43 episodes

INSIGHTS IN ACCOUNTING is a weekly podcast for accountants and CPAs, together with the networks, associations, fintech vendors and influencers who lead them, work in them and serve them.

The show selects accounting and fintech news articles blogs. Listeners receive commentary, critical insights and analysis together with the implications and takeaways for accountants, bookkeepers and CPAs to develop their business acumen & commercial awareness.

The style of the show is not overly technical/technological/tax in nature but more on people, performance and success in the accounting world. Popular topics and news items discussed include:

☑ leadership, executive presence, trust, integrity & reputation
☑ M&A, business models, future proofing, drivers of change & disruption
☑ performance, values, culture, vision & strategy
☑ employer brand, gen z/millennials & talent - succession, recruitment and retention
☑ industry trends, statistics and patterns
☑ growth, marketing, differentiation & positioning
☑ pricing & profitability
☑ digitisation, cloud, technology & automation
☑ advisory services, niches & emerging markets
☑ environmental & social governance ESG
☑ diversity, equity & inclusion DEI
☑ professionalism, career development & CPE/CPD
☑ business acumen & commercial awareness

Sources of news items include pieces, publications and thinking from:
★ EXPERTS - comments from influencers, disrupters, consultants, gurus and experts
★ MEDIA - selected pieces from newspapers, online outlets, commentators, writers, bloggers and authors
★ VENDORS - opinions/strategies of suppliers and providers of accounting apps, platforms, fintech and software
★ REGULATORS - thinking from professional accounting bodies, institutes and associations
★ SOCIAL MEDIA - opinion pieces, high engagement posts and controversial conversations

Specific sources include Accounting Web, The Accountant Online, Accountancy Age, International Accounting Bulletin, AICPA, ACCA, ICAEW, Accountancy Daily and Accounting Today.

Hosts Martin Bissett and Rob Brown are founders of the Accounting Influencers Broadcast Network. Martin is the founder of the Bissett Group of companies that provide practice and personal growth communities, content, and continuing education exclusively to the accounting and bookkeeping professions worldwide. Previously he established a high six-figure consulting firm while serving as a keynote speaker with over 100 one-off and repeat engagements to his name, as well as becoming the most published author on his topics of specialism with 11 books including 1 bestseller.

Since 1998, Martin has played a major part in working with over 1800 accounting firms in over 40 countries. These projects have led to those firms acquiring over £500m of recurring fees before inflationary increases, referrals and upselling are factored in. He stopped keeping track of this number over 5 years ago. Martin now advises a range of accounting practitioners and fintech companies at board level.

Rob is a renowned MC, facilitator and chair of virtual and in-person panels, conferences and events globally for the accounting and fintech profession. He is co-founder of the Accounting Influencers Roundtable (AIR) mastermind group and co-founder of the Accounting Influencers Broadcast Network.

Throughout the pandemic, Rob chaired 24 virtual panels with leaders of global accounting networks and alliances to discuss the key issues and challenges. He is retained by several associations and vendors to chair their events and provide high-level interview content for their communities. He is also the bestselling author of Build Your Reputation (Wiley) and his TEDx talk 'The Personal Brand of You' has been viewed 300K+ times on YouTube.

Insights in Accounting Accounting Influencers Broadcast Network

    • News

INSIGHTS IN ACCOUNTING is a weekly podcast for accountants and CPAs, together with the networks, associations, fintech vendors and influencers who lead them, work in them and serve them.

The show selects accounting and fintech news articles blogs. Listeners receive commentary, critical insights and analysis together with the implications and takeaways for accountants, bookkeepers and CPAs to develop their business acumen & commercial awareness.

