**This episode is brought to you by Yotpo**
“Be persistent and chase it above all means,” says Alexandre. In part 1, we have Alexandre Contreras, Founder & Inventor of KlipTrio, a first-ever patented 3 in 1 pet nail trimmer with an integrated stainless steel nail file & disposable styptic powder cartridge.
At the beginning of his career, at the age of 18, Alexandre experienced disappointment, but that didn't stop him. He wanted to be a veterinary technician from childhood, and he eventually became one. In his time as a technician, he saw that even technicians make errors while trimming the nails of pets, and the process for doing so was inefficient and potentially hazardous.
So, he decided to develop a safer, faster, and more hygienic way of trimming nails & applying styptic powder to an animal's injured nail.
In part 1, he discusses:
* Overview of the brand
* His background
* Disappointment at the age of 18
* What kept him going
* His two lightbulb moments
* Chasing U.S. utility patents
Join Ramon Vela and Alexandre Contreras as they break down the inside story on The Story of a Brand.
For more on KlipTrio, visit: https://kliptrio.com/
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