Leading through a Crisis with Goo Goo Cluster’s Operations VP Disrupt the Continuum

Laurie Spradley believes transparency is an essential aspect of leadership. As the vice president of operations and brand development at Goo Goo Cluster, her family’s business, she’s put that belief into practice while helping her team navigate a major and sudden change in revenue due to COVID-19. In this episode, Laurie shares some of the strategies she’s used to navigate the challenges of the pandemic, and she describes some of the new experiences and offerings Goo Goo is planning to roll out this year.