The style of the show is not overly technical/technological/tax in nature but more on people, performance and success in the accounting world. Popular topics and news items discussed include:

☑ leadership, executive presence, trust, integrity & reputation
☑ M&A, business models, future proofing, drivers of change & disruption
☑ performance, values, culture, vision & strategy
☑ employer brand, gen z/millennials & talent - succession, recruitment and retention
☑ industry trends, statistics and patterns
☑ growth, marketing, differentiation & positioning
☑ pricing & profitability
☑ digitisation, cloud, technology & automation
☑ advisory services, niches & emerging markets
☑ environmental & social governance ESG
☑ diversity, equity & inclusion DEI
☑ professionalism, career development & CPE/CPD
☑ business acumen & commercial awareness

Sources of news items include pieces, publications and thinking from:
★ EXPERTS - comments from influencers, disrupters, consultants, gurus and experts
★ MEDIA - selected pieces from newspapers, online outlets, commentators, writers, bloggers and authors
★ VENDORS - opinions/strategies of suppliers and providers of accounting apps, platforms, fintech and software
★ REGULATORS - thinking from professional accounting bodies, institutes and associations
★ SOCIAL MEDIA - opinion pieces, high engagement posts and controversial conversations

Specific sources include Accounting Web, The Accountant Online, Accountancy Age, International Accounting Bulletin, AICPA, ACCA, ICAEW, Accountancy Daily and Accounting Today.

Hosts Martin Bissett and Rob Brown are founders of the Accounting Influencers Broadcast Network. Martin is the founder of the Bissett Group of companies that provide practice and personal growth communities, content, and continuing education exclusively to the accounting and bookkeeping professions worldwide. Previously he established a high six-figure consulting firm while serving as a keynote speaker with over 100 one-off and repeat engagements to his name, as well as becoming the most published author on his topics of specialism with 11 books including 1 bestseller.

Since 1998, Martin has played a major part in working with over 1800 accounting firms in over 40 countries. These projects have led to those firms acquiring over £500m of recurring fees before inflationary increases, referrals and upselling are factored in. He stopped keeping track of this number over 5 years ago. Martin now advises a range of accounting practitioners and fintech companies at board level.

Rob is a renowned MC, facilitator and chair of virtual and in-person panels, conferences and events globally for the accounting and fintech profession. He is co-founder of the Accounting Influencers Roundtable (AIR) mastermind group and co-founder of the Accounting Influencers Broadcast Network.

Throughout the pandemic, Rob chaired 24 virtual panels with leaders of global accounting networks and alliances to discuss the key issues and challenges. He is retained by several associations and vendors to chair their events and provide high-level interview content for their communities. He is also the bestselling author of Build Your Reputation (Wiley) and his TEDx talk 'The Personal Brand of You' has been viewed 300K+ times on YouTube.

    Accountants - How to Avoid Dehumanizing Technology

    Accountants - How to Avoid Dehumanizing Technology

    It's the "Insights in Accounting" show, usually going out every Tuesday to 150 countries and 30,000 accounting practitioners, fintech specialists and influencers in the accountancy, CPA and bookkeeping space. However, in Jan 2023 we are phasing out this show and putting out this content on our sister Success in Accounting Show which hopefully you're already subscribed to.

    In today's episode 30, "Accountants - How to Avoid Dehumanizing Technology"

    Rob Brown and Will Farnell comment on the how accounting firms are moving from technology and digital to the human and people side of teams and clients. We cover the addictive nature of apps and technology. We talk about 'screens as the new cocaine' in terms of the dopamine or pleasure hit users get with social media platforms. And we outline the steps accounting firms can take to put people front and centre despite the pull and power of technology.

    Source: https://karbonhq.com/resources/the-dehumanizing-effect-of-technology/

    Be sure to subscribe to the Success in Accounting podcast going out every Monday - this will soon revert back to its old name Accounting Influencers Podcast.

