301 episodes

The Healthcare Marketing Underground is ReviveHealth's weekly podcast. It's where we riff and rant on hot topics in healthcare marketing. From ROI to content marketing to healthcare reform, we hit it all – but not without derailing into randomness. Join us won't you?

Healthcare Marketing Underground ReviveHealth

    • Business
    • 4.9 • 7 Ratings

The Healthcare Marketing Underground is ReviveHealth's weekly podcast. It's where we riff and rant on hot topics in healthcare marketing. From ROI to content marketing to healthcare reform, we hit it all – but not without derailing into randomness. Join us won't you?

    #285 "Pokémon Yo and the Battle of the Platforms"

    #285 "Pokémon Yo and the Battle of the Platforms"

    The Healthcare Marketing Underground is ReviveHealth’s weekly
    podcast where we riff and rant on hot topics in healthcare marketing. Listen in!

    • 32 min
    #284 “Andy Griffith and the Opera”

    #284 “Andy Griffith and the Opera”

    It wasn't just a one-time fluke — the Healthcare Marketing Underground really has returned with another special guest. Chris Bevolo is joined by Jill Austin, chief marketing officer at Vanderbilt University Medical Center, to preview their upcoming SHSMD Connections speaking session.

    • 34 min
    #283 "SHSMD Heavy"

    #283 "SHSMD Heavy"

    Join Chris Bevolo, Chris Boyer, and special guest Lindsay Resnick ([who recently joined ReviveHealth][1]) for a special SHSMD edition of the podcast. You'll hear more about Lindsay's background before the gang dives deep into 2016's SHSMD Connections — tips and tricks for attendees on how to get the most out of the conference.

    • 34 min
    #282 Pharma Bro!

    #282 Pharma Bro!

    Join Chris Bevolo, Chris Boyer, and Dana Weymouth for an end of the year special of the Healthcare Marketing Underground podcast. The gang takes a look at Google Zeitgeist, explores healthcare trends from 2015, and makes predictions for the biggest television show of 2016. Tune in for this special edition episode!

    • 53 min
    #281 "State of Denial"

    #281 "State of Denial"

    Join Chris Bevolo, Chris Boyer, and Dana Weymouth for a Christmas Special as they come to you from states of Denial, Delusion, and Confusion. In this episode, the trio covers the advance of facial-recognition technology in advertising, how worried we should be about artificial intelligence, and the age-old debate of whether American Christmas ads possess an emotional dissonance their U.K. counterparts lack. All this and more!

    • 30 min
    #280 A Charlie Brown Thanksgiving

    #280 A Charlie Brown Thanksgiving

    On this week’s Healthcare Marketing Underground podcast, Chris Bevolo and Chris Boyer dive into the stuffin’ of how establishing the success of your marketing campaign based solely on media impressions isn’t always gravy. In Bevolo’s recent blog post, he discusses the shift from impression based marketing benchmarks to data-driven analytics and how this change affects marketers across the board. Touching on an outside blog post sent through our internal grapevine, the duo analyzes the 'Advertising Bubble’. Hit play to find out what could make it POP!

    • 34 min

Customer Reviews

4.9 out of 5
7 Ratings

7 Ratings

Chasina123 ,

Relevant and Entertaining

I work in health care so in trying to stay up to date with the industry, I listen to this podcast. While I work mostly in finance and this podcast focuses on marketing, I still find it easy to listen to and relevant to my work. I enjoy hearing the hosts' perspective on recent trends in health care and like that they rotate in different guests. They often go off topic, such as talking about TV shows, but I think it makes the podcast more fun and entertaining. Out of all the podcasts I subscribe to, this is one of the only ones I actually stay caught up on.

Stopher68 ,

One of the best podcasts out there

This is one of the best marketing podcasts out there. Period. You don't have to be in healthcare to appreciate the insights, perspectives, rants, raves and generally great wit that the Interval Crew provide us on a weekly bases. Chris Bevolo, Adam Meyer and Jackie have a great chemistry and keep each other on point. Download and subscribe to this podcast now…you'll become addicted. And, you'll learn a lot!

KGulig ,

A Relevant & Fun Show for Health Care Marketing Professionals

I subscribe to a whole host of podcasts on business, news, health care and marketing. But this is one podcast that I listen to routinely, never missing an episode. Chris, Adam and Jackie manage to hit on very relevant and timely topics, while also adding humor and wit to the conversation, making me as a listener want to keep coming back! The folks at Interval have helped me learn a tremendous amount about our industry - what works, what doesn't work, and why we should constantly strive for change. Thank you for your commitment to your show!

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