1 hr 6 min

Introducing Spark: Research into what Drives Successful Challenger Brands Scratch: CMO Interviews

    • Marketing

Rival Spark is a collaboration with Attest and the Marketing Faculty at Imperial College London to understand what makes challenger brands successful.

Rival Spark is a collaboration with Attest and the Marketing Faculty at Imperial College London to understand what makes challenger brands successful.

1 hr 6 min