Importance of Regularly Scheduled Marketing Reports Commercial Real Estate Success in 15 Minutes or Less

In this episode, Stephen discusses the importance of having regularly scheduled marketing reports that each listing broker should provide to their clients. These reports help to keep the seller informed of the listing broker’s activities, keep the listing broker focused on marketing the listing and engage the client in the sales process. Best practices include defining at the start of the listing agreement when the reports will be provided and having a streamlined process to produce quality updates efficiently.