Jody Padar, The Radical CPA is on The DM Disruption with Dawn Brolin, CPA, CFE The DM Disruption Podcast with Dawn Brolin, CPA, CFE

Jody Padar, CPA, The Radical CPA joins Dawn Brolin, CPA, CFE, on The DM Disruption discussing her take on how Artificial Intelligence is the new disruptive technology force in the accounting profession, the Designated Motivator philosophy and how it can benefit accountants, especially now, given that the pandemic didn’t make our jobs any easier!

When you ask an accountant why they are in this profession, it’s because they love helping their clients. The help businesses and individuals needed during the pandemic was significant. Accountants acted as Financial First Responders and needed to have big shoulders to handle every fear, concern and heartbreaking story that was thrown at them. The value provided to those they serve became evident — accountants exemplified what it meant to be advisors.

But who is there to support the accountant? How many times has an accounting professional, regardless of firm size or title, thought: “I need someone to help me” … “I don't know what I should do as the world around me changes” … “Everybody's telling me I should change [something], but I don't know where to begin.” Issues like this wear us down. It's not like we have a ton of time to think about them. Afterall, we have clients to serve, work to get out the door and deadlines to meet. What is our motivation to continually evolve? More importantly, who can motivate us? Who can keep us moving one step at a time? Who can get us focused on the things we need to do to make our firms, or ourselves, better?