78 episodes

"Inside Independent Publishing (with IBPA)" wants to make you a smarter publisher by giving you access to powerful ideas, strategies, and tools for success.

Our interview guests are independent publishers, author publishers, and hybrid publishers, as well as distributors, printers, reviewers, booksellers, marketers, visionaries, and opinion leaders from all sectors of the book publishing industry.

We are sponsored and supported by the Independent Book Publishers Association, the largest book publishing association in the U.S. serving independent publishers and author publishers. IBPA’s vision is a world where every independent publisher has the tools and knowledge needed to professionally engage in all aspects of the publishing industry.

Your host is IBPA Member Liaison Christopher Locke.

Inside Independent Publishing (with IBPA‪)‬ Christopher Locke

    • Society & Culture
    • 5.0 • 13 Ratings

"Inside Independent Publishing (with IBPA)" wants to make you a smarter publisher by giving you access to powerful ideas, strategies, and tools for success.

Our interview guests are independent publishers, author publishers, and hybrid publishers, as well as distributors, printers, reviewers, booksellers, marketers, visionaries, and opinion leaders from all sectors of the book publishing industry.

We are sponsored and supported by the Independent Book Publishers Association, the largest book publishing association in the U.S. serving independent publishers and author publishers. IBPA’s vision is a world where every independent publisher has the tools and knowledge needed to professionally engage in all aspects of the publishing industry.

Your host is IBPA Member Liaison Christopher Locke.

    Profitable & Creative Book Distribution Tips for Independent Publishers

    Profitable & Creative Book Distribution Tips for Independent Publishers

    IBPA is always looking for ways to set up independent publishers and author publishers for success, so we partnered with PubWest and Portland State University’s Graduate Program in Book Publishing to research five key issues facing publishing distribution today. Portland State University’s Director of Book Publishing and Assistant Professor in English Dr. Rachel Noorda and Rachel Done, who is one of the talented students who worked on this project and a freelance publishing professional, visit “Inside Independent Publishing (with IBPA)” to discuss the findings of the project, which include ways for indie publishers to make their distribution more profitable, sustainable, and eco-friendly!

    • 47 min
    How to Persuade Bookstores to Carry Your Independently-Published Books

    How to Persuade Bookstores to Carry Your Independently-Published Books

    It’s a major goal of many independent publishers and author publishers to get their books carried in a bookstore, but as many have found, it can be a difficult market to break into. “Inside Independent Publishing (with IBPA)” invites Village Books & Paper Dreams Co-Owner and Steward Paul Hanson and Publishing Coordinator Chloe Hovind to share expert tips about how indie publishers can get bookstores to stock their books, and the reasoning behind why it’s so difficult to get their books carried in the first place.

    • 43 min
    Dependable Marketing Strategies and the Results Publishers Should Expect from Them

    Dependable Marketing Strategies and the Results Publishers Should Expect from Them

    Marketing books can be overwhelming and discouraging, and to make matters more difficult, there are a lot of dependable strategies out there that wield excellent exposure for books but that does not necessarily mean that they lead directly to book sales. Book Launchers Founder Julie Broad joins us on “Inside Independent Publishing” today to go over some of the best book marketing tactics available and to explain the results publishers can expect from those tactics.

    • 37 min
    How to Get Libraries to Carry Your Books

    How to Get Libraries to Carry Your Books

    The U.S. has thousands of libraries, so if an independent publisher can get their books carried in the library market, it can be great exposure for their books and a lucrative endeavor. But, how does an indie publisher get libraries to carry their books? On this episode of “Inside Independent Publishing (with IBPA),” we invited Founder and Former CEO at BiblioLabs and Senior Manager of the BiblioLabs Division at LYRASIS Mitchell Davis to share tips for how independent publishers and author publishers can get their books into libraries!

    • 46 min
    BookTok, Bookstagram & BookTube – The Latest Sensations to Market Your Books

    BookTok, Bookstagram & BookTube – The Latest Sensations to Market Your Books

    Social media provides independent publishers with many incredible opportunities to promote their books, but it feels like new platforms pop up every day, which can make it overwhelming to figure out which platforms are the best. Today, Founder and CEO of Write|Publish|Sell Alexa Bigwarfe joins “Inside Independent Publishing (with IBPA)” to give you the inside scoop on some of the most buzzworthy options available, including BookTok, Bookstagram, and BookTube!

    • 40 min
    How Can Independent Publishers Get the Most Out of Amazon’s A+ Content?

    How Can Independent Publishers Get the Most Out of Amazon’s A+ Content?

    One of the topics that independent publishers and author publishers always ask IBPA about is Amazon. Amazon is a juggernaut in the publishing industry and publishers want to know how to succeed in that marketplace. Amazon has a feature called A+ Content, which, if used properly, can be a helpful tool for publishers. So Amazon expert and i30 Media Corporation founder Ian Lamont visits “Inside Independent Publishing (with IBPA)” to share advantageous tips. Ian also gives updates on other Amazon topics, including whether Amazon Advantage will ever reopen registration; issues with third-party sellers winning the “buy” button over publishers; and more!

    • 36 min

Customer Reviews

5.0 out of 5
13 Ratings

13 Ratings

JBhumitra ,

Great topics, fantastic host

This podcast is excellent! The topics and rotating guests are always well-chosen, but I especially like how host Christopher Locke guides the guests with intelligent and helpful questions—the details we really want to know about various facets of indie publishing but are too afraid to ask. Locke is also charismatic and funny and makes every episode entertaining. I’ll keep tuning in!

Lightboxr ,

Love it

Great insight. Answered some questions I had. Thank you. Looking forward to the next ones.

mrlan888 ,

Deep dive into indie publishing

This is a really solid interview style podcast about independent book publishing. The host brings a lot of knowledge to the interviews, and has a good sense of humor which helps carry along the discussions. It is professionally produced. I particularly enjoyed the episode about Indesign, which I knew almost nothing about before I listened to the program.

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