41 min
Inclusive marketing: How to reach a more diverse audience with Holliday Phillips The Yogipreneur: Business and Marketing for Yoga Teachers
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- Business
Holiday is a sociologist, coach, writer and speaker on the topics of philosophy, spirituality, culture and personal transformation. She is also co-founder of Kula, a consultancy that helps organisations develop conscious leadership and diverse, equitable and inclusive workplaces.
All her work is in service of this question: “What will it take to build a wiser, kinder world?”
Three things guide all Holiday’s work - deep compassion for others, a strong belief in our personal power to change things and the commitment to be a great ancestor to my children and future generations.
In this episode Holiday & Kelly discuss how to reach a more diverse audience with inclusive marketing.
This episode covers:
What diversity, inclusion & equity means in relation to business
The 3 step approach yoga teachers can take to be more diverse & inclusive
Why it’s about more than just diversity in your yoga classes
How teachers in studios can bring awareness of inclusivity to studio owners up to
What not to do when it comes to diversity & inclusivity marketing
How can yoga teachers ensure their offers attract diverse people
Inclusive marketing tips
Learn more about Holiday here
Follow Holiday on Instagram
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:
https://www.facebook.com/groups/digitalyogaacademy/
Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Sign up to our mailing list
Holiday is a sociologist, coach, writer and speaker on the topics of philosophy, spirituality, culture and personal transformation. She is also co-founder of Kula, a consultancy that helps organisations develop conscious leadership and diverse, equitable and inclusive workplaces.
All her work is in service of this question: “What will it take to build a wiser, kinder world?”
Three things guide all Holiday’s work - deep compassion for others, a strong belief in our personal power to change things and the commitment to be a great ancestor to my children and future generations.
In this episode Holiday & Kelly discuss how to reach a more diverse audience with inclusive marketing.
This episode covers:
What diversity, inclusion & equity means in relation to business
The 3 step approach yoga teachers can take to be more diverse & inclusive
Why it’s about more than just diversity in your yoga classes
How teachers in studios can bring awareness of inclusivity to studio owners up to
What not to do when it comes to diversity & inclusivity marketing
How can yoga teachers ensure their offers attract diverse people
Inclusive marketing tips
Learn more about Holiday here
Follow Holiday on Instagram
The Digital Yoga Academy Facebook group is a community of thousands of yoga teachers all over the world.
There are weekly live trainings with Kelly McHugh, our founder & CEO, business talks with inspiring yoga teachers, daily educational content and loads of support.
Join the private Digital Yoga Academy Yoga Teacher Marketing Facebook group here:
https://www.facebook.com/groups/digitalyogaacademy/
Follow us on Instagram
Subscribe to our Youtube channel
Like us on Facebook
Sign up to our mailing list
41 min