15 episodes

If you’ve spent some time in the tire industry, you’ve probably heard the name John Gamauf, aka Johnny g. In his 50-plus years of service to the industry, he’s busted tires, survived the largest tire recall in history and made a lot of friends along the way. Meet them in Johnny g & Friends, a monthly podcast in which Johnny g and his friends share the secrets to their success and the memories they’ve made along the way in our beloved tire industry.

Johnny G & Friends Babcox Media

    • Business
    • 4.8 • 5 Ratings

If you’ve spent some time in the tire industry, you’ve probably heard the name John Gamauf, aka Johnny g. In his 50-plus years of service to the industry, he’s busted tires, survived the largest tire recall in history and made a lot of friends along the way. Meet them in Johnny g & Friends, a monthly podcast in which Johnny g and his friends share the secrets to their success and the memories they’ve made along the way in our beloved tire industry.

    Audio Podcast -Johnny g - Gordon leffler_mixdown

    Audio Podcast -Johnny g - Gordon leffler_mixdown

    When you walk through the doors of Suburban Tire & Auto Centers in Glendale, Heights, Illinois, you’re walking into one of the cleanest and most organized tire dealerships on the east coast. “I could eat off the floors,” says Johnny g about the tire store this month’s guest has made into a superstore in the suburbs of Chicago.

    In this episode of Johnny g & Friends, presented by Firestone, meet Gordon Leffler, owner of Suburban Tire’s Glendale Heights store. Attention to detail and an unwavering commitment to strive for excellence define how Gordon has run his business ever since going off on his own in 2012. The floors are immaculate, each tire and part is meticulously put back into its place and expectations of the staff and their professionalism are communicated and carried out each day.

    In this episode, learn how Gordon has designed his location of Suburban Tire to run at maximum efficiency while still keeping true to the lessons his father taught him about the tire business.

    EPISODE OVERVIEW:
    - How Johnny g met Gordon and his brother, Steve (1:19)
    - The start of Suburban Tire, Gordon’s early memories of the family business and what he learned from his father, Duke, about the tire business (3:13)
    - How Gordon, his brothers and mother were thrust into management at an early age after his father’s death and the changes they made to streamline operations (8:16)
    - Gordon’s mentors in the tire industry and what he has learned from them (13:45)
    - The meticulous organization at Gordon’s story and how he has baked in attention to detail and cleanliness into the culture of his store (18:03)
    - The hardest thing to teach new employees entering the tire business (21:30)
    - The step-by-step hiring and onboarding process for new employees – both technicians and service advisors—at Gordon’s store (23:32)

    More from Tire Review: www.tirereview.com

    Subscribe to this podcast on:

    Apple Podcasts: https://podcasts.apple.com/us/podcast/johnny-g-friends/id1575371575

    Spotify: https://open.spotify.com/show/51HCGxJxYmRvUC48iiKXJW

    Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly93d3cuc3ByZWFrZXIuY29tL3Nob3cvNDk5NTE0Ny9lcGlzb2Rlcy9mZWVk

    More on Firestone Tires: www.firestonetire.com
    More from Suburban Tire: https://www.suburbantire.com/

    • 27 min
    Tire Discounters’ Jamie Ward: The Hard Work Behind Multi-Location Growth

    Tire Discounters’ Jamie Ward: The Hard Work Behind Multi-Location Growth

    Jamie Ward is a true tire guy. He learned automotive service work at an early age and had the skills equivalent to an ASE Master Tech by age 15. As he grew in the business, his passion and energy for the industry has catapulted him to president and CEO of TireDiscounters where he has been an instrumental part of growing the business from eight stores to the over 175 locations the dealership has today…including its foray into the car wash business.

    In this episode of Johnny g & Friends, presented by Firestone, Jamie shares his journey in the tire industry, mentors he'd had along the way, the work it takes to grow a multi-location business and what he enjoys most about being in the tire industry.

