345 episodes

The Integrate & Ignite podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence is to success and longevity.

Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 300 top business leaders on the show with backgrounds in B2B and B2C from brands such as General Motors, IBM, McDonald's, and Netsuite.

It is the wisest and most successful of leaders that know the value of advice, that can listen, and that can also share their experiences with others. Whether you're a CEO, a CMO, Marketing Director, or an entrepreneur who wears many hats, this podcast is for you.

For more information and Show Notes, go to www.avocetcommunications.com

Integrate & Ignite | Marketing Insights to Inspire Lori Jones

    • Marketing
    • 4.9 • 61 Ratings

The Integrate & Ignite podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence is to success and longevity.

Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 300 top business leaders on the show with backgrounds in B2B and B2C from brands such as General Motors, IBM, McDonald's, and Netsuite.

It is the wisest and most successful of leaders that know the value of advice, that can listen, and that can also share their experiences with others. Whether you're a CEO, a CMO, Marketing Director, or an entrepreneur who wears many hats, this podcast is for you.

For more information and Show Notes, go to www.avocetcommunications.com

    Episode 347: Bringing the Fortune 100 Experience to the Startup Environment with Brandon Porras of Kodiak Cakes

    Episode 347: Bringing the Fortune 100 Experience to the Startup Environment with Brandon Porras of Kodiak Cakes

    Striking a balance between direct-to-consumer and brick-and-mortar isn’t easy. Tune in to the Integrate & Ignite Marketing Podcast and learn from guest Brandon Porras of Kodiak Cakes as he shares his insights on the value of in-store demos and roadshows, how to make your marketing more efficient so that you can scale your small business into a bigger business, and about the process and analytics to determine how marketing can benefit the top-of-line revenue even for smaller brands.

    • 28 min
    Episode 346: Eight Secrets to Bold Marketing with Suzanne Chadwick

    Episode 346: Eight Secrets to Bold Marketing with Suzanne Chadwick

    Want to know the secrets to bold marketing? Join Lori Jones and her guest Suzanne Chadwick on the Integrate & Ignite Marketing Podcast to get the inside scope!

    • 42 min
    Episode 345: The Marketing Revolution with Digital Guru, Tony Guarnaccia

    Episode 345: The Marketing Revolution with Digital Guru, Tony Guarnaccia

    Digital marketer Tony Guarnaccia outlines the Six Growth Factors to Success and introduces his Results Loop on the Integrate & Ignite Marketing Podcast.

    • 34 min
    Episode 344: How To Create Powerful Video Testimonials with Sam Shepler of Testimonial Hero

    Episode 344: How To Create Powerful Video Testimonials with Sam Shepler of Testimonial Hero

    How video testimonials shorten the sales cycle and impact revenue with Lori Jones and her guest Sam Shepler of Testimonial Hero on the Integrate & Ignite Marketing Podcast.

    • 23 min
    Episode 343: Tips For Understanding Marketing and Data Collection in a Privacy-First World with Max Kirby of the Publicis Sapient

    Episode 343: Tips For Understanding Marketing and Data Collection in a Privacy-First World with Max Kirby of the Publicis Sapient

    The complex and ever-changing privacy laws are the topic of this episode of the Integrate & Ignite Marketing Podcast with host Lori Jones and her guest Max Kirby of the Publicis Sapient.

    • 39 min
    Episode 342: Five Bold and Brave Marketing Tips For Entrepreneurs With Kelly Miano Of Perennial

    Episode 342: Five Bold and Brave Marketing Tips For Entrepreneurs With Kelly Miano Of Perennial

    Is marketing not a priority at your company? Lori Jones and her guest Kelly Miano of Perennial talk about taking bold and brave steps to build brand awareness on this episode of the Integrate & Ignite Marketing Podcast.

    • 34 min

Customer Reviews

4.9 out of 5
61 Ratings

61 Ratings

B2Badvisor ,

AI for all of us.

Lori and her guest Neil Sahota guide you through the ideas of AI and its application in a great way. Quiz show to the UN. What a journey. Fun and informative. This is a great listen for the CEO who needs to use and lead. AI. Oh yeah! Inspired.

JRichardsonIV ,

Great show!

Lori does a great job connecting with her guests. Every episode I’ve listened to has been engaging and filled with great content!

Topical Todd ,

Subscribe now!

Definitely a show worth subscribing to! I don't regret the time I've spent listening to the episodes of this podcast because in turn, it has helped me have a better perspective on things. 5/5!

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