23 min

Leveraging Thought Leadership | Scott Miller | 255 Leveraging Thought Leadership

    • Marketing

Today’s guest is Scott Miller, Executive Vice President of Thought Leadership at Franklin Covey, the host of On Leadership with Scott Miller and co-author of Everyone Deserves a Great Manager.
This conversation focuses on how to develop and launch new thought leaders. We explore why defining your audience is the biggest challenge thought leaders face, how social media plays a massive role when looking to publish a book, and why you need to know and understand who your competition is.

Today’s guest is Scott Miller, Executive Vice President of Thought Leadership at Franklin Covey, the host of On Leadership with Scott Miller and co-author of Everyone Deserves a Great Manager.
This conversation focuses on how to develop and launch new thought leaders. We explore why defining your audience is the biggest challenge thought leaders face, how social media plays a massive role when looking to publish a book, and why you need to know and understand who your competition is.

23 min

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