Igniting Souls Podcast with Kary Oberbrunner

Kary Oberbrunner

The Most Valuable Companies in the World Leverage a Powerful Secret. Do you? The majority of entrepreneurs don’t think they have any intellectual property. Truth is, they just don’t know how to find it. The few who do, don’t know how to protect it. Over 90% of your company’s value is linked to your IP. Unless you value your IP, your clients, competitors, and collaborators won’t truly value you. Kary Oberbrunner and Katherine Rubino team up to help you identify your ideas and protect them the fastest, easiest, and most effective way possible. Your Ideas are Valuable. Start Protecting Them Today. This podcast is sponsored by Instant IP and Wiggin(x).

  1. AI Companies Are Getting Rich Off Artists. Here’s How Artists Fight Back

    2h ago

    AI Companies Are Getting Rich Off Artists. Here’s How Artists Fight Back

    AI is changing the art world forever. Paintings, illustrations, digital art, photography, designs, sketches, concepts, characters, styles, portfolios, and creative processes can now be scraped, copied, trained on, and repurposed at massive scale. For artists, this is not just a technology issue. It is an ownership issue.Many creators are discovering that their original work may be used to train AI models without permission, attribution, or compensation. The result is a world where artists create the value, but others can profit from it. That is why Instant IP® is launching Protect the Artᴵᴾ, a new campaign designed to help artists safeguard their creative work before AI trains on it, copies it, or repurposes it without permission. In this episode, Kary Oberbrunner explains why artists must begin thinking like intellectual property owners in the age of AI. Your artwork is not just content. Your style, concepts, collections, characters, and creative direction are valuable assets. Instant IP® is offering a free IP credit to help artists begin protecting work such as: Original artworkDigital illustrationsPaintingsPhotographySketchesDesign conceptsCharacter artCollectionsCreative stylesPortfoliosVisual worldsArtist statementsCourse materialsBehind-the-scenes processes AI did not just change how fast art can be created. AI changed how fast art can be copied. Protect the Artᴵᴾ helps creators document, timestamp, and protect their original work with blockchain-backed evidence before someone else profits from it. Your art is more than an image.Your style is more than inspiration.Your creative work is intellectual property.Protect your first idea free with Instant IP®.https://www.instantip.today/artist/

    21 min
  2. AI Is Stealing Nonprofit Ideas. Here’s How Mission-Driven Organizations Fight Back

    3d ago

    AI Is Stealing Nonprofit Ideas. Here’s How Mission-Driven Organizations Fight Back

    AI is not just scraping businesses, brands, authors, artists, and filmmakers. It is scraping nonprofit ideas too. Nonprofits, NGOs, ministries, foundations, and mission-driven organizations create valuable intellectual property every day. Their programs, curriculum, strategies, donor campaigns, training materials, frameworks, videos, grant language, impact models, and original content often become the engine behind their mission. But in the age of AI, that work can be copied, scraped, summarized, repurposed, and reused faster than ever before.That is why Instant IP® is launching Protect the Orgᴵᴾ, a new campaign created to help nonprofits and NGOs protect the original ideas that underpin their mission. In this episode, Kary Oberbrunner explains why nonprofit intellectual property matters, why mission-driven organizations are especially vulnerable, and how AI has changed the urgency around idea protection. Instant IP® is offering a free IP credit to NGOs and nonprofits so they can begin protecting valuable creative and strategic assets such as: ProgramsCurriculumTraining materialsFundraising campaignsDonor messagingGrant languageImpact modelsOriginal videosFrameworksProcessesBrand contentStrategic plans Nonprofits give their blood, sweat, and tears to make people’s lives better. But generosity should not mean vulnerability. Your mission deserves protection.Your programs deserve protection.Your content deserves protection.Your ideas are intellectual property. Protect the Orgᴵᴾ helps nonprofits document, timestamp, and protect their ideas with blockchain-backed evidence before those ideas are copied, scraped, or misused. Protect your first idea free with Instant IP®.https://www.instantip.today/giver/

