29 episodes

Learn with the best of them as Klaviyo's Growth team interviews customers, product experts, partners, and industry leaders for Klaviyo, email, and e-commerce best practices.

Klaviyo Growth Podcast Taylor

    • Business
    • 5.0 • 17 Ratings

Learn with the best of them as Klaviyo's Growth team interviews customers, product experts, partners, and industry leaders for Klaviyo, email, and e-commerce best practices.

    Growth Podcast feat: Kynship - Influencer Marketing Funnel

    Growth Podcast feat: Kynship - Influencer Marketing Funnel

    On this episode, we’re joined by Taylor Lagace, co-founder and co-CEO of Kynship - an influencer marketing agency that grows revenue. 
    Taylor talks influencer marketing, the common myths around it, such as saying goodbye to the pay-for-post strategy, and doesn’t shy away from tangible tactics to start implementing influencer marketing in your marketing strategy. His willingness to talk hard numbers and look at it from a funnel point of view is extremely helpful in determining not when, because now should be the time you implement influencer marketing, but what you should be expecting in terms of hard ROI. 
    Follow us on social at:
    Twitter - @klaviyogrowth
    Instagram - @klaviyogrowth
    Facebook - @klaviyogrowth
    YouTube - Klaviyo Success
    Build It with Klaviyo
    The Klaviyo Podcast is a way for marketers to learn email marketing, sms marketing, and ecommerce marketing from industry experts and peers. These should provide insights on how to increase your email marketing revenue, increase conversion rates, improve open rates, and generally provide email marketing best practices.

    • 50 min
    Growth Podcast feat: Jebbit - Understanding Declared Data

    Growth Podcast feat: Jebbit - Understanding Declared Data

    On this episode, we're joined by Tom Coburn, CEO and cofounder of Jebbit - a tech platform that envisions a future of total data transparency between brands and consumers

    Tom enlightens us on the different types of data, how to use them, and debunks a controversial myth that collecting more data up-front will hurt conversion rates. His insight into the site visitor to customer conversion path is one that all DTC brands should take into account.

    Follow us on social at:
    Twitter - @klaviyogrowth
    Instagram - @klaviyogrowth
    Facebook - @klaviyogrowth
    YouTube - Klaviyo Success

    Build It with Klaviyo

    The Klaviyo Podcast is a way for marketers to learn email marketing, sms marketing, and ecommerce marketing from industry experts and peers. These should provide insights on how to increase your email marketing revenue, increase conversion rates, improve open rates, and generally provide email marketing best practices.

    • 36 min
    Growth Podcast feat: Alloy Automation - Building Your Tech Stack

    Growth Podcast feat: Alloy Automation - Building Your Tech Stack

    On this episode, we’re joined by Sarah Du, CEO and cofounder of Alloy Automation — a YC-backed ecommerce automation platform that helps you reclaim time and focus. This episode dives into tech stacks (like., pairing Shopify and Klaviyo) and the ins and outs of using technology to grow your business.
    Tune in to listen to Sarah’s journey as she went from an ex-Harvard student to a San Francisco CEO and cofounder, and how she helps other brands implement new solutions to improve their ROI through Alloy.

    Follow us on social at:
    Twitter - @klaviyogrowth
    Instagram - @klaviyogrowth
    Facebook - @klaviyogrowth
    YouTube - Klaviyo Success

    Klaviyo Product Event: klaviyo.com/events/product-events

    The Klaviyo Podcast is a way for marketers to learn email marketing, sms marketing, and ecommerce marketing from industry experts and peers. These should provide insights on how to increase your email marketing revenue, increase conversion rates, improve open rates, and generally provide email marketing best practices.

    • 30 min
    Growth Podcast Feat: Curlmix - Fundraising strategy

    Growth Podcast Feat: Curlmix - Fundraising strategy

    On this episode we’re joined by Kim Lewis, co-founder and CEO of Curlmix. The main focus of this episode is fundraising for DTC brands. Kim talks about when to decide if fundraising is right for your business, the steps you need to take to ensure it, and how to stay motivated through what can be a very long and frustrating process. 

    Kim's story and experience is unique, like all of our customers, but specifically due to the fact that she was fighting an uphill battle as under 5% of fundraising goes towards businesses owned by women of color. The lessons learned apply to everyone, and the tenacity Kim showed is an inspiration to many. 

    Follow us on social at: 
    Twitter - @klaviyogrowth
    Instagram - @klaviyogrowth
    Facebook - @klaviyogrowth
    YouTube - Klaviyo Success

    The Klaviyo Podcast is a way for marketers to learn email marketing, sms marketing, and ecommerce marketing from industry experts and peers. These should provide insights on how to increase your email marketing revenue, increase conversion rates, improve open rates, and generally provide email marketing best practices.

    • 57 min
    Growth Podcast: feat Klaviyo Data Science

    Growth Podcast: feat Klaviyo Data Science

    On today's episode we're joined by Michael Lawson, Senior Data Scientist at Klaviyo, to talk about what data science is, both in-general and at Klaviyo specifically, what features Data Science has recently released, and what features they're rolling out in the near future. 

    Klaviyo data science is responsible for a number of our most used features, such as From A/B testing, Send Time Optimization, Benchmarks, and much more. Learn how they thought about these features and how they envision our customers using them. 

    Follow us on social at:
    Twitter - @klaviyogrowth
    Instagram - @klaviyogrowth
    Facebook - @klaviyogrowth

    The Klaviyo Podcast is a way for marketers to learn email marketing, sms marketing, and ecommerce marketing from industry experts and peers. These should provide insights on how to increase your email marketing revenue, increase conversion rates, improve open rates, and generally provide email marketing best practices.

    • 34 min
    Klaviyo Growth Podcast: Creator's Edition with Dedalus Wine

    Klaviyo Growth Podcast: Creator's Edition with Dedalus Wine

    On this week's Creator's Edition and the first IRL episode of the Klaviyo Growth Podcast, Tyler Sandoval sits down with Dedalus Wine CMO Ashley Bryant to talk about multi-brand retail, creating an inviting and accessible customer experience, and, most importantly, everything you need to know about natural wine. To learn more about owned marketing visit https://www.klaviyo.com/owned-marketing.

    Follow us on social at:
    Twitter - @klaviyogrowth
    Instagram - @klaviyogrowth
    Facebook - @klaviyogrowth

    The Klaviyo Podcast is a way for marketers to learn email marketing, sms marketing, and ecommerce marketing from industry experts and peers. These should provide insights on how to increase your email marketing revenue, increase conversion rates, improve open rates, and generally provide email marketing best practices.

    • 36 min

Customer Reviews

5.0 out of 5
17 Ratings

17 Ratings

Me174949 ,

Tyler is a gem

Fantastic listen. Great selection of guests, and Tyler does an excellent job connecting with them and drawing out unique insights.

Marketing-Allie ,

Marketing specialist

This podcast is informative, engaging, and incredibly helpful! I feel so much more confident in my marketing strategy after just a few episodes. Truly well done, Klaviyo.

Chazdude ,

Creator’s Edition is 🔥

Tyler has unreal knowledge of the menswear universe and you can tell it helps the creators to open up. Makes for a super unique and informative interview. Get Tyler talking to more creators, it’s a huge win for this pod, the creators and the listeners.

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