If It’s Not on Your Calendar, It Won’t Get Done: How to Launch a Children’s Book in 90 Days

How are your New Year goals really going?

February has a way of revealing the truth. It’s the month when many well-intentioned resolutions quietly fade , not because we don’t care, but because we never gave them a place on the calendar.

In this solo episode, Ngozi Edema speaks directly to women over 40 who feel called to write a children’s book but struggle to find the time, confidence, or clarity to begin. Drawing from her own journey as a first-time children’s book author in her late 40s, Ngozi shares what she would do differently if she were launching her very first children’s book today.

This episode is a practical, honest roadmap for turning a long-held dream into a real, published book, without overwhelm, perfectionism, or waiting for “someday.”

 What You’ll Learn in This Episode

• Why February is the real test of your goals (and what to do about it)
• The truth about motivation vs. scheduling
• Why confidence comes after visibility, not before
• How marketing your book early builds momentum, not pressure
• Why pre-orders are a form of accountability, not stress
• How to write and launch a children’s book in 90 days, even with limited time
• The 4-phase framework Ngozi uses to guide first-time authors
• Why sharing your story is stewardship, not self-promotion
• How books become legacy, not just products

 Episode Breakdown & Timestamps

00:06 – February: the month that tells the truth about your goals
01:20 – “If it’s not on your calendar, it won’t get done”
02:26 – Ngozi’s origin story: motherhood, transition, and Mama’s Day Care
04:51 – Why marketing is not evil (and why your story deserves to be found)
07:18 – Confidence comes after visibility, not before
09:41 – Phase 1 (Weeks 1–2): Decide the book & start the conversation
11:54 – Phase 2 (Weeks 3–6): Write without performing
13:10 – Phase 3 (Weeks 7–10): Build a team, not burnout
14:15 – Phase 4 (Weeks 11–13): Launch with integrity
15:30 – Books as legacy: why unshared stories are lost stories
16:00 – Invitation to the Bedtime to Bookshelf journey

Check out Mama's Daycare : https://amzn.to/3fVilJy

Join The Bedtime to Bookshelf Waitlist: https://www.ngoziedema.com/

 Why New Year Resolutions Fail : https://youtu.be/952uNCzo6Xk

Join my community where I support midlife women to move from Idea to Published Author in 90 days:

https://www.skool.com/writers-academy-1893/about?ref=14f4886cfea04b969a41d37a4ebfbc8b

And get my Children's Book Blueprint : 

Also a mom can be several things in one day! Besides hosting this podcast, I write children's books and will love that check them out and gift a child in your life.

Here is a list of books authored by Ngozi Edema:

1. Mama's Daycare
2. Mel The Monkey And The Alligator
3. The Proud Sunflower
4. Bringing Africa Home: A Cookbook Of 52 Easy African Recipes
5. Tyson The Lion Who Ignored His Mom's Advice
6. Freddy and the Veggies

This podcast is for education only and is not a replacement for therapy. We suggest you seek out the help of a trained professional for help with your specific situation.