    Main show website. For access to every single show with full shownotes: https://accountinginfluencers.com/podcast

    For announcements of published shows, tagging guest so you can build your network and offer feedback on the show: https://www.linkedin.com/company/accountinginfluencers

    For videos of all podcast interviews and bonus video content: https://bit.ly/AI-youtube

    https://www.instagram.com/accinfluencers

    https://twitter.com/accinfluencers

    https://www.facebook.com/accountinginfluencer

    Main show website. For access to every single show with full shownotes: https://accountinginfluencers.com/podcast

    For announcements of published shows, tagging guest so you can build your network and offer feedback on the show: https://www.linkedin.com/company/accountinginfluencers

    For videos of all podcast interviews and bonus video content: https://bit.ly/AI-youtube

    https://www.instagram.com/accinfluencers

    https://twitter.com/accinfluencers

    https://www.facebook.com/accountinginfluencers

    • 16 min
    How the Internet Is Changing Accounting Firm Websites

    How the Internet Is Changing Accounting Firm Websites

    It's the "Insights in Accounting" show, usually going out every Tuesday to 150 countries and 30,000 accounting practitioners, fintech specialists and influencers in the accountancy, CPA and bookkeeping space. However, in Jan 2023 we are phasing out this show and putting out this content on our sister Success in Accounting Show which hopefully you're already subscribed to.

    In today's episode 29, "How the Internet Is Changing Accounting Firm Websites"

    Rob Brown interviews accounting celebrity Carl Reader on what's changing for websites, social media and the internet for the accounting and fintech world. We cover:

    » how the most popular websites have changed over the years and why

    » how both the design and the technology have changed what makes a successful website

    » whether some businesses actually now need a website based on the increase in social media

    » what accounting firms can learn from the websites of SAAS and fintech vendors

    » how community websites and apps are now creating new online value in place of the traditional corporate website

    and much more...

    Main show website. For access to every single show with full shownotes: https://accountinginfluencers.com/podcast

    For announcements of published shows, tagging guest so you can build your network and offer feedback on the show: https://www.linkedin.com/company/accountinginfluencers

    For videos of all podcast interviews and bonus video content: https://bit.ly/AI-youtube

    https://www.instagram.com/accinfluencers

    https://twitter.com/accinfluencers

    https://www.facebook.com/accountinginfluencers

    • 22 min
    The Full Impact of Chat GPT and AI in Accounting

    The Full Impact of Chat GPT and AI in Accounting

    It's the "Insights in Accounting" show, usually going out every Tuesday to 150 countries and 30,000 accounting practitioners, fintech specialists and influencers in the accountancy, CPA and bookkeeping space. However, in Jan 2023 we are phasing out this show and putting out this content on our sister Success in Accounting Show which hopefully you're already subscribed to.

    In today's episode 28, "The Full Impact of Chat GPT and AI in Accounting"

    Here is the transcript for this show, generated by Chat GPT with some smart AI prompting questions:

    Hello, and welcome to the podcast. In this episode, we will be discussing the impact of Chat GPT, or Generative Pre-training Transformer, on the world of accountants and CPAs.

    First, let's define Chat GPT. It's a machine learning model developed by OpenAI that is able to generate human-like text and can be used to assist accountants and CPAs in a variety of tasks.

    But how did Chat GPT come about, and why is it making waves in so many industries?

    Chat GPT was developed by OpenAI, a leading artificial intelligence research lab, as a way to improve natural language processing. It builds upon the concept of pre-training, which involves training a model on a large dataset to recognize patterns and relationships in language. By pre-training a model on a massive amount of text data, it can then be fine-tuned for specific tasks, such as translation or language generation.

    The development of Chat GPT marked a significant step forward in the field of natural language processing and has led to its widespread adoption in a variety of industries.

    Now, let's dive into how Chat GPT can help accountants and CPAs.

    One way it can assist is by generating reports and documents. Imagine having to create a financial report for a client. This can be a time-consuming and tedious task, but with Chat GPT, you can simply input the necessary data and let the model do the rest. It will generate a professional, accurate report in a fraction of the time it would take a human.

