25 episodes

The official podcast from the Tennessee Small Business Development Center of Chattanooga.

How To Business TSBDC Chattanooga

    • Business
    • 5.0 • 1 Rating

The official podcast from the Tennessee Small Business Development Center of Chattanooga.

    E24:Your Tools for Professional Development

    E24:Your Tools for Professional Development

    In our season two finale, Josh, Sarah, and Madison discuss professional development, why you should do it for yourself, and why you should encourage your employees to do it too.
    __________
    00:45 - What professional development means (to us)
    02:40 - Specific tools
    09:17 - Why and how for your employees
    23:37 - Additional recommendations
    __________
    Learn more about the TSBDC at tsbdc.org/chattanooga or follow us on Instagram: @tsbdcchatt

    • 27 min
    E23: Your Tools for GoogleMyBusiness

    E23: Your Tools for GoogleMyBusiness

    In this episode, Rebecca is joined by Anthony Raffa of The Johnson Group. They discuss why every business owner should have a GoogleMyBusiness profile and how to take full advantage of everything the search engine tool has to offer.
    __________04:15 - What is GoogleMyBusiness?
    10:00 - What if you don't have a physical location?
    13:29 - Important aspects to include in a listing
    19:06 - Google Ads
    25:53 - When you should outsource
    30:35 - Customer reviews
    35:31 - General best practices and how often to update GoogleMyBusiness
    39:33 - One final piece of advice
    Create your GoogleMyBusiness profile at google.com/business
    __________
    Learn more about the TSBDC at tsbdc.org/chattanooga or follow us on Instagram: @tsbdcchatt

    • 42 min
    E22: Your Tools for Time Management

    E22: Your Tools for Time Management

    Sarah and Lynn discuss task management, organizing your calendar, and how to not waste time.
    __________
    08:31 - scheduling apps
    18:07 - managing tasks and taking notes
    32:31 - apps that can help you stop wasting time
    39:24 - manage your energy, not your time
    __________
    Learn more about the TSBDC at tsbdc.org/chattanooga or follow us on Instagram: @tsbdcchatt

    • 43 min
    E21: Your Tools for Social Media Management

    E21: Your Tools for Social Media Management

    Madison is joined by Treston Tanner to discuss social media management platforms and the when, how, and why of hiring someone to manage your social media for you. 
    __________
    01:45 - breakdown of social media scheduling platforms
    13:07 - when to outsource to an agency or freelancer + how to vet them
    23:34 - what to do before outsourcing
    27:03 - how much to budget for social media ads
    29:21 - which platforms you should be on
    33:38 - our personal favorite platforms
    __________
    Learn more about the TSBDC at tsbdc.org/chattanooga or follow us on Instagram: @tsbdcchatt

    • 36 min
    E20: Your Tools for Accepting Payments

    E20: Your Tools for Accepting Payments

    Erika Powell from BC Solutions joins us on this week's episode to discuss how to accept payments from customers, including fees, regulations, and data security.

    • 35 min
    E19: Your Tools for Starting a Business

    E19: Your Tools for Starting a Business

    Madison interviews Sarah and Rebecca about their experience as business owners and how they use that experience to counsel their clients.

    • 35 min

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