LEXclusive -- A Podcast for Attorneys by PaperStreet Web Design and Marketing PaperStreet Web Design & Marketing

At PaperStreet Web Design & Marketing, we’re quick
to tell our clients how effective a search engine optimization (SEO) campaign can be. With keyword research, content optimization, blogging, technical work
and link-building, it’s also one of the most well-rounded marketing techniques. That said, SEO does have inherent costs that come with a successful campaign, and
this podcast episode outlines the costs to consider and also some money-saving tricks.

Staying current with your website isn’t the only thing attorneys and business owners need to keep in mind. Criteria such as poor navigation, generic images and outdated font are all things that can harm a potential client’s view of your site – and you as a law firm or business. Consider these 10 items
outlined by the team at PaperStreet Web Design and Marketing as you plan for your new site or site redesign.

There's nothing wrong with trying to run the website for your business. That said, websites can be tricky to maintain and update. In this episode from PaperStreet Web Design and Marketing outlines some of the most common mistakes we see our clients make. From not optimizing your images properly to incorrectly submitting your site map, our team lets you know the hints you need to know to keep your site performing at its best.

Statistics suggest that many law firms don't set aside funds for a marketing budget. For those who do, the money is often spent quickly and not re-visited each year. In this episode of PaperStreet Web Design and Marketing's podcast, the team identifies some basic costs to keep in mind for both your website and digital marketing strategies.

Considering a new website for your law firm in 2024? If not, should you be? Join PaperStreet's Creative Director, Web Director and host, Nancy, as they discuss the top attorney website trends and tips for the new year.

Too many attorneys and other website owners don't fully appreciate the importance of a reliable website host. Cheaper is almost never better, as a strong web host helps with your website security, plugins and more.



Listen to PaperStreet's podcast to learns the ins and outs of website hosting, and what you should be asking your potential vendors.