    Another way Chat GPT can be useful is by providing data analysis. It can be trained to analyze financial data and provide insights and recommendations based on that analysis. This can be especially helpful for accountants and CPAs who are looking to make informed decisions for their clients.

    Chat GPT can also be used to automate routine tasks, such as data entry and reconciliation. This can free up time for accountants and CPAs to focus on more complex tasks, improving efficiency and productivity.

    Finally, Chat GPT can even be used to provide customer service. It can handle basic customer inquiries and provide information to clients, allowing accountants and CPAs to focus on more complex tasks.

    So, as you can see, Chat GPT has the potential to significantly streamline processes and improve efficiency for accountants and CPAs. But what about the potential drawbacks?

    Some disadvantages of using Chat GPT include the initial setup and training, which can be time-consuming and costly. Additionally, Chat GPT is still limited in its capabilities and may not be able to handle more complex tasks. Finally, using Chat GPT may create a reliance on technology, and if there are issues with the system, it could disrupt work and cause delays.

    Now, let's take a look at some statistics to give you an idea of the potential impact Chat GPT could have on your practice and your clients:

    According to a recent survey, over 70% of accountants and CPAs believe that machine learning will significantly change the way they do business in the next 5 years.

    Another study found that the use of artificial intelligence in accounting could save up to 400 million hours of manual data entry per year.

    One company that implemented Chat GPT saw a 25% increase in productivity and a 10% reduction in errors.

    These statistics show that Chat GPT has the potential to significantly impact the world of accountants and CPAs, streamlining processes and improving

    • 14 min
    2022 Review & 2023 Preview with Francesca Lagerberg

    2022 Review & 2023 Preview with Francesca Lagerberg

    As part of this Insights in Accounting podcast, we are giving you some bonus episodes with key influencers in accounting and fintech. These are to review 2022 and the pandemic era, assessing what we've learned, what has worked and what hasn't.

    We'll also look ahead to 2023 and preview where the challenges and opportunities are in the accounting and fintech world.

    Your commentators and thought leaders in this bonus series include:

    Martin Bissett Advisor to the Advisors in Accounting and Fintech Organisations https://www.linkedin.com/in/martinbissett/

    Francesca Lagerberg CEO of Baker Tilly International https://www.linkedin.com/in/francescalagerberg/

    Steve Heathcote Chief Executive Officer at PrimeGlobal https://www.linkedin.com/in/stephen-heathcote-b327573a/

    Mark Koziel President and CEO at Allinial Global https://www.linkedin.com/in/mjkoziel/

    Samantha Louis Chief Executive Officer at Praxity Global Alliance https://www.linkedin.com/in/samantha-louis/

    Steve Cox Head of Market Insights at IRIS Software Group https://www.linkedin.com/in/stevenchristophercox/

    Randy Johnston CEO and Co-Founder at Network Management Group https://www.linkedin.com/in/rpjohnston/

    Dan Richards Founder of Practice Win and MyFirms App https://www.linkedin.com/in/danielrichards1/

    We cover the following areas in these bonus episodes:

    A. 2022 in review

    1. How would you sum up the year for accounting? Any surprises, findings, outcomes?

    2. What kind of shape is the accounting profession in as we emerge from the pandemic?

    3. If you were a teacher giving accountants a school report, how would you grade them?

    4. What have we learned about the software, fintech and vendors or the associations, networks and alliances serving accountants?

    5. What lessons have we learned about what has succeeded and failed in the last 3 years?

    B. 2023 in preview

    1. What will be the main challenges for accountants and firms in the coming year?

    2. Where will accounting firms find their biggest opportunities in the coming year?

    3. What will separate the good accounting firms from the great ones in 2023?

    4. What will happen to the complacent accounting firms who won't/can't change?

    5. What's coming up for vendors in getting the attention of busy accountants or the or the associations, networks and alliances helping accounting firms in 2023?

