DOPE stands for Do Once, Publish Everywhere.
I recently launched a new online course, and I wanted to share with you some of the lessons learned, as well as thoughts and comments from my launch.
I talk about 3 things:
1) Perceived Value
2) Turning 1 media format into 3
3) Urgency, Scarcity and Exclusivity - or USE, as I call it
Listen to the rest of the show on your favorite podcast app or at https://SubscribeMe.fm