INFLUENCERS: CAN THE KARDASHIANS HELP YOU? - Zontee Hou The Marketing Accelerator Podcast
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- Marketing
We've all seen and heard of celebrity influencers who have millions of followers that take action on their endorsements. But, most of that is in B2C space. On today's episode of The Marketing Accelerator Podcast - featuring three insights in about three minutes - Zontee Hou, managing director at Convince & Convert, explains how the role of the influencer is different in B2B. MarketingAccelerator.com
We've all seen and heard of celebrity influencers who have millions of followers that take action on their endorsements. But, most of that is in B2C space. On today's episode of The Marketing Accelerator Podcast - featuring three insights in about three minutes - Zontee Hou, managing director at Convince & Convert, explains how the role of the influencer is different in B2B. MarketingAccelerator.com
3 min