    ◣━━━━━━━━━━━━━━━━━━━━◢

    5 great shows in the Accounting Influencers Podcast Network:

    ❶ Success in Accounting - MONDAYS. Our flagship main show features panels, live interviews and replays of our most popular shows.

    ❷ Insights in Accounting - TUESDAYS. The best news, analysis, commercial awareness, news under microscope, podcast mentions and recommendations.

    ❸ Influencers in Accounting - WEDNESDAYS. Deep dive 1-1 interviews with leaders, experts, influencers from around the world.

    ❹ Best Practice in Accounting - THURSDAYS. Practice development, growth, management, consulting, examples, stories and practical here's what works stuff for accountants, bookkeepers and the fintech/software people who serve them.

    ❺ UK Matters in Accounting - FRIDAYS. A UK focused show featuring UK related topics, news items, events and interviews.

    All on your preferred podcast app, platform or channel. Thanks for subscribing, sharing and listening!

    Main show website. For access to every single show with full shownotes: https://accountinginfluencers.com/podcast

    For announcements of published shows, tagging guest so you can build your network and offer feedback on the show: https://www.linkedin.com/company/accountinginfluencers

    For videos of all podcast interviews and bonus video content: https://bit.ly/AI-youtube

    https://www.instagram.com/accinfluencers

    https://twitter.com/accinfluencers

    https://www.facebook.com/accountinginfluencer

    • 32 min
    2022 Review PLUS 2023 Preview with Martin Bissett

    2022 Review PLUS 2023 Preview with Martin Bissett

    As part of this Insights in Accounting podcast, we are giving you some bonus episodes with key influencers in accounting and fintech. These are to review 2022 and the pandemic era, assessing what we've learned, what has worked and what hasn't.

    We'll also look ahead to 2023 and preview where the challenges and opportunities are in the accounting and fintech world.

    Your commentators and thought leaders in this bonus series include:

    Martin Bissett Advisor to the Advisors in Accounting and Fintech Organisations https://www.linkedin.com/in/martinbissett/

    Francesca Lagerberg CEO of Baker Tilly International https://www.linkedin.com/in/francescalagerberg/

    Steve Heathcote Chief Executive Officer at PrimeGlobal https://www.linkedin.com/in/stephen-heathcote-b327573a/

    Mark Koziel President and CEO at Allinial Global https://www.linkedin.com/in/mjkoziel/

    Samantha Louis Chief Executive Officer at Praxity Global Alliance https://www.linkedin.com/in/samantha-louis/

    Steve Cox Head of Market Insights at IRIS Software Group https://www.linkedin.com/in/stevenchristophercox/

    Randy Johnston CEO and Co-Founder at Network Management Group https://www.linkedin.com/in/rpjohnston/

    Dan Richards Founder of Practice Win and MyFirms App https://www.linkedin.com/in/danielrichards1/

    We cover the following areas in these bonus episodes:

    A. 2022 in review

    1. How would you sum up the year for accounting? Any surprises, findings, outcomes?

    2. What kind of shape is the accounting profession in as we emerge from the pandemic?

    3. If you were a teacher giving accountants a school report, how would you grade them?

    4. What have we learned about the software, fintech and vendors or the associations, networks and alliances serving accountants?

    5. What lessons have we learned about what has succeeded and failed in the last 3 years?

    B. 2023 in preview

    1. What will be the main challenges for accountants and firms in the coming year?

    2. Where will accounting firms find their biggest opportunities in the coming year?

    3. What will separate the good accounting firms from the great ones in 2023?

    4. What will happen to the complacent accounting firms who won't/can't change?

    5. What's coming up for vendors in getting the attention of busy accountants or the or the associations, networks and alliances helping accounting firms in 2023?



    ◣━━━━━━━━━━━━━━━━━━━━◢

    5 great shows in the Accounting Influencers Podcast Network:

    ❶ Success in Accounting - MONDAYS. Our flagship main show features panels, live interviews and replays of our most popular shows.

