96 episodes

The Make Each Click Count Podcast features expert guests and insights that provide actionable advice for growing your online business. Discover how to accelerate your sales and profits while making sure you are getting the absolute most from your online marketing.

The Make Each Click Count Podcast is hosted by Andy Splichal, the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.

Andy Splichal has been specializing in running paid click campaigns for his clients for twenty plus years. He specializes in Google Ads and specifically using Google Shopping to generate profitable sales for private eCommerce clients.

Within the Make Each Click Podcast, Andy interviews a wide range of industry experts that goes beyond just creating and optimizing Google Ads but all elements that go into effectively increasing conversion rates, sales, profits and ultimately growing your online business.

Make Each Click Count Hosted By Andy Splichal Andy Splichal

    • Business
    • 5.0 • 117 Ratings

The Make Each Click Count Podcast features expert guests and insights that provide actionable advice for growing your online business. Discover how to accelerate your sales and profits while making sure you are getting the absolute most from your online marketing.

The Make Each Click Count Podcast is hosted by Andy Splichal, the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.

Andy Splichal has been specializing in running paid click campaigns for his clients for twenty plus years. He specializes in Google Ads and specifically using Google Shopping to generate profitable sales for private eCommerce clients.

Within the Make Each Click Podcast, Andy interviews a wide range of industry experts that goes beyond just creating and optimizing Google Ads but all elements that go into effectively increasing conversion rates, sales, profits and ultimately growing your online business.

    Actionable Insights For Advertising With Social Media with Katie Wight

    Actionable Insights For Advertising With Social Media with Katie Wight

    This episode features Katie Wight, founder of KW Content, a company with a mission of helping purpose driven brands change the world.
    Katie shares her thoughts on what makes social media an effective way to advertise your brand and the platforms to use. She also discuss recent privacy changes in running Facebook ads.
    In addition, listen to the top three mistakes that Katie sees advertisers make, a success story from an Ecommerce client with a 400% growth after a year of working together. And the type of products she finds are doing well in TikTok.
    Finally, Katie shares the struggle in providing services to their clients and working with purpose driven brands.
    Episode Action Items:
    To find more information about Katie or to learn more about KW Content, visit: https://kwcontent.com/ (kwcontent.com) and https://www.instagram.com/kwcontent/ (@kwcontent)
    ABOUT THE HOST:
    Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com/ (https://www.makeeachclickcountuniversity.com).
    He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com/ (https://www.trueonlinepresence.com )(https://www.trueonlinepresence.com (https://www.trueonlinepresence.com)), read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com (https://www.makeeachclickcount.com/ (https://www.makeeachclickcount.com)).
    New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com/ (https://podcast.makeeachclickcount.com)
    (https://podcast.makeeachclickcount.com/ (https://podcast.makeeachclickcount.com)).

    • 30 min
    Can A Podcast Boost Sales For An Ecommerce Store?

    Can A Podcast Boost Sales For An Ecommerce Store?

    This episode features Nora Sudduth, the Chief Revenue Officer and co-founder of Hello Audio. She is a leading marketing and conversion strategist who has helped businesses sell over 5 million of products and services online.
    Find out why Nora believes it's important for a company to establish a clear marketing message and the best ways a company can do this.
    Listen as Nora explains how Hello Audio can help businesses achieve the three things any campaign need to be successful and why would an ecommerce company should consider launching a podcast.
    If you don't have a podcast yet, then you may want to listen as Nora shares how podcast can help with your business on differentiating your brand, enhancing the client experience, and connecting with the customers.
    Find out what Nora predicts on the future of podcast, the dynamic content and personalized service that Hello Audio have to offer.
    Episode Action Items:
    To find more information about Hello Audio, go to: https://helloaudio.fm/ (helloaudio.fm)
    ABOUT THE HOST:
    Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com/ (https://www.makeeachclickcountuniversity.com) (https://www.makeeachclickcountuniversity.com/ (https://www.makeeachclickcountuniversity.com)). He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com (https://www.trueonlinepresence.com/ (https://www.trueonlinepresence.com)), read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com (https://www.makeeachclickcount.com/ (https://www.makeeachclickcount.com)).
    New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com/ (https://podcast.makeeachclickcount.com) (https://podcast.makeeachclickcount.com/ (https://podcast.makeeachclickcount.com)).

