Jobs-to-be-Done Radio

Bob Moesta and Chris Spiek apply the Jobs-to-be-Done Innovation Framework to current hot topics related to product design, marketing, business strategy, and technology. Tune in for a tactician's view of how the Jobs-to-be-Done Framework is applied to every-day business challenges.
Essential for product and marketing strategists.
02/27/2014
This is one of the essential podcasts if you are in marketing, product development or even management. Learn how to put the customer at the center of your product or marketing strategy.
seems too obvious to podcast about
04/20/2015
I've listened to three of these, and they are boring. They just talk about the steps you have to do when you're getting started with a project. I learned nothing in any of them. Basically, they say "What are you trying to do?" - Example: Get more customers. "How will you do it?" - Response. Contact people in the industry and ask them what their pain points are, talk to others in similar industries. Ugh, my 19 year wouldn't benefit from this obvious chatter.
Love the content but the audio is garbage
03/04/2015
I really like listening to everything these guys have to say, and the interviews are super insightful. But the audio quality is horrible. There are funny sounds and static, and generally bad recording quality. I can’t put my headphones in my ears and then pipe this stuff into my head. It’s too much. These guys should be a little more respectful of their audience and take a little time to improve the quality of the audio. It can’t be that hard.
Cuts through the fog
03/24/2012
Gradually outlines a framework for understanding and modeling human choice & action. The framework elaborated is coherent, accessible and yields marvelous practical insights for business and for life in general. Highly recommended.
About
Information
- CreatorThe Re-Wired Group
- Years Active2012 - 2019
- Episodes33
- RatingClean
- Copyright© 2013 The Re-Wired Group
- Show Website