    13 min
  3. AI Stole My Bestselling Books. Now I’m Helping Authors Fight Back

    5d ago

    AI Stole My Bestselling Books. Now I’m Helping Authors Fight Back

    AI is changing the publishing world forever. Books, manuscripts, chapters, outlines, frameworks, titles, stories, characters, courses, articles, and author brands can now be copied, scraped, trained on, and repurposed faster than ever before. For authors, writers, publishers, speakers, coaches, and creators, this is no longer a future concern. It is happening now. Wall Street Journal and USA Today bestselling author Kary Oberbrunner knows this personally. After discovering that his books had been used without permission in AI training data, he launched Protect the Bookᴵᴾ, a worldwide movement designed to help authors protect their work before it is stolen, scraped, or used as training data. In this episode, Kary explains why authors must begin thinking like intellectual property owners in the age of AI. Your book is not just content. Your manuscript, message, framework, story, title, and methodology are valuable creative assets.Instant IP® is offering a free IP credit to help authors begin protecting work such as: BooksManuscriptsChaptersOutlinesBook titlesFrameworksCharactersStoriesCoursesArticlesTeaching modelsAuthor brandsMarketing copyPublishing strategies AI did not just change how fast books can be written. AI changed how fast books can be copied. Protect the Bookᴵᴾ helps authors document, timestamp, and protect their original work with blockchain-backed evidence before someone else profits from it. Your book is more than words.Your message is more than content.Your ideas are intellectual property.Protect your first idea free with Instant IP®.https://www.instantip.today/writer/

    20 min
  4. AI Is Building Billion-Dollar Companies on Musicians’ Work

    6d ago

    AI Is Building Billion-Dollar Companies on Musicians’ Work

    Katie Rubino and Kary Oberbrunner unpack one of the biggest intellectual property stories of the year. A new investigation revealed that millions of songs were included in datasets used to develop AI music generators, allowing artists to search whether their own music appears in those collections. The discovery raises difficult questions about ownership, consent, attribution, licensing, and the future of creativity. In this episode, Kary and Katie explore: • What this discovery means for musicians, songwriters, and music publishers • Whether AI companies crossed the line or are protected by fair use arguments • Why attribution alone isn’t enough without creator permission and compensation • The legal battles that could reshape the future of music and AI • How creators can begin protecting their intellectual property before it’s too late This isn’t simply a conversation about music. It’s a conversation about the future of every creator whose work can be copied, learned from, and commercialized by artificial intelligence. If you create, this episode matters. PROTECT your first idea FREE ► https://instantip.app/

    26 min
  5. Tom Wheelwright Interviews Kary Oberbrunner on the Future of IP

    Jul 6

    Tom Wheelwright Interviews Kary Oberbrunner on the Future of IP

    Intellectual property is no longer just a legal issue. It is becoming one of the most overlooked asset classes in business. At WealthAbility’s 2026 Annual Tax Conference, Kary Oberbrunner, Wall Street Journal and USA Today bestselling author and founder of Instant IP®, will join WealthAbility founder Tom Wheelwright, CPA, for a live interview on how entrepreneurs, investors, business owners, and advisors can leverage intellectual property to create enterprise value. Tom Wheelwright is widely known as a leading tax strategist and longtime tax advisor to Robert Kiyosaki, bestselling author of Rich Dad Poor Dad. At this event, he and Kary will explore why IP is quickly becoming a critical wealth strategy in the age of artificial intelligence, business exits, and digital transformation. In this episode, Kary explains why many companies are sitting on hidden intellectual property they have never identified, protected, or monetized. These assets may include frameworks, books, brands, methods, software, training systems, processes, content, data, inventions, trade secrets, and proprietary knowledge. The problem is simple. Most entrepreneurs are creating IP every day, but they are not treating it like an asset. Topics covered include:• How intellectual property drives enterprise value• Why IP is often missing from business strategy• How AI has increased the urgency of IP protection• Why entrepreneurs need to identify hidden assets before an exit• How books, frameworks, courses, software, and systems can become protectable IP• Why tax, legal, and business advisors need to understand IP strategy• How Instant IP® helps creators and companies document and protect ideas• The future belongs to entrepreneurs who know how to find, protect, and leverage their intellectual property.• Your ideas are not just inspiration.• Your systems are not just operations.• Your content is not just marketing.• Your intellectual property may be your next asset class. PROTECT your first idea FREE ► https://instantip.app/

