    00:20:21 - Transitioning from Freelancing to A Full-Time Job in Digital Marketing
    00:26:13 - Opportunities in B2B Newsletters
    00:29:17 - Alternative Paths to Freelancing Success
    00:32:01 - Building an Eight-Figure Business
    00:34:49 - Evergreen & Impactful Content: From Tweets to Podcasts
    00:37:33 - The Future of AI Capabilities
    00:40:27 - Using Memes for Ads
    Connect with Matt McGarry:
    → Twitter: https://twitter.com/JMatthewMcGarry
    → Newsletter: newsletteroperator.com/subscribe
    → Website: https://growletter.co/


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com

    • 46 min
    Adam Hergenrother: Living The 200% Life

    Adam Hergenrother: Living The 200% Life

    Adam Hergenrother is the Founder & CEO of Livian, Host of The 200% Life Podcast, and the author of "The 200% Life" and "The Founder & The Force Multiplier."
    An entrepreneur at heart, Adam is passionate about using business to transform lives and believes that focusing on personal growth is the key to business success.
    In this episode, we discuss:
    🌱 Embracing Purpose & Personal Growth
    🌟 Elevating the Moment and Living with Purpose
    📘 Learning from Michael Singer
    🌬️ Accepting Reality and Letting Go of Suffering
    📚 Adam's Books
    💪 Techniques for Handling Life's Challenges
    And much more!
    Chapters:
    00:00:00 - The Existence of the Soul and Spirit
    00:03:05 - The Illusion of Success and Failure
    00:06:07 - The Meaning of Life
    00:08:57 - Elevating the Moment and Living with Purpose
    00:11:33 - Leadership Action and Decision Making
    00:14:25 - Enjoying the Moments Unfolding
    00:17:19 - Living a Balanced Life
    00:20:16 - Overcoming Obsessive Thoughts and Self-Comparison
    00:23:16 - The Definition of Success
    00:26:03 - Techniques for Handling Life's Challenges
    00:28:46 - Accepting Reality and Letting Go of Suffering
    00:34:40 - Allowing Emotions to Work Their Way Through You
    00:37:42 - Releasing Old Energy & Learning from Michael Singer
    00:40:34 - Removing Garbage from Inside
    00:43:37 - What the Book Covers and Who It's For
    00:46:12 - Adding Value to your People
    Connect with Adam Hergenrother:
    → Instagram: https://www.instagram.com/adamhergenrother/
    → LinkedIn: https://www.linkedin.com/in/adamhergenrother/
    → YouTube: https://www.youtube.com/c/AdamHergenrother1
    → Website: https://adamhergenrother.com/


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com

    • 46 min
    Kristen Butler: Building A Community On Positivity With 50M+ Followers

    Kristen Butler: Building A Community On Positivity With 50M+ Followers

    Kristen Butler is the founder and CEO of Power of Positivity, a thriving community with over 50M followers from all the world dedicated to empowering individuals to live their best lives.
    With features in SUCCESS, Forbes, and Entrepreneur, Kristen is a respected leader in the field of personal development.
    She also is the author of "The Comfort Zone", the "3 Minute Positivity Journal" and the "3 Minute Happiness Journal".
    In this episode, we discuss:
    🌊 The Path to Less Stress and Greater Flow
    🚀 Strategies for Achieving More with Less Effort
    🌱 Understanding the Three Zones of Living
    🎯 Finding Purpose and Alignment in Life
    👐 Embracing a Hands-On Approach to Leadership
    🌍 Building a Global Brand through Authenticity
    🌟 Much more
    Chapters:
    00:00:00 - The Journey to Less Stress and More Flow
    00:02:53 - Achieving More with Less Effort
    00:05:36 - Balancing Content Strategy
    00:08:29 - Being Hands-On as a CEO
    00:11:17 - The Three Zones of Living
    00:15:26 - The Importance of Self-Identification
    00:19:13 - Aligning with Your Purpose
    00:25:41 - Growing Your Comfort Zone
    00:30:43 - The Three Stages of Growth
    00:34:23 - The Power of Positivity
    00:37:45 - Building a Global Brand
    00:42:22 - Protecting Imagination and Creativity
    Connect with Kristen Butler:
    → Instagram: https://www.instagram.com/positivekristen
    → Instagram: https://www.instagram.com/powerofpositivity/?hl=en
    → LinkedIn: https://www.linkedin.com/in/positivekristen
    → Twitter: https://twitter.com/positiveKristen
    → Website: https://positivekristen.com/


    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com

    • 44 min
    Charles Tichenor IV: Lessons From Spending $1 Billion on Facebook Ads

    Charles Tichenor IV: Lessons From Spending $1 Billion on Facebook Ads

    Charles Tichenor IV is a renowned media buyer and educator who has driven over $1 billion in revenue through his mastery of paid advertising.
    As the creator of the 3:2:2 Method, PSM, 4Pi, and the Facebook Ads MBA Program, Charles has a track record of disrupting the industry.
    His diverse advertising experience spans across notable clients including CBS Television, MGM Hotels, and Disney Movie Club, to name a few.
    In this episode, we discuss:
    🔥 Charles’ most controversial opinions about Facebook ads
    🚀 How to get started with paid media
    💸 The benefits of increasing your ad spend
    🚫 Why no other platform can compete with Meta
    🧘 Removing Self-worth from Success
    🏦 The Power of Fractional Banking
    🌟 Much more
    Chapters:
    00:03:41 - The Importance of Self-Sufficiency for Operators and Agencies
    00:07:11 - A New Paradigm: Understanding the Power of Tools
    00:14:24 - Aligning Media Buying Strategies
    00:17:54 - Prioritizing Efficiency on Facebook
    00:21:49 - The Danger of Prioritizing Facebook Ads in Business Growth
    00:25:38 - Removing Self-worth from Success
    00:29:17 - The Power of Fractional Banking
    00:37:21 - The Benefits of Increasing Volume
    00:40:58 - Shifting Thinking on Cost Caps
    00:44:41 - The disconnect between performance and success in the agency industry
    00:48:19 - Advertising Strategies on Different Platforms
    00:52:12 - The Power of Facebook and the Inability of Other Platforms to Overtake It
    00:55:48 - Effective Project Management and Transparency
    Connect with Charles Tichenor IV:
    → LinkedIn: https://www.linkedin.com/in/charleytichenoriv/
    → Twitter: https://twitter.com/CTtheDisrupter
    → Website: https://www.disrupterschool.com/
    Resources Mentioned in the Episode:
    → The Social Dilemma: https://www.thesocialdilemma.com/
    → The Social Network: https://www.sonypictures.com/movies/thesocialnetwork
    → Reframe Your Brain by Scott Adams: www.amazon.com/Reframe-Your-Brain




    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com

    • 59 min

Customer Reviews

5.0 out of 5
88 Ratings

88 Ratings

CTK1310 ,

Timeless Insights

Phenomenal show! They drive to gain insights, but do so in such a relaxed and casual way. The guests are extremely informative. Very timeless in their approach.

Farzad Rashidi ,

Awesome show

Louis is an excellent host! I had the pleasure of coming on to the show as a guest, and I must say I was blown away by the quality of the podcast.
From pre-recording steps, to the episode itself, he asked me very insightful questions that enabled me to share interesting info on the show.
I highly recommend the podcast to any entrepreneur in the digital world.

Nancy0707 ,

Phenomenal Show

Louis and Kyle are brilliant hosts who know how to ask the right questions! Brilliant insights from guests too. Thank you for bringing your fresh perspective to the world!

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