    • 29 min
    Generating $20 Million In Ecommerce Working Less Than 1 Hour A Day

    Generating $20 Million In Ecommerce Working Less Than 1 Hour A Day

    This episode features Dave Mason, an entrepreneur, author and coach that has shown how you can create a business while still living the lifestyle you want to live.
    Discover why first determining your priorities along with the lifestyle you want is essential before you create the business you need to support those priorities.
    Listen as Dave explains exactly how he has been able to create and continue to manage a multi-million dollar eCommerce company (https://www.knobs.co) while only working an average of 15 minutes per day.
    If you don't already have a business, then you will want to listen as Dave describes what type of business you should begin and why.
    Finally, listen as Dave tells the story of how he handled a customer service problem that arose and how he developed a training system that could take his place within the business and how you can take this method to streamline your own processes.
    Episode Action Items:
    To find more information about Dave or to learn more about his 'Money Madness Challenge' visit https://moneymindsetmadness.com or you can find Dave's book, The Size of Your Dreams, at https://thesizeofyourdreams.com
    ABOUT THE HOST:
    Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com (https://www.makeeachclickcountuniversity.com).
    He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com (https://www.trueonlinepresence.com), read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com (https://www.makeeachclickcount.com).
    New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com (https://podcast.makeeachclickcount.com).

    • 29 min
    The 7 Core Areas of SEO With David Finberg

    The 7 Core Areas of SEO With David Finberg

    This episode features David Finberg, the founder of Peaks Digital Marketing.
    Discover each of the 7 core areas of SEO (strategy, web design, content, reputation, page speed, user experience and backlinks) including what they are and how you can use to increase your organic placement on Google.
    In addition, within this episode, David discusses how Google works to determine placing websites and some industry tools you can use to improve your SEO results.
    Also, listen as David talks about some of the mistakes to avoid when hiring a SEO agency and how he sees the industry changing over the next 12-18 months.
    Finally, David reveals an actionable step you can take absolutely free that will help you see better SEO results.
    Episode Action Items:
    To find more information about David or to learn more about Peaks Digital visit https://www.peaksdigitalmarketing.com
    ABOUT THE HOST:
    Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.
    He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com (https://www.trueonlinepresence.com), read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com (https://www.makeeachclickcount.com).
    New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com (https://podcast.makeeachclickcount.com).

    • 44 min
    SEO VS PPC Does It Even Matter If Your Website Doesn’t Convert? With Jason Hunt

    SEO VS PPC Does It Even Matter If Your Website Doesn’t Convert? With Jason Hunt

    This episode features Jason Hunt, the co-founder of Merged Media as well as the host of the Merged Marketing Podcast.
    Discover some mistakes you should avoid when launching an SEO program and why you need a fundamental understanding of SEO if you want success driving organic traffic.
    In addition, within this episode, Jason and Andy discuss why conversion is the major factors that will determine your success whether using organic traffic or paid traffic when driving traffic to your website.
    Jason reveals some tips on increasing your conversion (hint, make sure you are solving problems for your customers) along with showing up along the entire customer journey.
    Finally, Jason discusses what companies get wrong when looking to hire a digital marketing agency.
    Episode Action Items:
    To find more information about Jason or to learn more about Merged Marketing Media visit https://merged.ca or listen to Jason on the Merged Marketing Podcast - https://merged.ca/podcast/
    ABOUT THE HOST:
    Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com (https://www.makeeachclickcountuniversity.com).
    He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com (https://www.trueonlinepresence.com), read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com (https://www.makeeachclickcount.com).
    New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.co

    • 31 min
    Launching A Referral Program That Actually Works With Dominick Keenan

    Launching A Referral Program That Actually Works With Dominick Keenan

    This episode features Dominick Keenan, the VP of Sales at ClickBank. ClickBank for over 20 years has been a trusted global partner for businesses looking to grow online.
    Within this episode, Dominick discusses what makes a referral program work well including some actionable item tips you should know to help ensure you are running a successful program.
    Discover the differences between affiliate and referral programs and why every established eCommerce business should implement a referral program as a way to grow their online sales.
    Dominick also details how ClickBank can integrate with your website to create a referral program that will bring you new customers and increase your overall sales.
    Finally, learn what type of products do and do not work well using a referral program including some of Dominick's favorite success stories.
    Episode Action Items:
    To find more information about Dominick or to learn more about ClickBank visit https://www.clickbank.com/podcast (https://www.clickbank.com/podcast) to take a free quiz to see if launching an affiliate program is viable for your company.
    ABOUT THE HOST:
    Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com (https://www.makeeachclickcountuniversity.com).
    He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com (https://www.trueonlinepresence.com), read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com (https://www.makeeachclickcount.com).
    New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com. (https://podcast.makeeachclickcount.com.)

    • 42 min

Customer Reviews

5.0 out of 5
117 Ratings

117 Ratings

malfoxley ,

Great show!

Andy, host of the podcast, highlights all aspects of digital marketing and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

benigeri ,

Great Insights

Great interviewer and guests. Learn something useful in each of the episodes I’ve listen too. Thanks for helping me scale my business!!!

Bettie 2445 ,

Actionable information

Love this podcast. Always informative with actionable advice and information. Andy is so fun, articulate and easy to listen to. Keep it up!!

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