    EPISODE OVERVIEW

    - What Jamie learned working from his grandfather, a Cincinnati firefighter who ran an auto shop out of his garage on the side (1:41)
    - How Johnny g helped Jamie’s first employer, Tony Michel of Michel’s Tire Co., expand his business (4:03)
    - Jamie’s start at Tire Discounters and what he found attractive about the business and Chip Wood’s leadership style (5:34)
    - How Jamie helped open 60 Tire Discounters locations in about 10 years and what the programs and systemized processes he helped the business adopt throughout its growth (5:44)
    - Jamie’s role in helping Tire Discounters double down on growth, opening 10-15 locations per year starting in the early 2010s (9:26)
    - Tire Discounters’ growth strategy and goals for the business’s growth this year (12:51)
    - Challenges that have come with rapid growth and why it’s important to have people from non-tire backgrounds work in a tire store (15:04)
    - Why Jamie considers himself a “student of the business” (17:35)
    - What Jamie thinks is the hardest thing to teach others about the tire business (20:11)
    - The biggest challenges that exist for independent tire dealers, including Tire Discounters, today (24:14)

    More on Tire Discounters' growth: https://www.tirereview.com/?s=Tire+DIscounters

    Subscribe to Johnny g & Friends on:
    Apple Podcasts: https://podcasts.apple.com/us/podcast/johnny-g-friends/id1575371575

    Spotify: https://open.spotify.com/show/51HCGxJxYmRvUC48iiKXJW

    Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly93d3cuc3ByZWFrZXIuY29tL3Nob3cvNDk5NTE0Ny9lcGlzb2Rlcy9mZWVk

    Stitcher: https://www.stitcher.com/show/johnny-g-friends

    Thanks to our sponsor, Firestone Tires: https://www.firestonetire.com/

    • 27 min
    Why Scaling Up Helps Business With Tires Plus’ Jarid Lundeen

    Why Scaling Up Helps Business With Tires Plus’ Jarid Lundeen

    Even when Jarid Lundeen worked in the restaurant and banking industries, one thing about the customer experience always stood out to him: Consistency. Early on, he learned consistency creates success, which is what he looks to instill in his four Tires Plus locations in Minott, North Dakota. But how do you do that?

    Jarid tells Johnny g in this latest episode of Johnny g & Friends, presented by Firestone. Jarid not only touts consistency in the tire business but also diversity and scaling up as a means to success as a businessman. As the CEO and president of JETT Management, Jarid has four Tire Plus locations plus four Valvoline Instant Oil Change stores and a barbecue restaurant under his belt and is an example in each of his businesses of how a consistent customer experience can lead to repeat business.

    Jarid got the hang of the automotive industry as a young boy hanging out with his dad at his father’s body shop. Over the years, he strayed away from the industry, yet was called back after his father asked him to partner with him on a Tires Plus location Since then, he bought his father out and has grown his footprint with much more on the way.

    EPISODE OVERVIEW

    - How Johnny g and Jarid first met (1:40)
    - What Jarid learned working in the banking and restaurant industries and how he applies that to his businesses today (3:00)
    - Why Jarid has diversified his portfolio to not only include tire stores and why he feels that will benefit him down the line (4:13)
    - Jarid describes his early years growing up in his father’s body shop and skills he learned, such as creating conversation, from the experience. (5:47)
    - Why Jarid was attracted to invest in Valvoline Instant Oil Change stores and his view on how the oil change should work in relation to his tire shop (7:08)
    - Jarid’s goals for his businesses, including his tire business, oil change business and Bones BBQ restaurant and why the need for replication is paramount across processes at all three (8:54)
    - Mentors Jarid has had in the tire industry (12:40)
    - Why Jarid thinks it’s important to scale up in business and grow (14:49)

