Jan Bidner is as a gamification designer and UX strategist and has worked as a consultant in the IT Industry for over 15 years. He has been an advocate for storytelling, game design thinking and user-centered design even longer. With a background in acting and teaching drama, he always brings a bit of playfulness into everything he does. Lately, he has been working a lot with the digital workplace, UX and change management. He is finding gamification angles in each project that requires long-term strategies, user engagement and behavior change (which is pretty much every implementation project). Jan is passionate about schools and learning and also works part-time as a hospital clown. He is active within in the gamification community and also one of the founders of the Swedish podcast Gamificationfredag. Watch his fresh mini vlog series about gamification in Swedish “Gamificationskolan” that runs in December.