Learning from Smart People Rob Oliver

Caterina Rando shares how to uplift yourself through a successful business on this episode of the Learning from Smart People Podcast with Rob Oliver. Caterina is a woman on a mission. Her goal is to empower female entrepreneurs and small business owners but the information she shares is beneficial for all! Her specialties are sales, speaking and strategies. She has some practical and powerful insights. As you listen, you will be learning from a smart person.

Here are some of the topics covered as Caterina Rando and Rob Oliver talk about how to uplift yourself through a successful business:

· Caterina’s backstory of starting her entrepreneurial experience right out of school
· What she learned about getting clients and building a clientele
· The way she united her passion and her expertise to create a business
· When you hire a consultant or a coach, often you also get a counselor
· The people that you talk to need to know that they matter
· Everyone brings massive value, that means more than just your expertise
· Don’t wear your heart on your sleeve, where your heart all over your business!
· There is a lifetime supply of people to serve
· The gift of the pandemic is allowing us to connect with people across the country and around the world
· If you are getting off a Zoom Call more uplifted than when you got on, it was worth it
· You have to get started somewhere, don’t spend all your time getting ready to get ready
· It is in the doing that you figure things out
· The practical application of your skills is where you truly help people
· Malcolm Gladwell says that mastery comes from having 10,000 hours in
· The pursuit of Perfection keeps people from taking action
· When you push off your mastery, you push off your bliss
· There is a value beyond the monetary return of your business
· As an entrepreneur, we get to choose how we spend our time
· It’s your business, you can do it anyway you want
· The bottom line is… Do All Things with Love!

You can learn more about Caterina Rando through her website and social media. Be sure to take advantage of the free gifts that she has offered as well.

Website: http://caterinarando.com
Facebook: https://www.facebook.com/CaterinaRando
Instagram: http://instagram.com/caterina_rando
Linkedin: https://www.linkedin.com/in/caterinarando/

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In this episode we learn how to improve your business story telling. Michael Davis joins Rob Oliver on the Learning from Smart People Podcast. A former financial planner, Michael learned a great deal about the power of presentations through his own mistakes. He believes that great speakers are not born, they are made. His current work is helping people overcome their fear, anxiety and negative experiences to become confident and influential speakers.

Here are several of the topics covered as Michael Davis and Rob Oliver talk about how to improve your business story telling on this episode of Learning from Smart People:

· Michael’s backstory of selling insurance and doing workshops and presentations (poorly enough that his boss told him “Fix it or else!”)
· Beware of the “lunch buffet affect” (a.k.a. giving your audience too much to handle)
· You must begin with the end in mind. What do you want your audience to think, feel, or do differently?
· Stories are the critical piece of all presentations
· There is no one way to do something effectively
· The five stages of a memorable story, from Michael’s perspective
· All great stories are about transformation. You need to include the way this impacts your life moving forward.
· There are several different types of stories that you can tell
· You cannot be both the hero and the guide in your story
· People can relate to stories in which there is a struggle. That is part of being human.
· When presenting virtually, you cannot treat the camera just like it is a live audience
· Virtual presentations require a whole “stew” of experiences
· You can start building rapport with your audience before your presentation starts
· Look for “chat box extroverts”
· Utilize as much of the technology as you can: chat box, poles, breakout rooms, etc.
· One of your goals is to make the audience feel like they were part of an experience
· Audiences don’t need information, they can look that up, they need to hear your perspective and experience… Your story!
· There is a difference between talking a lot and being a good communicator
· Extroverts need to be thoughtful before they verbalize
· Introverts need the courage to share their valuable thoughts

You can find out more about Michael Douglas through his virtual business card, website and social media links:

Virtual Business Card: http://inphone.co/speakingcpr
Website: http://SpeakingCPR.com
Twitter: http://twitter.com/SpeakingCPR
Facebook: https://www.facebook.com/SpeakingCPR/
LinkedIn: https://www.linkedin.com/in/michaeldavisspeakingcpr/

Thanks for listening to the Learning from Smart People Podcast! Please Subscribe, leave a comment and follow us on social media:

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My guest, Joie Cheng, talks about how to grow your business with a book on this episode of the Learning from Smart People Podcast with Rob Oliver. She is the Queen of Transformational Book Publishing. She encourages people to share their stories because as we share, we heal ourselves and we heal the world around us. If you have ever thought about writing a nonfiction book, you need to listen to this episode has Joie Cheng shares her story as well as some keen insights on writing, publishing and utilizing your book to grow your business.

Here are a few of the topics Rob Oliver and Joie Cheng

· Joie’s backstory of dealing with depression, suicidal thoughts and an abusive relationship
· Asking yourself questions is valuable, even if you don’t know the answer to the questions
· The difference in her life when she decided to love herself
· Teach what you need to learn
· Depression is anger turned inwards
· Nothing has meaning except the meaning you give it
· Oftentimes we project our feelings onto other people and their circumstances
· The most difficult circumstances convey some of the most important messages
· We all have a story to tell and an audience that it will resonate with
· Your story is truly unique to you
· You are the one who can best tell your own story
· There are many ways to “download” a piece of yourself into other people
· A book allows you to reach people all around the world
· Different options for getting a book published
· Disadvantages of traditional publishing
· Obstacles to sharing your story and getting your book done
· There is a gift in every experience
· The condition of being human is something that unites us all
· We can relate to the emotions that other people express in their stories
· If you are an entrepreneur or a speaker, you need to have a book
· It is highly unlikely that you will ever make millions of dollars from your book
· You will, however, more than likely, make your money back

You can learn more about Joie Cheng through her website and social media links. She is offering a free clarity call as well. I would encourage you to take advantage of that.

Website: http://joiecheng.com
Twitter: http://twitter.com/selflovehealer
Facebook: https://www.facebook.com/joie.cheng813
LinkedIn: https://www.linkedin.com/in/joiecheng

Thanks for listening to the Learning from Smart People Podcast! Please Subscribe, leave a comment and follow us on social media:

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You can also use the “Contact” page on the “Learning from Smart People” website:

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If you’ve wondered how to build a fair-trade business, Rob Oliver’s interview with Rikki Quintana on this episode of the Learning from Smart People Podcast is what you’re looking for. She is working with the Hoon Artisans of Tajikistan. Her organization works with the artists in Tajikistan to market their creations in the North American market. Also, they strive to ensure that the artisans are being paid a fair, equitable and livable wage.

Here are some of the topics covered in this discussion of how to build a fair-trade business with Rikki Quintana and Rob Oliver:

· Rikki’s beginning as a language major and then becoming an attorney
· Her first introduction to an international delegation of businesspeople
· The logistics of the who, what and how of international delegations
· Why she wanted to support the Tajikistan delegation
· How she discovered the opportunity to market handicrafts from Tajikistan
· Her business is built as a partnership of mutual respect and dignity
· The definition of fair-trade – the 3 P’s
· Guidelines for elements of a fair-trade business
· How she leveraged her pre-existing relationship to build connections
· Raising awareness of what is available is the key marketing goal
· Bridging the gap between the artist’s creative self-expression and the buyer’s desired aesthetic
· Goodwill only takes your marketing so far, you have to have quality products
· The American market is unfamiliar with the Central Asian patterns
· The communist regime in Russia was actively trying to squelch cultural arts
· Part of Rikki’s strategy is to preserve the authenticity while appealing to the American market
· Suggestions for what you should know before you get started
· Where to meet or connect with international businesspeople

You can find out more about Rikki Quintana through her website and social media links:

Website: https://www.hoonarts.com
Facebook: https://www.facebook.com/Hoonarts/
Instagram: https://www.instagram.com/hoonartsfairtrade/
Linkedin: https://www.linkedin.com/in/rikki-quintana-15277366/

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Rob Oliver talked with Patrick Murakami about how to exceed your own expectations on this episode of the Learning from Smart People Podcast. Patrick is a serial entrepreneur who grew up in a lower middle-class family and figured he would stay there for the rest of his life. His tagline is “Self Slaughter to Million Dollar!” He has gone from having an unpurposed life to now making up for lost time.

