Annually, there are about 50 million cases of foodborne illness in the U.S. – is your company ready to contend with a crisis of this kind if your product is among those causing the illnesses? Martin Wiedmann, the Gellert Family Professor in Food Safety and Food Science at Cornell’s College of Agriculture and Life Sciences, joins the Food Institute Podcast to argue why food safety issues should be included in enterprise risk management programs, and how a culture of food safety starts from the CEO position. Additionally, he explains his thinking on utilizing a simulation rather than a traditional mock food recall to determine the true costs of food safety issues.
Hosted By: Chris Campbell
More About Martin Wiedmann:
Martin Wiedmann is the Gellert Family Professor in Food Safety and Food Science at Cornell’s College of Agriculture and Life Sciences. The overall goal of Martin's academic program is to develop and communicate the scientific knowledge needed to prevent and control foodborne and zoonotic diseases caused by bacteria as well as microbial food spoilage. With his training as both a veterinarian and food scientist, Martin's programs focus on a comprehensive and interdisciplinary farm-to-table approach to food safety and quality. Martin also serves as co-director of the New York State Integrated Food Safety Center of Excellence.
Learn More About Martin's Views on ERM: