75 episodes

Ready to level up your wedding business? Taylor's got you covered. Each week we will discuss tips and strategies to take your wedding business to the next level. From marketing + branding, to wedding day strategies, I've got you covered. There's room for all of us to succeed, so let's level up together.

Level Up Your Wedding Business TheLevelUpCo.

    • Education
    • 5.0 • 63 Ratings

Ready to level up your wedding business? Taylor's got you covered. Each week we will discuss tips and strategies to take your wedding business to the next level. From marketing + branding, to wedding day strategies, I've got you covered. There's room for all of us to succeed, so let's level up together.

    The Best Kept Secrets of Longevity w/ Kevin Dennis

    The Best Kept Secrets of Longevity w/ Kevin Dennis

    When it comes to building a wedding business that stands the test of time, there are several key things to consider. In today's episode, Taylor sits down with Kevin Dennis, a wedding industry veteran, to discuss what has kept his business alive and well for the past few decades. Points discussed in this episode include:
    How to step back and look at the bigger picture of your business's trajectory, whether as a new event pro or a professional with experience under your beltBest practices for setting your business up for success - in productivity, partnerships, and internal structure/workflowIdentifying changes and trends that require your business to adapt, as well as tactics for evolving

    Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.

    Connect with Taylor + The Level Up Co.:
    Instagram: @thelevelupco
    www.TheLevelUpCo.com


    About Kevin Dennis:

    Kevin has a deep love and respect for education and seeks to develop a hub of information and opportunities for the industry as he embarks on his latest endeavor at WeddingIQ.
    As an event industry veteran and owner of Fantasy Sound Event Services, Kevin takes pride in his leadership of and involvement in industry associations. He is the international president for WIPA. Recognizing a need for networking in his own region, Kevin founded the Tri Valley Wedding Professionals in 2010 and the association has now grown to a membership of nearly 700 pros.
    A respected thought leader and national speaker, Kevin was recently ranked as one of the top 3 speakers at NACE Experience. He is an ongoing contributor to Catersource and SpecialEvents.com and has been featured in BRIDES, Martha Stewart Weddings and the Travel Channel, among others. He recently received the Certified Professional in Catering and Events (CPCE) designation from NACE.

    Website: http://weddingiq.com/ 
    https://weddingindustryspeakers.com/speaker/kevin-dennis/
    Facebook: https://www.facebook.com/WeddingIQ 
    Instagram: https://www.instagram.com/wedding_iq/  

    • 40 min
    How Purposeful Action Yields Huge Results w/ Peyton Frank Films

    How Purposeful Action Yields Huge Results w/ Peyton Frank Films

    It's no secret that success doesn't happen accidentally. Achieving your dreams takes big, purposeful action on a regular basis. And this philosophy, paired with a strong work ethic, is what gave today's guest, Peyton Frank, the edge in her career that yielded huge results.


    Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.

    Connect with Taylor + The Level Up Co.:
    Instagram: @thelevelupco
    www.TheLevelUpCo.com


    Learn more about Peyton Frank:
    www.peytonfrankfilms.com
    www.instagram.com/peytonfrank
    Peyton Frank is a destination wedding, commercial, and editorial filmmaker based out of Dallas and Austin, Texas. She has traveled internationally and domestically filming with top wedding professionals such as KT Merry, Jose Villa, and Joy Proctor. When she isn't filming or editing, Peyton can be found traveling and relaxing with her mom or boyfriend or relaxing at home with her two cats, Zoe and Elio.

    • 29 min
    Is Your Marketing Even Working? w/ Christie Osborne

    Is Your Marketing Even Working? w/ Christie Osborne

    Marketing is a crucial part of business, and that statement also applies to us in the wedding industry. But how can you tell if your marketing strategy is even working? Christie Osborne joins Taylor on the podcast today to chat about :


    Sales and marketing funnels: what are they and how can a business owner get started in structuring their own funnel?How can business owners determine the best channels to reach their target market? What is at risk when skipping the evaluation stage of one’s advertising and marketing strategy?How can smart business owners measure their return on investment? What tools can they use to track their progress?How someone can identify (and solve) gaps in their sales and marketing funnel?  

    Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.

    Connect with Taylor + The Level Up Co.:
    Instagram: @thelevelupco
    www.TheLevelUpCo.com


    Learn more about Christie Osborne:
    https://www.facebook.com/mtnsidemediaco
    https://www.instagram.com/mtnsidemediaco/
    http://mountainsidemedia.com/


    Christie Osborne, proud data nerd, is the owner and founder of Mountainside Media, a consulting firm devoted to using market research, data, and analytics to support event professionals as they develop scalable marketing strategies to grow their business. Christie is dedicated to guiding the industry in a direction that ditches tired, old sales pitches and turns its focus on what really matters: turning data into dollars.


    Her penchant for all-things-digital and a knack for critical thinking have made Christie into the analytics master that she is today, always prepared to dig into web metrics and refine a marketing strategy based on its ROI. Her approach marries website stats with social media data for an effective one-two punch of real, concrete analytics that are invaluable to her clients.


    Beyond data-driven marketing analysis, Christie frequents the national speaker circuit where she shares her expertise onstage for organizations like NACE, Catersource, WIPA, and ABC. She is also a regular contributor to industry publications, including Special Events, Catersource, Sage Wedding Pros, and Wedding Business Magazine.

    • 49 min
    Wedding HORROR STORIES pt. 2

    Wedding HORROR STORIES pt. 2

    What could possibly go wrong on a wedding day for the vendors involved? Apparently there's quite a list! This lighthearted episode about wedding horror stories is a compilation of previous guests on the podcast sharing their stories of what went wrong on a wedding day.


    Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.

    Connect with Taylor + The Level Up Co.:
    Instagram: @thelevelupco
    www.TheLevelUpCo.com

    • 15 min
    How to Get Your Work Featured in Publications w/ Jainé Kershner

    How to Get Your Work Featured in Publications w/ Jainé Kershner

    What is a publication, and why should you care if your work is featured? Today I'm chatting with Jainé Kershner all about the ins and outs of being published as a wedding creative.

    Connect with Jainé :
    Instagram: https://www.instagram.com/jainekershner/
    Website: https://www.jainekershner.com/
    Podcast: https://www.teawithjaine.com/

    Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.

    Connect with Taylor + The Level Up Co.:
    Instagram: @thelevelupco
    www.TheLevelUpCo.com

    • 41 min
    HOT SEAT - Focusing on Client Experience

    HOT SEAT - Focusing on Client Experience

    As wedding industry pro's, client experience makes up a huge portion of our jobs. Yes, we are technically hired to deliver the film, photos, or the floral design, but taking care of our clients by going above and beyond is what creates a standout brand.

    Today I'm chatting with Elevate Mastermind member Kristen of Kristen Whitehead Productions all about this topic.

    Elevate Mastermind is a group coaching / mentorship program for ambitious wedding professionals. 

    Want to learn more or get on the waitlist? Click here.


    Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.

    Connect with Taylor + The Level Up Co.:
    Instagram: @thelevelupco
    www.TheLevelUpCo.com

    • 15 min

Customer Reviews

5.0 out of 5
63 Ratings

63 Ratings

cassidyrae6 ,

Great podcast even if you aren’t becoming a Videographer!

I am just starting my new business in the wedding industry and this podcast has given me so much inspiration! I do not plan on starting a videographer business (not yet at least 😉), but there is still useful information that I am taking from this podcast and integrating into my business. Highly recommend!

oxrodge ,

Keep it up

Love the gold jemzzzzz in here

RosieMaster ,

Thank you! Awesome podcast.

So happy to have found this podcast! As a newbie to this industry, I'm jotting down all the great ideas Taylor shares, as well as the ones her guests have shared, and plan on implementing them. Taylor gives me hope that the level up mindset and lifestyle is for anyone who seeks it. LOVED the episode on horror stories - too funny. Please do an episode solely devoted to your video & editing gear and setups. I realize the podcast is more focused on marketing, branding, and the business end of things but one episode discussing gear would be awesome.

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