Here are some of the key points that Patrick Murakami and Rob Oliver brought out as they talked about how to exceed your own expectations on the Learning from Smart People Podcast.

· Patrick Murakami’s backstory of how he got started and his downward spiral
· The Beautiful Struggle: how adversity forces us to become more focused
· How a failed suicide attempt became a catalyst for change
· You are 100% responsible for how you react to the things that happen to and around you
· Nothing that happens to you has a value statement attached to it, you decide the value
· Failure is necessary and sometimes failure is the only option
· Sometimes the most valuable lessons, the highest price
· Between our childhood where we dream big and our adulthood, we stop dreaming
· Finding a creative outlet can be beneficial for building a tribe
· Just because you don’t achieve your dream, don’t stop dreaming!
· Starting a business is not necessarily creating a lifelong marriage to that business
· There are many ways to use your expertise and abilities to be a positive influence in the world around you
· No matter where you find yourself, be sure to give back
· Changes happening and provides great opportunities
· Everyone has an ability to do something that will benefit others, we need to figure it out and use it
· Get comfortable sharing your own story and your own journey
· Everyone goes through rough times but it doesn’t mean we don’t have something to contribute

You can find out more about Patrick Murakami through his website and social media links below:

Website: http://insurancewithapurpose.com
Facebook:  http://facebook.com/2nativesons
Linkedin:  https://www.linkedin.com/in/patrickmurakami/

Thanks for listening to the Learning from Smart People Podcast! Please Subscribe, leave a comment and follow us on social media:

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You can also use the “Contact” page on the “Learning from Smart People” website:

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Jennifer Yan talks about how to 10 X your business using less time and money on this episode of the Learning from Smart People Podcast with Rob Oliver. Jennifer Yan is the founder of Seven Figure Shift, an organization that helps business owners to increase their profits efficiently. She is based out of San Francisco, California.

Here are some of the topics covered as Jennifer Yan and Rob Oliver talk about how to grow your business using less time and money:

· Software engineering taught her that there is a good way to do things and a better way to do things!
· Sometimes finding a solution that works is just the start, can it be refined to operate using less resources?
· Users are turned off by websites that take more than 2.5 seconds to load
· How you choose to spend your time will tell you about your future
· You can make more money, but you can never make more time
· The TT system utilizes Teams and Technology
· You can start with the sales team on a commission basis, limiting your investment
· Negotiating and bartering for services reduces time and money expended
· One of the biggest expenses that people face is taxes – 30 to 50%
· Incorporating helps you save on taxes and limit personal liability
· Networking and business events offer great opportunities to build relationships
· Most of her Power-Play Team is comprised of contract employees
· Price indicates quality in the mind of consumers
· Testimonials are a powerful tool to demonstrate the quality of your work
· Ask to see your potential contractor’s portfolio of accomplishments
· Technology can work 24 hours a day, making money while you’re sleeping!
· Email marketing can be totally automated
· You can also automate your other marketing endeavors
· LinkedIn is a powerful tool for B2B businesses
· Fear of failure is one of the most limiting things for entrepreneurs
· Don’t be attached outcome because there will always be more opportunities
· Every “No” gives you a whole lot of data

You can learn more about Jennifer Yan and Seven Figure Shift through her website and social media links. Take advantage of her generous offer for a 30-minute strategy session:

Website: https://www.smallbusinesscoachsanfrancisco.com
Linkedin: https://www.linkedin.com/in/jenniferpyan/
Calendly: https://calendly.com/jen-90/marketing-consult

Thanks for listening to the Learning from Smart People Podcast! Please Subscribe, leave a comment and follow us on social media:

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