23 episodes

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We're a community based free education portal for learning digital marketing skills.

    Internet Marketing News for 10/16/2019

    Internet Marketing News for 10/16/2019

    On todays news podcast, the panel reviews the following recent news in Internet marketing.
    * Google testing removing urls from the SERPs (showing favicon, biz name, and structured snippets instead)
    * Google confirms that html sitemaps are, pointless
    * Google Search Newscast launched
    * Facebook click to message option in story ads
    * FB global rollout of "privacy Gate"
    * Google Search Console new video reporting (and how "discover") is becoming a thing
    * Amazon Search share is double Bing's
    * Google Smart shopping location targeting update

    • 31 min
    Internet Marketing News - 09 - 25 - 2019 - Google Snippets, Search Console & Ads + Pinterest Ads

    Internet Marketing News - 09 - 25 - 2019 - Google Snippets, Search Console & Ads + Pinterest Ads

    Today's Digital Ad News:

    *Google Announces New Control Over Website Content Previews in SERPS
    *Fresher Data in GSC
    *Google Ads Announces Video Reach campaigns
    *Google Ads Announces YouTube Masthead on TV Screens
    *Pinterest New Group Board Features
    *Pinterest New Ad Units

    To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    • 8 min
    Digital Marketing News - 09 - 18 - 2019 - Bing Updates, Google Analytics Updates & Algo Changes

    Digital Marketing News - 09 - 18 - 2019 - Bing Updates, Google Analytics Updates & Algo Changes

    Today's Digital Ad News:

    *Google Analytics Smart Lists
    *Bing New Features
    *Google announced updates to reviews in rich results
    *Google Announces Shift in Algo to Promote Original Reporting on News
    *RankRanger Reports that the average title shown in SERPs loses 5 characters

    To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    • 8 min
    Digital Marketing News - 09 - 11 - 2019 - Facebook Dating! Bing + Google Ads Updates & Data Studio.

    Digital Marketing News - 09 - 11 - 2019 - Facebook Dating! Bing + Google Ads Updates & Data Studio.

    Today's Digital Ad News:
    *Bing Launches negative keyword conflicts report http://bit.ly/2mdyYtV
    *Google Ads Seasonal Adjustments Features
    *Data Studio Migrating Files Away from Drive
    *Facebook Dating is Here!
    *LinkedIn Offers free Course on, well, LinkedIn
    *Goodbye to old search console http://bit.ly/2kcAsnz

    To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    • 8 min
    Digital Marketing News - 08 - 23 - 2019 - Google & Facebook Tackle Privacy, Google Ads & AMP Updates

    Digital Marketing News - 08 - 23 - 2019 - Google & Facebook Tackle Privacy, Google Ads & AMP Updates

    Today's Digital Ad News:
    *Google Chrome announces Privacy Sandbox
    *Facebook Announcing “Off Facebook Activity” reporting for users
    *Google Ads Moving to Standard Delivery for All Search + Shopping Campaigns
    *Google Ads Adding Filters to Dashboard
    *Google Rolls Out MAx Conversion Value Bidding
    *AMP-Script is now available, allowing Custom JS to be added to your amp pages

    To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    • 9 min
    Digital Marketing News - 08 - 19 - 2019 - FB New Ad Units, GSC Updates, The Future Of Search - Voice

    Digital Marketing News - 08 - 19 - 2019 - FB New Ad Units, GSC Updates, The Future Of Search - Voice

    Today's Digital Ad News:
    *Facebook New Ad Units Movie Reminder Ads & Movie Showtime Ads
    *Clicks on Google vs website traffic, not the same. Updates on Google Search Console
    *eMarketer study on voice search - “40% of Internet Users will use Voice assistants”

    To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    • 8 min

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