Close more prospects with the right communication at the right time, while spending less of your time. Stand out in search, mobile and socail media.
The Five Magic Pay-Per-Click Questions for Attorneys
In this week’s chat, Mark Kelly, President and CEO of Chair10 Marketing here in Seattle, provides the top five key question every attorney needs to use to evaluate the success of their pay-per-click (PPC) campaign. Whether you manage the campaign in-house, or have hired an agency to run one for you, the success of your campaign depends heavily on these answers.
Twitter for Lawyers
The online world offers many opportunities to connect with people and maintain relationships that likely wouldn’t be possible offline, and Twitter is one great way to tap into those available connections. Today, Megan Olendorf, Avvo’s Marketing and Events Manager, walks us through setting up an account as well as the basics of engaging on the social platform. She also addresses key benefits of Twitter for lawyers, including greater opportunities to network, to demonstrate thought leadership, and to increase exposure to colleagues and potential clients.
How to Think About Email Marketing
With the growing number of new ways to connect with people, many often think of email as old news. The reality is that email marketing is still one of the most powerful — and often inexpensive — tools you can use to stay top of mind with current and potential clients as well as referral sources. This week Josh takes a high level look at the “why,” “who,” and “how” of email marketing, and addresses how you can think about it as part of your bigger marketing and business development initiatives.
Social Media & Attorney Advertising Rules: Ethical Issues
Avvo’s General Counsel will cover the latest decisions and opinions surrounding legal marketing, provide examples of how lawyers can and cannot promote their services as well as answer any questions about industry rules and regulations that impact online activities amidst a rapidly evolving technology marketplace. Specific topics include online advertising, attorney and law firm websites and social media.
Build a practice you love that makes great money and gives you control over your schedule with a new law business model
Sadly, most lawyers finish law school, pass the bar and think that making money will be the easy part. It’s not. They simply don’t teach that in law school! In this webinar you will hear from Alexis Neely – a lawyer and entrepreneur who within three years of starting her own law practice from scratch, had built it into a million dollar a year revenue generating business by creating a new law business model her clients loved.
Creating an Actionable Client Feedback Survey
You know that client feedback is important, but what’s the best way to collect it? If you’re thinking about creating a survey, this chat provides five effective tips to creating one that’s actionable and that will help solicit a variety of useful information.