41 episodes

Are you looking for a learning experience ? Welcome to the International Manufacturing Technology Show (IMTS) Monthly Podcast series. Check out our FREE podcasts, covering technology, marketing, social media — and of course, how to get the most out of your experience at IMTS. Join us to get "in the know”!

IMTS Podcasts AMT - The Association For Manufacturing Technology

    • Business
    • 5.0 • 1 Rating

Are you looking for a learning experience ? Welcome to the International Manufacturing Technology Show (IMTS) Monthly Podcast series. Check out our FREE podcasts, covering technology, marketing, social media — and of course, how to get the most out of your experience at IMTS. Join us to get "in the know”!

    ECONOMIC UPDATE WITH PAT MCGIBBON

    ECONOMIC UPDATE WITH PAT MCGIBBON

    A politically turbulent 2016 is closing out and uncertainty still looms for 2017. What’s the current economic situation and forecast for manufacturing? Join AMT’s Vice President of Strategic Analytics Pat McGibbon as he shares with Steve Miller, AMT’s resident Marketing Gunslinger, what he and other top economists see for the future.

    • 1 hr 4 min
    Branding Secrets of Santa Claus

    Branding Secrets of Santa Claus

    Without a doubt one of the most famous, most remembered, and long-lasting brands in history is Santa Claus!

    He’s a pretty smart business man and has incorporated many very strong branding components in maintaining his place in the minds of children around the world! And maybe we can learn a few tricks from jolly old St. Nick.
    As we enter the 2016 holiday season, join IMTS’s resident Marketing Gunslinger, Steve Miller, for a fun and informative session as he analyzes the branding genius and longevity behind Santa Claus.

    • 32 min
    GET THE MOST OUT OF ATTENDING IMTS 2016

    GET THE MOST OUT OF ATTENDING IMTS 2016

    IMTS 2016 is literally a few days away! You’ll join over 115,000 other participants. You’ll be walking through 1.3 million net square feet of exhibit space. Over 2,000 exhibiting companies will be fighting for your attention and time. In addition, you’ll experience the Emerging Technology Center, the Advanced Manufacturing Center, Today’s Technology Center, drive a 3-D printed vehicles, see the new IMTS balloon…heck, we can’t even LIST everything here.

    So, yes, IMTS will be huge. And you want to not only enjoy your time in Chicago, but you want to get the most out of your visit business-wise and personally! Join Bonnie Gurney, Director - Exhibitions Strategy & Communications for AMT, and our resident Marketing Gunslinger, Steve Miller, as they share what’s new and top tips for getting the most out of your time and investment at IMTS 2016.

    • 1 hr 1 min
    Last Minute Exhibiting Tips for IMTS 2016

    Last Minute Exhibiting Tips for IMTS 2016

    We know you're scrambling to get ready for IMTS. We also know you REALLY want to maximize your time and investment this year. Join our resident Marketing Gunslinger, Steve Miller, and Michelle Edmonson, Director- Exhibitions Design and Operations, as they spill the beans on some great last minute tactics for attracting your best prospects!

    Speaker/Host:
    Steve Miller, The Adventure

    • 1 hr 1 min
    The RIGHT Way To Follow-Up

    The RIGHT Way To Follow-Up

    Although not 100% practiced, it’s pretty much understood that following up on your leads, sales, customer conversations, and other contacts made during IMTS is ... well, kind of IMPORTANT! How are you preparing for follow-up? Got the plan in place? Okay, but you might want to first hear what Steve Miller has to say about this critical component in hitting your highest IMTS ROI. You might find out you're not maximizing those results! Join Steve at 11:00am ET on Tuesday, July 19 to learn a follow-up approach most exhibitors don't practice, but yes, they should.

    Speaker/Host:
    Steve Miller, The Adventure

    • 49 min
    REGISTRATION & CUSTOMER INVITATIONS

    REGISTRATION & CUSTOMER INVITATIONS

    Have questions about registering your staff or how to invite your customers? Join Karen Lewis with CDS and Rachelle Muckle with AMT, who will review the various way to register your staff, how to register your exhibitor appointed contractor and how to track your badges. They will also review the customer invitation program, touching to the two ways to order customer invitations and how to manage the process.

    Speaker:
    Steve Miller
    Kelly’s Dad, Marketing Gunslinger

    • 59 min

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