58 episodes

The iDigress Podcast simplifies how to grow your business. From go-to-market and sales enablement strategies to demand generation, business optimization and marketing execution, the Webby nominated podcast hosted by Troy Sandidge, aka the Strategy Hacker®, provides actionable takeaways, insights, and proven methodologies to achieve sustainable and scalable growth in under 30 minutes!

Follow Troy on Twitter @FindTroy.
Get in touch with Troy at FindTroy.com.

iDigress is a part of the HubSpot Podcast Network.

iDigress with Troy Sandidge Troy Sandidge

    • Business
    • 5.0 • 557 Ratings

The iDigress Podcast simplifies how to grow your business. From go-to-market and sales enablement strategies to demand generation, business optimization and marketing execution, the Webby nominated podcast hosted by Troy Sandidge, aka the Strategy Hacker®, provides actionable takeaways, insights, and proven methodologies to achieve sustainable and scalable growth in under 30 minutes!

Follow Troy on Twitter @FindTroy.
Get in touch with Troy at FindTroy.com.

iDigress is a part of the HubSpot Podcast Network.

    Ep 58. The Four Currencies You Must Have In Order To Achieve In Business And In Life

    Ep 58. The Four Currencies You Must Have In Order To Achieve In Business And In Life

    There are only four true currencies out there. And no, I’m not talking about crypto.

    The four currencies are:
    1. Your Time
    2. Your Money
    3. Your Knowledge
    4. Your Skill

    This episode breaks down how to acquire, maintain, and utilize the four currencies to get what you want, both professionally and personally.

    • 28 min
    Ep 57. The Secrets To Growth And The Game Changing Approach To Conquering Your Sales Pipeline

    Ep 57. The Secrets To Growth And The Game Changing Approach To Conquering Your Sales Pipeline

    Did you know that growing a business is actually difficult? I'm sure you did. But did you know a big secret in growing, sustaining, and scaling a business comes down to having clarity? Sometimes we are too quick to take action and don't spend enough time asking the right questions and getting the right answers before making any moves. Learn the five growth secrets to gain more growth and learn communication tactics to improve your conversion rate within your sales pipeline.

    • 24 min
    Ep 56. State Of The Business Marketplace: Are The Odds In Your Favor For You To Scale Or For Your Business To Fail? [A Masterclass On Achieving Sustainable Growth]

    Ep 56. State Of The Business Marketplace: Are The Odds In Your Favor For You To Scale Or For Your Business To Fail? [A Masterclass On Achieving Sustainable Growth]

    Do you want $500K, $5M, or $50M+ in sales? Are you making the right investments, performing the right marketing and sales initiatives, and embracing the right platforms with the right messaging to position yourself to reach those numbers and beyond?

    70% of businesses will fail within five years or less. A big reason is businesses want to grow but don't know how to maintain their growth. This episode will explain how to operate, market, and sell your business to achieve sustainability first and scalability second.

    • 29 min
    Ep 55. Are You Focusing On The Wrong ICP To Increase Sales? When Should You Use Inbound & Outbound Marketing In Your Business & Are You Depending Too Much On Social Media?

    Ep 55. Are You Focusing On The Wrong ICP To Increase Sales? When Should You Use Inbound & Outbound Marketing In Your Business & Are You Depending Too Much On Social Media?

    Do you want to generate more growth for your business? Of course, you do. The biggest thing holding companies back from achieving their desired growth comes down to perspective. How do you perceive your marketing, messaging, and marketplace? How does your ideal client profile (ICP) perceive your marketing, messaging, offering, and brand?

    The reality is many are running their marketing/sales operations like driving a car that needs an oil change, new tires, new fluids, and has a bad transmission but think just keeping gas in the tank is enough to get to their destination.

    • 28 min
    Ep 54. The Blame Game: Marketing vs Sales, Which Is Really Responsible For Growth?

    Ep 54. The Blame Game: Marketing vs Sales, Which Is Really Responsible For Growth?

    Who in your organization is genuinely responsible for growth? Is it marketing? Is it sales? Do you know?

    Is your organization even running and tracking things in an optimal way for you to know what's working and what's not?

    The reality is that many teams, departments, and groups can be doing their jobs but aren't making any progress because they are not doing their jobs as individuals that complement the strengths and negate weaknesses for the organization's greater good.

    • 29 min
    Ep 53. You're Tracking The Wrong Data, Your MarTech Stack Is Probably Abysmal, & Your Business Could Use Some S.O.A.P. If You Want To Scale This Year!

    Ep 53. You're Tracking The Wrong Data, Your MarTech Stack Is Probably Abysmal, & Your Business Could Use Some S.O.A.P. If You Want To Scale This Year!

    On this episode, I will address something your business is probably doing wrong. You're either tracking the wrong data, haven't implemented or updated your martech stack, or you haven't applied S.O.A.P. to clean your business in a way to optimize it to scale to the level you want this year. Yes, I said what I said, so you should listen to this episode to get the depths of my words to assess your business and apply accordingly.

    • 23 min

Customer Reviews

5.0 out of 5
557 Ratings

557 Ratings

Robjr5 ,

Episode #50 The Big 5-0

If you haven’t listened to any of Troy’s episodes you’re missing out. He does an amazing job of keeping you engaged while sharing ways to scale your business. This episode resonated with me as a business owner. Great Job Troy.👏🏾👏🏾

Moses Adat ,

Amazing Podcast

This podcast is not only very well produced but full of wisdom. I am honored to call Troy a friend and have connected with him. Thank you for delivering so much value every month.

Leeannedrin ,

Learn from the Strategy Hacker ✅✅✅

I'm learning tons of value. It's like I'm having an online course in business strategy. Really worth it! I took business administration major in marketing when I was in college but I dropped out... now, it's like destiny has given me a chance to learn and educate myself again. Thank you for putting up this podcast, Troy 🙂

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