42 episodes

Leona Baker is a creative sales coach for creative professionals. She teaches practical tools for creatives to grow financially successful businesses. Combine the simple marketing and selling strategies with self-coaching techniques to start making the money you want sooner than you think.

Joyful Selling for Creative Professionals indieroller

    • Business
    • 5.0 • 1 Rating

Leona Baker is a creative sales coach for creative professionals. She teaches practical tools for creatives to grow financially successful businesses. Combine the simple marketing and selling strategies with self-coaching techniques to start making the money you want sooner than you think.

    Ep. 43: It’s Another Joyful Selling Success Panel

    Ep. 43: It’s Another Joyful Selling Success Panel

    I'm taking an extended break from podcasting to pursue a different direction in my marketing which involves a deeper level of community and connection for myself and YOU whether you're a Joyful Seller or in the wider online Indie Roller community.
    If you'd like to know more, join my mailing list HERE and you'll be the first to know all the exciting deets and once we're up and running receive invitations to join in the creative selling fun.
    Until then, you have 43 incredible episodes to dive into at anytime you require some inspo with your marketing and selling plus today's very special final episode.
    Our success panel of 3 Joyful Selling for Creative Professional program members includes a small batch skincare and soap maker, a designer/maker of vegan accessories and a lino cut artist.
    We dive into the specifics of the thought work that has made an incredible difference to all of their businesses with actionable ways they are creating more cash.
    ***ENROLMENT IS OPEN***
    Join us inside the Joyful Selling for Creative Professionals program between 7th and 13th June 2023.
    At 10am on Wednesday 7th I'll be holding my signature workshop teaching our process and answering any question you have. If you miss the live, you'll be able to watch the replay on the Indie Roller website for 7 days.
    Find out more HERE.

    • 56 min
    Ep. 42: The Simple Selling Cycle

    Ep. 42: The Simple Selling Cycle

    I know you feel overwhelmed quite a bit and part of that is because of all the creativity that's bursting through your veins which you want to release to the world. How amazing!
    Yet, if you want to run a sustainable business that creates customers and sales then please channel some of this awesome creative energy into the other areas that you might be labelling 'boring'.
    Today I remind you of the Joyful Selling basics because anchoring into these 3 stages like a wonderful cycle will support you to build a balanced business that is supported by your unique creative flair.
    Plus, a special announcement on today's episode!
    Join the mailing list HERE.

    • 29 min
    Ep. 41: Instagram Audit

    Ep. 41: Instagram Audit

    In today’s episode I offer a 3 step process to audit your Instagram content over the past 7 or 30 days.
    The steps:
    1, Quantity
    2, Quality
    3, Expectation
    Once audited you will have a series of specific actionable tasks to get on with to work towards creating the revenue you want to create with your social media marketing.
    You can utilise these steps as an end of the month evaluation process that helps you decide what to do differently next month.
    Pausing to reflect with an effective framework like this will help guide your actions as a creative professional who sells their work.
    Enjoy!
    ***OPEN ENROLMENT IS COMING***
    Join us inside the Joyful Selling for Creative Professionals program between 7th and 13th June 2023. At 10am on Wednesday 7th I'll be holding my signature workshop teaching our process and answering any question you have. Sign up for the free workshop on my email list HERE.

    • 30 min
    Ep. 40: The Number One Way to Increase Sales

    Ep. 40: The Number One Way to Increase Sales

    Today we focus on selling.
    I share with you an overarching mindset shift that will impact the words you write and the visuals you share that will hugely improve your ability to sell your work.
    Rather than asking yourself ‘what do I need to do?’ or saying to yourself ‘I don’t know what to do’ you get the opportunity to ask yourself ‘What do THEY need right now?’
    The trick is to redirect your brain away from YOU and over to THEM.
    THEM being your audience and your customers.
    I walk you through 10 mega useful prompts:
    1, What do they need to hear today so that making their purchase is obvious?
    2, What don’t they know about my best selling product?
    3, I wonder if they’re worried about when the product will arrive, I’m going to walk them through exactly what happens after they’ve pressed the buy button.
    4, They might not realise how easy it is to style/wear/put up/
    5, Do they know this is what I actually sell and that it’s available right now?
    6, Some of them might prefer to buy from me in person so I’m going to let them know where I’ll be selling at in-person events.
    7, I’m going to let them know how they can customise/personalise their products today.
    8, They might be finding it difficult to pick a colour so today I’m going to talk through the colour options and describe the shades and what they work well with.
    9, Sizing is a tough one online so I’m going to help them visualise the sizes in the most useful way.
    10, I think some of my people are _______-loveres - I’m going to talk directly to them today to show them everything I have that features __________.
    Enjoy serving your people to an impeccable standard and see the sales flow in.
    ***OPEN ENROLMENT IS COMING***
    Join us inside the Joyful Selling for Creative Professionals program between 7th and 13th June 2023. At 10am on Wednesday 7th I'll be holding my signature workshop teaching our process and answering any question you have. Sign up for the free workshop on my email list HERE.

    • 20 min
    Ep. 39: Movement May with Sam Bratby

    Ep. 39: Movement May with Sam Bratby

    In May, Joyful Selling member, artist and dance instructor, Sam Bratby is inviting us Rollers into her Kitchen Dance Club on Instagram to learn a series of micro-movements to boost up with whilst we work.
    On today’s episode we decide to record one of our meetings on Zoom as we decide how to approach our social media collaboration, why it’s important to both of us and how to make it logistically work on social media.
    If you enjoy a peek behind the scenes of creative business life and collaboration you’ll enjoy being a fly on the wall for this one.

    • 56 min
    Ep. 38: Tangled Thoughts

    Ep. 38: Tangled Thoughts

    I know what it feels like to wear a lot of hats in creative entrepreneurship and feel like the head that’s wearing the hat has too much in it. Most of my members join us with a flavour of this happening so I help them empty it all out for focus and clarity.
    You’ve probably heard of journaling and maybe even Thought Downloading which is the term coined by the coaching school I trained at.
    Basically, it’s writing down the thoughts in your head as a way of releasing them from your brain and giving them some space and light to be seen and dealt with on purpose.
    As perfectionists and/or people pleasers we can get stuck in our heads about getting the words out of our heads so today’s episode is going to show you there is no perfect way of doing it whilst offering useful guidelines to pick and choose from.
    You’ll learn:
    1, Thoughts are not facts. They are optional sentences where you are trying to make meaning of your life and keep yourself safe.
    2, Writing down thoughts bring them more into your awareness so you can consciously choose or create the ones you want to take direction from.
    3, You don’t have to act on every thought in your head.
    4, Being in conversation with the thoughts in your head via writing on the page is how you can change your relationship with conditioned beliefs that don’t serve you in the here and now.
    WANNA EXPERIENCE COACHING WITH ME?
    I'm running a free group coaching session to my email list in May - you're not on screen and can ask Qs anonymously too in the Q&A box. Sign up HERE and you'll be the first to know when it's happening. I don't offer replays for these to create the most comfortable environment as possible for people who haven't experienced coaching before.

    • 23 min

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