    ❷ Insights in Accounting - TUESDAYS. The best news, analysis, commercial awareness, news under microscope, podcast mentions and recommendations.

    ❸ Influencers in Accounting - WEDNESDAYS. Deep dive 1-1 interviews with leaders, experts, influencers from around the world.

    ❹ Best Practice in Accounting - THURSDAYS. Practice development, growth, management, consulting, examples, stories and practical here's what works stuff for accountants, bookkeepers and the fintech/software people who serve them.

    ❺ UK Matters in Accounting - FRIDAYS. A UK focused show featuring UK related topics, news items, events and interviews.

    All on your preferred podcast app, platform or channel. Thanks for subscribing, sharing and listening!

    Main show website. For access to every single show with full shownotes: https://accountinginfluencers.com/podcast

    For announcements of published shows, tagging guest so you can build your network and offer feedback on the show: https://www.linkedin.com/company/accountinginfluencers

    For videos of all podcast interviews and bonus video content: https://bit.ly/AI-youtube

    https://www.instagram.com/accinfluencers

    https://twitter.com/accinfluencers

    https://www.facebook.com/accountinginfluencer

    • 18 min
    New Community for Accountants - ProNation Launches

    New Community for Accountants - ProNation Launches

    It's the "Insights in Accounting" show, every Tuesday to 150 countries and 30,000 accounting practitioners, fintech specialists and influencers in the accountancy, CPA and bookkeeping space.

    In today's episode 25, "New Community for Accountants - ProNation Launches" with special guest Carl Reader, founder of dandt accountants and bestselling author of BOSS IT. https://www.linkedin.com/in/carlreader

    You can also watch this on youtube here: https://youtu.be/wvrO5p-nqKw

    Key takeaways from this episode include:

    ☑ the gap in the accounting profession in the area of supporting of accountants and why many 'one way' approaches fail

    ☑ the importance for accountants of not just knowing the what but the how and the why in different strategies

    ☑ shout out to fellow ProNation founders Lucy Cohen and Will Farnell, influential accounting firm owners/leaders who have been there and do it

    ☑ assessing the international scene of different communities, countries and gurus who think their approach is the best for accountants

    ☑ how the 'international' make up of ProNation gives much needed diversity to the tribal approach to accounting communities

    ... and much more.

    Join ProNation "the Accounting Community You Wished You’d Found Sooner" - helping accountants and bookkeepers build a firm that works for them.

    https://jointhenation.co.uk

    ◣━━━━━━━━━━━━━━━━━━━━◢

    5 great shows in the Accounting Influencers Podcast Network:

    ❶ Success in Accounting - MONDAYS. Our flagship main show features panels, live interviews and replays of our most popular shows.

    ❷ Insights in Accounting - TUESDAYS. The best news, analysis, commercial awareness, news under microscope, podcast mentions and recommendations.

    ❸ Influencers in Accounting - WEDNESDAYS. Deep dive 1-1 interviews with leaders, experts, influencers from around the world.

    ❹ Best Practice in Accounting - THURSDAYS. Practice development, growth, management, consulting, examples, stories and practical here's what works stuff for accountants, bookkeepers and the fintech/software people who serve them.

    ❺ UK Matters in Accounting - FRIDAYS. A UK focused show featuring UK related topics, news items, events and interviews.

    All on your preferred podcast app, platform or channel. Thanks for subscribing, sharing and listening!

    Main show website. For access to every single show with full shownotes: https://accountinginfluencers.com/podcast

    For announcements of published shows, tagging guest so you can build your network and offer feedback on the show: https://www.linkedin.com/company/accountinginfluencers

    For videos of all podcast interviews and bonus video content: https://bit.ly/AI-youtube

    https://www.instagram.com/accinfluencers

    https://twitter.com/accinfluencers

    https://www.facebook.com/accountinginfluencer

    • 17 min

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