Let’s roll out w/ Joe Fiduccia Back The Truck Up

How the one man’s gift for his son turned into an anti-bullying campaign and mission to bring joy to children around North AmericaOn this week’s Back The Truck Up Podcast, we are rolling out with Joe Fiduccia, owner and creator of Optimus Prime. Well, not exactly the leader of the Autobots, but a full-size replica of the Western Star 5700XE made famous in “Transformers - Age of Extinction.”Joe takes us on the journey of how the project came to be, as what started as a gift for his son turned into a widely-recognized anti-bullying campaign and wish-fulfillment program. Optimus and Joe are constantly traveling the U.S. and Canada, visiting schools and children at their homes and hospitals, bringing smiles and world peace as only a Prime can.
 
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