    You can also watch this episode of Johnny g & Friends, presented by Firestone, on YouTube: https://www.youtube.com/watch?v=kgfm_UrqXz4&list=PLVkqUUE022sfk413J6lVAaPFH4Wc2ORLy

    • 20 min
    Keeping True to Your Business's Values as Your Grow with K&M Tire

    Keeping True to Your Business's Values as Your Grow with K&M Tire

    With opportunities for growth, many businesses add to their bottom line, but it also becomes more complex and complicated to keep things running. With so many balls in the air, it gets harder to stick to your mission– why you even started in the first place–as well as your vision for the business and the values you want the business to carry out on a daily basis. It’s truly a juggling act, but one business that has been able to do this as it has grown over the last 52 years is K&M Tire.

    Founded in 1970, Ken Langhals started K&M Tire with $100. It was originally a two-bay gas station in northwest Ohio. However, over the years, Ken left tire retail, tried his hand at retreading and ultimately, locked in tire distribution as his area of focus. Since then, the business has grown to 32 distribution centers in more than 25 states.

    But through it all, Ken, now CEO of the business, and his daughter, Cheryl Gossard, the business’s president who handles day-to-day operations, have kept in focus the mission, vision and values of how they’d like to run the business. Has it changed over the years? Of course! Cheryl will tell you that when K&M acquired a tire distributor and doubled in size, those three guiding principles went into question. However, they’ve always come back (and at times redefined) their mission, vision and values, as each employee knows the standards in which K&M operates its business.

    In this episode of Johnny g & Friends, presented by Firestone, Johnny g sits down with Ken and Cheryl to talk about the business’s humble beginnings, how it has evolved over the years with the handover from father to daughter in leadership, the improvements it has made as its grown and what it’s growth strategy is for the future.

    Listen to this episode below or subscribe to Johnny g & Friends on:

    Apple Podcasts: https://podcasts.apple.com/us/podcast/johnny-g-friends/id1575371575

    Google Podcasts:
    https://podcasts.google.com/feed/aHR0cHM6Ly93d3cuc3ByZWFrZXIuY29tL3Nob3cvNDk5NTE0Ny9lcGlzb2Rlcy9mZWVk

    Spotify: https://open.spotify.com/show/51HCGxJxYmRvUC48iiKXJW

    You can also watch this episode on YouTube: https://www.youtube.com/watch?

    • 25 min
    Passing on Passion for the Tire Business with Burt Brothers

    Passing on Passion for the Tire Business with Burt Brothers

    Wendel Burt, co-founder of Burt Brothers Tire & Service, attributes his success in the tire industry to two words: Hard work. It’s that simple yet also challenging and complicated when you’re the one that’s the owner, service advisor, trainer, technican, HR department and… should we go on? We know other tire dealers out there get the grit it takes to start your own tire business.

    So, when Wendel Burt and his brother, Ron, started Burt Brothers Tire & Service in 1991, they set out to sell one tire per day and stay committed to the business. Thanks to this, their business has blossomed into a 14-location dealership in the Greater Salt Lake City, Utah area, and the second generation has taken the helm. In fact, under the leadership of Wendel’s sons Jake, Jason and Jeremy, and Ron’s sons, Cory and Brandon, the business was named the winner of Tire Review’s prestigious 2021 Top Shop Award.

    In this episode of Johnny g & Friends, presented by Firestone, Wendel and his son, Jake, delve into how the first generation was able to pass down the passion for the business to the second generation and why Wendel says tire dealers need to constantly evolve their business in a competitive tire retail landscape.