    22 min
  6. AI Is Stealing Hollywood. Here’s How Filmmakers Fight Back

    Jul 3

    AI Is Stealing Hollywood. Here’s How Filmmakers Fight Back

    AI is changing the film industry forever.Scripts, story concepts, performances, footage, voices, likenesses, characters, and entire creative worlds can now be copied, scraped, trained on, and repurposed faster than ever before. For actors, producers, directors, screenwriters, editors, cinematographers, and independent filmmakers, this creates a massive opportunity, but also a serious risk. That is why Instant IP® is launching Protect the Filmᴵᴾ, a new campaign designed to help filmmakers protect their creative assets before they are copied, stolen, or used without permission. In this episode, Kary Oberbrunner breaks down why intellectual property is becoming one of the most important issues in film, entertainment, and AI. The question is no longer whether creators are talented. The question is whether their work is protected.Instant IP® is offering a free IP credit to help actors, producers, directors, writers, and filmmakers protect valuable creative assets such as: ScriptsStory conceptsCharacter ideasPerformancesFilm treatmentsPitch decksRaw footageCreative directionOriginal worlds and franchisesBehind-the-scenes materials AI did not just change how fast content can be created. AI changed how fast content can be copied. Protect the Filmᴵᴾ exists to help creators document, timestamp, and protect their ideas with blockchain-backed evidence before someone else profits from them.Your film is more than content. Your script is more than words.Your performance is more than data.Your idea is intellectual property.Protect your first idea free at Instant IP®https://www.instantip.today/film

    22 min
  7. AI Is Stealing Teachers’ Lesson Plans. Here’s How Educators Fight Back

    Jul 1

    AI Is Stealing Teachers’ Lesson Plans. Here’s How Educators Fight Back

    Teachers are some of the most important people on the planet. They shape the next generation with lesson plans, curriculum, creativity, care, and original ideas.But in the age of AI, those ideas are at risk. AI tools can scrape, train on, and repurpose teacher-created content, including lesson plans, worksheets, curriculum, classroom frameworks, assessments, presentations, and educational materials. The result? Teachers may lose control of their own intellectual property while others benefit from their work. In this video, Kary Oberbrunner, founder of Instant IP and a university professor, explains why teachers must begin treating their ideas as valuable intellectual property. This is not about fighting AI. It is about using AI wisely while protecting the original work teachers create every day. That is why Instant IP launched Protect the Teacherᴵᴾ, a campaign to help educators identify, protect, and leverage their IP. Teachers can protect their first idea free and access special educator discounts at InstantIP.today. You don’t protect your IP when you’re big. You become big by protecting your IP.Learn more and claim your free first credit: InstantIP.todayhttps://www.instantip.today/teacher/

    19 min
  8. The Superscript IP Revolution: Why a Tiny Symbol Is Disrupting a Trillion-Dollar Industry and replacing the superscript TM

    Jun 23

    The Superscript IP Revolution: Why a Tiny Symbol Is Disrupting a Trillion-Dollar Industry and replacing the superscript TM

    What if the most powerful innovation in intellectual property isn’t a new law, platform, or technology, but a tiny symbol? In this episode, Kary Oberbrunner and Katie Rubino unpack the rise of ᴵᴾ and why they believe it represents a fundamental shift in how creators, entrepreneurs, authors, speakers, and businesses protect their ideas in the age of artificial intelligence. For decades, people have relied on ™ to signal ownership. But does a trademark symbol actually protect an idea, process, framework, keynote, manuscript, or business concept before formal registration? And what happens when AI can copy, learn from, and distribute intellectual property at unprecedented speed? Kary and Katie explore: The origins of the ᴵᴾ movement Why creators are rethinking traditional intellectual property strategies The limitations of relying solely on ™ How AI is accelerating the need for faster protection methods The difference between claiming ownership and documenting ownership Why proof, provenance, and chain of custody are becoming essential in the digital economy How ᴵᴾ is challenging long-held assumptions about intellectual property protection Whether you’re an entrepreneur, author, inventor, speaker, artist, startup founder, attorney, or business owner, this conversation will challenge how you think about protecting what you create. The future belongs to creators. The question is whether their ideas will be protected or become someone else’s competitive advantage. ™ claims it. ᴵᴾ proves it. PROTECT your first idea FREE ► https://instantip.app/

    26 min
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5
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140 Ratings

About

The Most Valuable Companies in the World Leverage a Powerful Secret. Do you? The majority of entrepreneurs don’t think they have any intellectual property. Truth is, they just don’t know how to find it. The few who do, don’t know how to protect it. Over 90% of your company’s value is linked to your IP. Unless you value your IP, your clients, competitors, and collaborators won’t truly value you. Kary Oberbrunner and Katherine Rubino team up to help you identify your ideas and protect them the fastest, easiest, and most effective way possible. Your Ideas are Valuable. Start Protecting Them Today. This podcast is sponsored by Instant IP and Wiggin(x).

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