Is Tupperware Still A Thing?

The Soul Food Pod

On this episode of The Soul Food Pod, host Shaunda Necole discusses Tupperware with her mom, Mama Mary (Ma-Ma), a Tupperware brand enthusiast. Ma-Ma explains more about the uniqueness of these plastic food storage containers that have been household staples for generations.

Listeners learn that Tupperware is a 77-year-old company struggling to adapt to modern marketing strategies. Shaunda explores the reasons for its decline in popularity, from lackluster social media marketing to its association with only Baby Boomers.

However, Shaunda and her mom argue that Tupperware still has value and encourages listeners to start a Tupperware collection.

She also shares ideas for hosting Tupperware parties and highlights some of the most valuable vintage Tupperware products. Finally, the podcast suggests that Tupperware should partner with Pinterest to host online "Pinterest parties" as the new Tupperware parties to appeal to younger generations!

What you'll learn in this episode?

[00:00:00] What is Tupperware? 

[00:01:54] Tupperware history: Why is Tupperware called Tupperware?

[00:02:49]  Is Tupperware still in business?

[00:04:24] Why Tupperware's efforts to attract millennials have failed

[00:05:10] Do people still have Tupperware parties?

[00:06:11] Could Pinterest parties be the new Tupperware craze?

[00:08:09] If you have any old Tupperware, is it worth money?

[00:11:42] Is the Tupperware brand really worth saving?

Episode 5 transcript, shop Tupperware at Target, and where to buy vintage Tupperware:

https://thesoulfoodpot.com/thesoulfoodpod-ep-5-is-tupperware-still-a-thing/

Episode show notes: ⁠⁠⁠⁠⁠https://thesoulfoodpot.com/podcast/⁠⁠⁠⁠⁠

Podcast featured recipes: ⁠⁠⁠⁠⁠https://thesoulfoodpot.com/category/soul-food-podcast/⁠⁠⁠⁠⁠

Privacy policy: ⁠⁠⁠⁠⁠https://thesoulfoodpot.com/privacy-policy/⁠⁠

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CONNECT with Shaunda Necole & The Soul Food Pot:

The Soul Food Pot blog: ⁠⁠https://thesoulfoodpot.com⁠⁠

Follow on Instagram: ⁠⁠https://www.instagram.com/shaundanecole/⁠⁠

Cookbooks: ⁠⁠https://shaundanecoleshop.com/collections/soul-food-cookbooks⁠⁠

Seasoning guides: ⁠⁠https://shaundanecoleshop.com/collections/soul-food-seasoning

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