Within our variety of podcasts you will be able to access a diverse set of fascinating conversations, interviews, tips, tricks and basically everything you need to know about integrated marketing!
These podcasts are highly insightful sound bites which aim to supply you with a deeper understanding of the marketing world, how it functions and the best ways in which you can market your business.
We discuss a range of different topics focusing specifically on how integrated marketing can be used to effectively influence your perfect customers.
Within the area of marketing, we touch on a number of different sub-topics such as psychology, digital, traditional, buying behaviour, data analysis and more. All of which are key to developing an effective integrated marketing strategy.
We hope you enjoy this resource, and see it as a first port of call for all your integrated marketing needs!
How do you decide which Social Media Platform to be on
How do you decide which social media platform you should be on? It's a hard question and one I'm asked all the time.
Deciding which social media platform is the trick to be in front of the right people at the right time and saying the right thing, BUT how do you decide.
If you were me, where would you be? And why, what would you say?
The answers to the question is quite difficult.
The reason why it's difficult is because it depends.
ITI Ep.0016 : Working With Difficult People (Interview with Keeley Taverner)
We all have dealt or are dealing with difficult people. This is about setting boundaries of what we are willing and not willing to tolerate!
In this episode I speak with Keeley Taverner from Key4Change where we talk about dealing with difficult people, narcissists and more.
ITI Ep.0015 : 10 ways to get more email Subscribers (Series - Part 6 of 6)
Getting people to subscribe to your emails can be hard, but it doesn't have to be. With everything, we need to put a process in place that we can review.
As I've mentioned before, email marketing is far from dead.
It’s about using it in the right way, so you influence your audience to take the next step, not to hard sell to them.
In this episode, I'm going to give you over 10 ways to get more subscribers, so that you can grow your list slowly and organically, so your subscribers stay!
ITI Ep.0014 : 10 Reasons why you should be using Autoresponders (Series - Part 5 of 6)
There are many reasons why you should use autoresponders when it comes to email marketing. It sets expectations as well as saves you time in the future.
If you set things up correctly, your subscribers will receive your key messages without you having to manually do it every time you get a new client.
In this episode, I'll share 10 reasons why you should be using autoresponders to help your emails give even more value to your list!
[ITI 0013] 16 Types of Emails you can Send (Series - Part 4 of 6)
Many people get stuck when it comes to creating content for their emails. Not knowing what will be opened, engaged with or unsubscribed.
Here are 16 different types of email marketing campaigns you can create over the future months. Each come with a few ideas to get your creative juices flowing...
Grab your notepad and pen, sit back and list the 16 emails along with your own ideas... In fact, why not send one of them out this week?
[ITI0012] GDPR from an IT Perspective (Interview with Samantha Howard)
This Podcast looks at GDPR from an IT Perspective and interview Samantha Howard from KeyTech about how we can protect our data, our files, our clients and our devices using our IT Systems and Suppliers.
Samantha talks us through the myriad of IT protection by sharing how we can;
- properly destroy data
- how often we should be backing up
- information about cyber security
- how we can deal with breaches
- how to protect your data