24 episodes
It's simple, you know? inStreamly
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- Business
Powered by inSTREAMLY and hosted by Katarzyna Dąbrowska, "It's simple, you know?" is a podcast that navigates through the world of game streamers as a medium for brands to communicate and interact with Generation Z. inSTREAMLY is the leading platform connecting top brands to streamers worldwide for branded content partnerships. Do you want to know how to cooperate with streamers and why it is a good strategy for your brand? Are you looking for streaming insights? Do you want to stand out and be relevant to a young and influential audience? On this podcast, we share our knowledge of the streaming world, discuss its massive potential, interview important industry players, and bring exclusive content for you to start running innovative branded campaigns that bring superior results. Subscribe and stay tuned for new episodes every other Tuesday.
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Here's how you do business in India
Every community, be it your local football team or the people of your country as a whole, has its own traditions, customs and the way it does certain things. This week, we’ll take a closer look at one of the most diverse and unique communities in the world - India.
We're speaking with Ishaan Arya, the Head of Business Development and co-founder of The Esports Club. Listen now if you’d like to know more about what the gaming ecosystem looks like in India, what the major challenges its people face and if it’s even possible to describe the Indian gamer community in just a few words. -
Shooting games are tactical. War is mindless.
The war in Ukraine has affected us all in more ways than we could’ve imagined. This week we’ll discuss just that with Daniel Kloud, the CEO of Entropiq, one of the most important rising stars of European esports teams.
How has the war affected the esports and gaming industries? How are teams who employ players of Russian origin reacting to the sanctions? What are the biggest challenges they are facing? Here’s all you could want to know about the situation and more. It’s really not that simple anymore. -
In business you don't always know what's next. And that's okay.
We are starting off the second season of It's Simple You Know? with a discussion with Sam Cooke, the CEO of Esports Insider, one of the most influential esports-related media outlets in the world.
How to scale your business up in unexpected ways? Why are Singapore and Iceland so important to the esports landscape? Should you go to a UK university? Can you always plan for what the future has in store for you? Let's find out! -
Leo De Biase: what is the reality of esports and gaming in Brazil?
Brazil is an absolute powerhouse within the worldwide gaming industry, as one of the largest markets and with tremendous potential. However, what exactly is behind these statements? What is the reality of esports and gaming in Brazil?
Leo De Biase, arguably one of the best known names in the Brazilian esports scene, is here to break it down for us. His 23 years of experience speaks for itself - from owning a chain of super successful internet LAN cafes (remember those?) to being the CEO of ESL Brazil and founder of BBL. -
A profession of an Innovation Broker: how to turn an idea into a business.
Being an Innovation Broker is all about personality and knowing how to build rapport with scholars, scientists and the business world. The idea is to find what the market is lacking, be flexible in terms of building communication and understanding the business.
These are the most important features of an Innovation Broker according to our guest today, Piotr Ciszek, who has been in this exact role for over 3 years. Based at SWPS, a leading private university in Poland, he helps scientists establish businesses, find potential investors, obtain grants, and connect them with VCs.
Tune in to listen to all about the fascinating projects he’s currently working on. -
Monetisation of esports. Is there really a pot of gold at the end of the rainbow?
Investing in esports doesn’t necessarily mean high returns. How much you'll earn or whether you’ll make anything at all depends on several factors. So what are they? Why are esport marketing campaigns still witchcraft for many? Why is it so hard to get information from esports organisations? What are the challenges faced by non-endemic brands willing to invest in a new, unknown environment?
You’ll hear all about this and more from Philip Macartney, Business Director at Elo Hell Esports and the founder of Enclave Gaming.