11 episodes

Not all partnerships succeed, but every partnership leader wants to be a driver of Partner impact.

In the Investible Partnerships™ podcast, Des Russell dives into the daily battle for partner success that every partnership leader faces , as they try to maximize their relevance and value in partnerships. Des, through conversations with industry and business leaders dives into the thinking, tools and tenants partnership leaders are using to stop being constrained by a handful of partners to grow with and instead scale their impact with more investible partnerships.

Investible Partnerships‪™‬ Des Russell

    • Business
    • 5.0 • 1 Rating

Not all partnerships succeed, but every partnership leader wants to be a driver of Partner impact.

In the Investible Partnerships™ podcast, Des Russell dives into the daily battle for partner success that every partnership leader faces , as they try to maximize their relevance and value in partnerships. Des, through conversations with industry and business leaders dives into the thinking, tools and tenants partnership leaders are using to stop being constrained by a handful of partners to grow with and instead scale their impact with more investible partnerships.

    Unlocking GSI Partner Impact: The Power of Self-Awareness with Chris Gordon

    Unlocking GSI Partner Impact: The Power of Self-Awareness with Chris Gordon

    This week's Investible Partnerships™ podcast episode features Chris Gordon, GSI Alliances Leader at Rubrik, discussing the critical strategies for driving partner impact with Global System Integrators (GSIs) in the APAC region. Chris shares his journey from sales to partnerships, emphasizing the transformative role of self-awareness in building and maintaining successful alliances.

    The episode delves into the strategic frameworks Chris employs, including a two-by-two segmentation model and a connection triangle model, to prioritize and align with GSI partners. Additionally, Chris emphasizes the value of understanding market dynamics and leveraging partnerships to drive significant business outcomes.

    Tune in to gain insights from Chris Gordon on effective GSI partnership management, leveraging ecosystems, and the essential role of self-awareness in enhancing partner impact.

    Join our podcast newsletter here, https://www.investiblepartnerships.com/

    • 30 min
    Mastering Partner Success in the Modern Partnership Ecosystem with Jay McBain

    Mastering Partner Success in the Modern Partnership Ecosystem with Jay McBain

    This week's Investible Partnerships™ podcast episode features Jay McBain, Chief Analyst at Canalys, discussing the importance of addressing challenges such as Partner Success collectively at an ecosystem level. This approach is crucial for unlocking a $4 trillion industry opportunity and securing sustained profitability for all stakeholders.

    The episode delves into the Modern Partnership Ecosystem, exploring topics such as shifting buyer demands, developing partner value propositions, and marketplace economics.

    Tune in to gain insights from Jay McBain on strategies related to recruitment, skill enhancement, and building reliable teams that leaders in the channel and ecosystem can implement.

    Join our podcast newsletter here, https://www.investiblepartnerships.com/

    • 49 min
    The Zero Trust Alliance Revolutionizing Cloud Security Partnerships

    The Zero Trust Alliance Revolutionizing Cloud Security Partnerships

    On this week’s episode of the Investible Partnerships™ podcast, we delve into the Zero Trust Alliance with leaders from AWS, Okta, Crowd strike, and Zscaler.

    This episode explores the transformative impact of their collaboration on cloud security, illustrating the shift towards integrated solutions and the pivotal role of channel partnerships within cloud Marketplaces. Through insights on overcoming
    internal challenges and leveraging the Zero Trust model, our guests showcase how strategic alliances are not just enhancing security but also redefining industry standards and customer value.

    Show Notes:

    Register for the ⁠Investible Partner™ Zero Trust Alliance

    Event registration links for the Sekuro.io Zero Trust Launch events:

    1. Sydney, Australia - 15 February'24 , Register Now

    2. Melbourne, Australia - 6 March'24, Register Now

    3. Brisbane, Australia - 13th March'24, Register Now

    • 42 min
    Leveraging Partnership Friction for Success

    Leveraging Partnership Friction for Success

    On this week’s episode of the Investible Partnerships™ podcast, we talk to ⁠Elliott Haralambous, Global Director and Head of Partnerships ANZ, Backbase.

    Elliott sheds light on the often-overlooked aspect of partnership dynamics: friction and offers a fresh perspective on transforming friction points into opportunities for growth and enhanced partnership value. We explore his insights into easing friction through storytelling, designing effective programs, and aligning your processes to not just mitigate challenges but to significantly amplify the impact you can have as a partnership leader.



    Access the report mentioned in this episode by going here https://chiefpartnershipofficer.com/

    • 43 min
    Mastering AWS's Partner Philosophy: Maximizing Impact to Secure Strategic Investment

    Mastering AWS's Partner Philosophy: Maximizing Impact to Secure Strategic Investment

    On this week’s episode of the Investible Partnerships™ podcast, we talk to Chris Casey, General Manager AWS Partners, APJ at Amazon Web Services.

    Chris pulls back the curtain on AWS's partner philosophy and how partners can best leverage ecosystem insights to deliver differentiated solutions. He shares how partners can cultivate the "intuition" needed to specialize in high-potential areas with AWS and insights into balancing relevance and value through clear value propositions and long-term alignment with AWS goals.

    Additional show resources:


    reInvent 2023 recap for AWS partners- More Value, Greater Profitability: 10 Enhancements to the AWS Partner Experience
    Getting started with the AWS Marketplace
    AWS Marketplace seller workshop - This workshop contains several self service labs designed to help you understand and create product listings in AWS Marketplace.
    Best Practices for Developing an AWS Co-Sell Program

    • 46 min
    The Three Pillars of Investible Partnerships: Language, Boundaries, and Pace with LG of Okta

    The Three Pillars of Investible Partnerships: Language, Boundaries, and Pace with LG of Okta

    On this week’s episode of the Investible Partnerships™ podcast, we talk to Luis "LG" Gamez from Okta about his 3 Pillars of successful partnerships. LG talks about how the right 'Partner Language' can make or break a relationship, why saying 'No' sets boundaries and is often a strategic move, and how understanding speed and setting the right Pace can optimise partnership outcomes.

    • 36 min

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