From Comcast NBCUniversal LIFT Labs, it's Ideas Elevated: the podcast that elevates innovative products to their full potential.Join host Danielle Cohn as she explores the tools and tactics that successful entrepreneurs, industry experts, and up-and-coming CEOs use to take their ideas, products, and startups to the next level.Comcast NBCUniversal LIFT Labs gives talented entrepreneurs access to Comcast NBCUniversal’s renowned network of partners, brands and mentors to foster rapid breakthroughs in connectivity, media, and entertainment.
Bree Kellum Ballogun: Cultivating Client Relationships
Bree Kellum Balogun is the Senior Director of Account Management at Revolt Media and TV. Throughout her career, she's worked with major brands such as Walmart, Fiat, Coca-Cola, and more. In this episode, Bree chats with Aize Asowata, the Marketing Manager at Comcast NBCUniversal. You'll walk away with tips on how to build trust, set boundaries, and develop new strategies to gain and maintain client relationships.
Kendra Bracken-Ferguson: Telling Your Brand Story
Kendra Bracken-Ferguson is a digital marketer, brand architect, and entrepreneur. She's worked with companies such as Ralph Lauren, AT&T, Under Armour, Sally Beauty, helping them develop the next evolution of their digital media. In this episode, Kendra chats with Kia Brooks, the founder of the Gotham Film and Media Institute’s Owning It program. They discuss Kendra’s career path, including her experience, partnering with Halle Berry in 2020 to build the health and wellness company, rē•spin. You'll walk away with tactics to help you tell your brand story, and you’ll learn Kendra’s strategies for maintaining balance in her life as a busy entrepreneur.
How to Build a More Diverse Talent Pool
Marlin Williams is the vice president of diversity and inclusion at StockX, where she’s responsible for driving the development, execution, and maintenance of a comprehensive diversity, equity, and inclusion strategy. Tani Brown is Jopwell’s head of community. In her role, she leads marketing and growth, while creating spaces for the community of Black, Latinx, and Native American students and professionals to learn, connect and advance.
In this episode, Marlin and Tani join my colleague Khalilah Lawson during one of our Live@LIFT virtual events to chat about the best hiring practices for creating an inclusive work environment. They’ll explain how technology impacts your ability to build diverse teams, and how to use your company’s demographic data to set D&I goals.
Cultivating a More Inclusive Company Culture
Dr. Stefanie K. Johnson is a professor at the University of Colorado who studies how unconscious bias affects the evaluation of leaders, and Andrea Perdomo is the network catalyst of diversity, equity, and inclusion programs at Techstars. In this episode, Stefanie and Andrea chat with Juan Otero about how both founders and employees can foster a more inclusive company culture. They’ll also share steps that you can take right now to start building the foundation for a more equitable future in your workplace.
Creating an Equitable Workplace
Rashaad Lambert is an award-winning marketing architect, philanthropist, and community builder. In his role as director of culture and community for Forbes, he's establishing the media brand as a preeminent community for black and brown entrepreneurs.
Chris Anderson is the director of community learning and love, and Alicia Agnew is the people operations manager at Guru, one of the fastest-growing startups in Philadelphia. Chris leads community programs, customer education, and marketing. Alicia is a DEI-driven people operations pro.
In this episode, Rashaad, Alicia, and Chris chat with Kendra Lee, Senior Director, Leadership Development and DE&I Portfolio Management at Comcast during one of our Live@LIFT virtual events. They’ll discuss the role that management plays in fostering inclusive work environments and explore the difference between reactive and proactive inclusivity. Plus, they’ll give you tips on how to create and lead an inclusive workplace that values, protects, and creates opportunities for all employees.
Nir Bashan: How to Cultivate a Creative Mentality
Nir Bashan is a creativity expert and the CEO and founder of The Creator Mindset Consulting. Through his business, Nir has taught thousands of people how to harness the power of creativity to improve profitability, increase sales, and ultimately create more meaning in their work. His clients have included big-name companies like AT&T, JetBlue, and Ace Hardware, but most recently, he's made his expertise available to everybody through his new book titled The Creator Mindset. In this episode, Nir and Danielle will discuss why a creative mentality is key to building a sustainable business. They'll also give you steps you can take to unlock your own creativity and improve your company.
Entertaining, insightful, and actionable! 🔥
Whether you’re well-established as an entrepreneur or just getting started carving out a niche that’s ready to grow - this is a must-listen podcast for you! Danielle does a fantastic job leading conversations that cover a huge breadth of topics. Highly recommend listening and subscribing!
Great listen for entrepreneurs
The Nolan Bushnell episode had me hooked. Now I’m tearing through every episode. Great stuff so far.