Intentional Success with Tom Stimson The Stimson Group
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- Business
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Are you looking to take your live events production business to the next level? Do you want to learn from industry experts and gain insights into the latest business trends and strategies?
Welcome to the Intentional Success Podcast, where we provide you with the tools and resources you need to help your business grow and scale… on purpose.
Hosted by industry veteran Tom Stimson, each episode answers unpacks the best practices and secrets to achieving intentional success. From marketing and sales to operations and finance, we cover a wide range of topics to help you overcome the challenges and obstacles that come with owning, running, and working in a live events production business.
Tune in to the Intentional Success Podcast for valuable insights and practical advice that can help take your business to the next level. Don't miss an episode – subscribe today!
Learn more at trstimson.com
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The Last Nail in the Coffin of Rental Pricing
In this episode, I’m not holding back. I’m making bold statements, uncovering eye-opening revelations, and sharing game-changing strategies that will help you say goodbye to outdated rental pricing methods and hello to a more profitable future.
Learn the crucial difference between markup and margin (trust me, you need to know this!). Plus, I’m giving you three simple yet powerful ways to start making more money immediately.
We’ll also talk about how to shift your mindset from rental agent to profit-driven powerhouse, so you can create a pricing strategy that appeals to different types of buyers and leaves your competition in the dust.
So what’re you waiting for? Listen now.
Visit trstimson.com for more resources.
Follow Tom on LinkedIn -
Monday Morning Drive: Redefine Success in Sales
This week on Monday Morning Drive, we redefine sales success and explore how to ensure your team is having the right conversations with the right people.
We'll dive into the pitfalls of chasing deals solely for revenue and reveal the three keys to training your sales team for true success.
Tune in and discover how focusing on the quality of your sales conversations can drive your business forward.
Listen now.
https://www.trstimson.com/redefine-sales-success/ -
Diagnosing Your Business Pains
In this episode, your business doctor is in, and we’re getting to the bottom of what’s really ailing your company. We’ll explore how your overhead expenses could be the key to unlocking a healthier, more resilient business.
You’ll discover:
How to spot revenue trends before they become a problem Why embracing last-minute jobs could be your secret weapon for growth The importance of focusing your team on the right tasks How to identify the five essential people who hold the key to your success If you’re tired of feeling like a victim of circumstance and ready to take control of your business, this episode is your prescription for success. Get ready for a dose of real talk, practical insights, and actionable advice that will help you diagnose and treat the pains holding your business back.
Visit trstimson.com for more resources.
Follow Tom on LinkedIn -
Monday Morning Drive: Exclusivity Agreements — Stop Complaining and Start Educating
When I use the term “exclusivity” in the context of live events, what do you think of?
If you’re like most disgruntled owners, you think of one thing: in-house AV contracts.
Do scalable companies care about what in-house AV companies are up to? The short answer is no.
Listen to this week’s Monday Morning Drive to learn why you shouldn’t be so wound up about the competition, and what you should be doing instead.
https://www.trstimson.com/understanding-exclusivity-agreements/ -
How to Make the Best Deal
In this episode, we dive deep into the world of pricing.
I explain why prices are a construct to control salespeople and how to determine your best price based on your specific circumstances. I also discuss the concept of best deals and how to navigate negotiations when a customer comes to you with a budget in mind.
Whether you’re a startup owner or managing a large business, this episode will empower you to master the art of pricing for intentional success.
Tune in to reframe the pricing conversation and learn how to make deals that keep your business thriving.
Visit trstimson.com for more resources.
Follow Tom on LinkedIn -
Monday Morning Drive: How Scalable Companies Address Shortcomings With ALE
Did you read last week’s blog on ALE, the management diagnostic tool? It’s worth your time, and I don’t say that lightly. I think it’s important enough that I’m following it up with today’s blog on how to put ALE to work.
In my role, I see the same problems over and over again, but with completely different people and companies. Why is that? Obviously, there are aspects of our industry and the people who are attracted to it that kick up the same dust.
In a perfect world, we wouldn’t have any problems because we’d anticipate them, avoid them, and design systems to prevent them.
Yet, every company that uses the dedicated project manager system to develop estimates, plan events, and run crews has the same problem: There’s no one to support sales when there are a lot of shows going on. This leads to poorly designed and quoted events, or worse, gaps in revenue.
We all know this, but the conventional wisdom is that this dynamic can’t be fixed.
I, of course, disagree.
https://www.trstimson.com/scalability-and-ale-model/
Customer Reviews
Must listen for AV Production Leadership Teams
I’ve been a big fan of Tom’s work for many years reading his newsletters and attending his webinars.
The podcast is a game changer. The weekly Monday Morning drive is perfect way to start the week, giving me tangible ideas to move our business forward.
Love the 20 minute bite size lessons.
Thanks for sharing your expertise Tom!
This podcast WILL truly help you
Tom delivers proven, practical, and clear advice. He has a great style (you’ll enjoy listening to him share stories and experiences from the live event world) and he knows his stuff. Great podcast!
Tom is a Thought Leader!
Welcome to the medium Tom. Let’s be on each others podcast soon!! Looking forward to seeing where this goes for ya.