LeadingLane Podcast

LeadingLane
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Welcome to LeadingLane, the go-to podcast for aspiring and seasoned real estate professionals! Hosted by Steven L. Burch and Ashley Fredrick, two seasoned brokers with a flair for the industry, this show delves into the core of what makes real estate tick. Each episode is a journey through essential topics like mastering time management, unraveling the complexities of real estate finances, and sharing authentic experiences from the field. Get valuable tips and tricks, whether you're a newbie or a pro. This podcast is your key to thriving in real estate.

  1. Are You the Fish That Doesn't Know It's Drowning? | LeadingLane Podcast | Ep 99

    17H AGO

    Are You the Fish That Doesn't Know It's Drowning? | LeadingLane Podcast | Ep 99

    In this episode, we explore the uncomfortable truth that we're often the last ones to realize we're stuck in our own limiting patterns—just like fish are the last to discover they're in water. We break down the critical difference between urgency and important work, challenge the myth that luck just "happens" to prepared people, and talk about why commitment has nothing to do with how many hours you clock. We also dive into why small acts of kindness and genuine human connection are becoming revolutionary in a world that's increasingly self-centered. This is a conversation about waking up, showing up, and choosing to be the change instead of waiting for circumstances to shift.

    20 min
  2. The 50-Year Mortgage: Quick Fix or Long-Term Trap? | LeadingLane Podcast | Ep 98

    NOV 11

    The 50-Year Mortgage: Quick Fix or Long-Term Trap? | LeadingLane Podcast | Ep 98

    We dive into the hot topic of 50-year mortgages and whether they're truly the solution to housing affordability. We explore the equity concerns, compare them to credit card debt cycles, and discuss why focusing solely on loan terms misses the bigger picture. We also examine smarter alternatives like down payment assistance programs, financial literacy initiatives, and addressing the root supply shortage. Join us as we unpack what really matters when it comes to making homeownership accessible.

    20 min
  3. How to Stay Connected Without the Sales Pitch: Real Relationships That Refer | LeadingLane Podcast | Ep 97

    NOV 4

    How to Stay Connected Without the Sales Pitch: Real Relationships That Refer | LeadingLane Podcast | Ep 97

    In this episode, we talk about what it really means to stay in touch with your people—and why it's more than just automation and email campaigns. We explore the difference between staying top of mind and building true relationships, from pop-bys and handwritten notes to becoming the mayor of your own community. We share practical strategies for organizing your sphere of influence, creating meaningful touchpoints, and removing the sales aspect to focus on genuine connection. Whether it's remembering wedding anniversaries or showing up at local events, we break down how the compound effect of consistent, thoughtful gestures builds a referral-based business that follows you everywhere.

    21 min
  4. The Funniest (and Most Embarrassing) Moments from Real Estate Showings | LeadingLane Podcast | Ep 96

    OCT 28

    The Funniest (and Most Embarrassing) Moments from Real Estate Showings | LeadingLane Podcast | Ep 96

    In this episode, we share some of the funniest and most unexpected moments we've experienced while showing properties. From clients taking tumbles to discovering unusual animals in vacant homes, we walk through the wild, unpredictable side of real estate that keeps us on our toes. We also talk about how these memorable experiences often lead to lasting client relationships and remind us why no two days in this business are ever the same. These stories prove that real estate is anything but boring, and the unexpected moments are what make it all worthwhile.

    21 min
  5. Inspection Negotiations: Why Being Brutally Honest Saves Deals | LeadingLane Podcast | Ep 95

    OCT 21

    Inspection Negotiations: Why Being Brutally Honest Saves Deals | LeadingLane Podcast | Ep 95

    We're tackling one of the hottest pain points in today's real estate market: inspection negotiations that are causing deals to fall apart. We dive into why inspections are back with a vengeance, how to set realistic expectations with sellers from day one, and the exact strategies we use to navigate repair requests without losing the deal. We also share why being upfront and honest with clients—even when it's uncomfortable—is actually your secret weapon for building long-term relationships and generating referrals.

    27 min
  6. Why Most People Freeze in Q4 | LeadingLane Podcast | Ep 94

    OCT 14

    Why Most People Freeze in Q4 | LeadingLane Podcast | Ep 94

    We dive into Ashley's recent Small Business of the Year award for Next Home Hub City and what that recognition really means after five and a half years of building through a pandemic and countless challenges. We talk about the importance of celebrating wins while keeping your foot on the gas, especially heading into Q4 when most people start making excuses. We also explore why so many people freeze instead of taking action, how to stay aligned with your purpose, and why the people watching you matter more than you think.

    23 min
  7. Real Estate Doesn't Have to Be 24/7: Setting Boundaries Without Losing Business | LeadingLane Podcast | Ep 93

    OCT 7

    Real Estate Doesn't Have to Be 24/7: Setting Boundaries Without Losing Business | LeadingLane Podcast | Ep 93

    We're coming off vacation and diving into a topic that hits home: real estate is a 24/7 career, but that doesn't mean you need to be. In this episode, we talk about the guilt, the burnout, and the constant pressure agents feel to always be available. We share how setting boundaries, building systems, and actually taking time off has made us better agents—not worse ones. From decision fatigue to health consequences, we're breaking down why slowing down is the only way to speed up and sustain success in this business.

    27 min
  8. Stop Ignoring Opportunity: Why That "Spam" Call Could Be Your Next Deal | LeadingLane Podcast | Ep 92

    SEP 30

    Stop Ignoring Opportunity: Why That "Spam" Call Could Be Your Next Deal | LeadingLane Podcast | Ep 92

    In this episode, we challenge the automatic assumption that WhatsApp leads are spam. We share a recent success story where what appeared to be a typical spam inquiry actually resulted in a 24-hour contract on new construction. We discuss the importance of not dismissing opportunities across all communication channels—whether it's WhatsApp, Facebook, unknown phone numbers, or old email addresses. The key takeaway: stop complaining about a slow market while simultaneously ignoring potential business that's knocking at your door.

    18 min
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Ratings & Reviews

5
out of 5
10 Ratings

About

Welcome to LeadingLane, the go-to podcast for aspiring and seasoned real estate professionals! Hosted by Steven L. Burch and Ashley Fredrick, two seasoned brokers with a flair for the industry, this show delves into the core of what makes real estate tick. Each episode is a journey through essential topics like mastering time management, unraveling the complexities of real estate finances, and sharing authentic experiences from the field. Get valuable tips and tricks, whether you're a newbie or a pro. This podcast is your key to thriving in real estate.

Information

  • Creator
    LeadingLane
  • Years Active
    2023 - 2025
  • Episodes
    99
  • Rating
    Clean
  • Copyright
    © 2025 LeadingLane
  • Show Website
    LeadingLane Podcast

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