    EPISODE OVERVIEW

    - How Burt Brothers’ relationship with Firestone actually started out of the Firestone recall in 2000 [1:25]
    - Wendel describes his start in the industry and he and his brother, Ron, learned “the meaning of hard work” quickly by vowing their dedication to the business’ success [3:05]
    - Wendel and Jake share the business advice Johnny g has taught them over the years in their partnership with Bridgestone [5:10]
    - Jake explains how he, his two brothers and two cousins divvy up ownership roles within the business today [7:01]
    - How Wendel and Ron prepared their sons to take over the business [9:20]
    - Burt Brothers’ business today and what Jake and his second-generation partners changed when they look over the business [12:00]
    - Wendel explains why it’s dangerous for a tire business to “stay the same” and how a business can automatically grow if it gives room for employees to grow [17:38]
    - Why Burt Brothers shaves tires for customers and how it’s become a competitive advantage for the Utah independent tire dealer [19:00]
    - Jake details the biggest challenge in the business today and how he and his partners are working to solve it [21:08]
    - Why Burt Brothers is investing in RoboTire, tire-changing robots, and how Jake and Wendel plan to use them in their “shops of the future.” [22:41]

    Apple Podcasts: https://podcasts.apple.com/us/podcast/johnny-g-friends/id1575371575

    Spotify: https://open.spotify.com/show/51HCGxJxYmRvUC48iiKXJW

    Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly93d3cuc3ByZWFrZXIuY29tL3Nob3cvNDk5NTE0Ny9lcGlzb2Rlcy9mZWVk

    YouTube: https://www.youtube.com/watch?v=kgfm_UrqXz4&list=PLVkqUUE022sfk413J6lVAaPFH4Wc2ORLy

    • 30 min
    Fast-Tracking Business Expansion & Change with Aaron Telle of Telle Tire

    Fast-Tracking Business Expansion & Change with Aaron Telle of Telle Tire

    Expanding from one store to two is hard enough, but imagine expanding from one to 19 stores in the span of 10 years. If you think that sounds like a daunting task, you’re not alone, but that’s the feat Aaron Telle, owner of Telle Tire & Auto Centers based in St. Louis, Missouri, accomplished after taking over his family’s business in 2009.

    The fourth-generation owner of Telle Tire & Auto Centers, Aaron began his career in the tire industry at Telle Tire sweeping floors and shuttling customers in high school. With business savvy at a young age, Aaron began to form strategic relationships in the industry and chart his vision for the company’s growth. When his father, Scott Telle, passed away suddenly in 2009, Aaron was thrust to the helm of the business to carry on its customer-centric, family-focused values and a year later, taking the dealership to new heights.

    In this episode of Johnny g & Friends, presented by Firestone, Aaron reveals his toolkit for rapid expansion of his family business that’s celebrating its 80th anniversary this year. In this episode, Johnny g and Aaron delve into:

    - 1:56: Aaron describes how his great-grandfather, Arthur, started the business during World War II as a recapping business, and Johnny g describes how he met Aaron’s grandfather, Chuck.
    - 3:50- Lessons Aaron has learned from his grandfather, Chuck, and his father, Scott.
    - 5:32- The growth strategy behind Telle Tire’s expansion from one store to 19 stores in 10 years and how Aaron helped his employees care and think “like a Telle” about the business.
    - 7:49: The employee-focused reason Aaron decided to close all Telle Tire locations on Saturdays.
    - 11:15: The biggest challenges Aaron sees on the horizon for Telle Tire.
    - 13:16 – What motivates Aaron to continue to improve the business and his knowledge of it.
    - 13:59 – Telle Tire’s footprint for the future, what he’s focusing on for the business for 2022 and what Aaron feels fueled the business’s rapid expansion.

    Watch this episode on YouTube: https://youtu.be/42fuzmw9CPc

    Or subscribe to Johnny g & Friends on:

    Apple Podcasts: https://podcasts.apple.com/us/podcast/whats-treading-with-tire-review/id1470309726

    Spotify: https://open.spotify.com/show/1GA3lp6AFo7V7EEG5awHaE

    Google Podcasts: https://play.google.com/music/listen?u=0#/ps/Iv76bs6re7unom4p76myj3cakhm

    • 16 min

Customer Reviews

4.8 out of 5
5 Ratings

5 Ratings