Get ready to learn about digital marketing as we share our knowledge and perspectives on current trends, best practices, and actionable tips to help you grow your business in the digital age.
What it Takes To Win Customers and Influence Word-of-Mouth
Quite likely, your competitors are delivering products or services that are very similar to yours, if not the same. In order to differentiate your brand from the competition, you must provide that little "extra" in customer experience. What does that look like for your business, and how does it positively impact your long-term success? Tune in to a very special podcast episode with business growth expert and author, Stan Phelps, as we dive into his book “Purple Goldfish 2.0: 10 Ways to Attract Raving Customers.”
The 4 C’s of Digital Marketing in the Nonprofit Space | Episode 22
According to a survey by Independent Sector, a coalition of nonprofits, foundations, and corporate giving programs, 83% of nonprofit organizations reported declining revenues in 2020. While this is not a surprising statistic, for those nonprofits who decided to lean into their digital marketing, the rewards have been substantial. Tune in as David Chatham, nonprofit marketing consultant, shares his perspective on what nonprofits are doing to remain relevant in this digital age.
Operational Agility in the Digital Age | Episode 21
Companies are rethinking everything, from tooling to engagement and even how they frame their contracts to attract and retain talent. More than anything else, businesses are having to learn to foster agile practices and evolve with the needs of the digital world. What’s the reward for those that adapt? The negative impact for those that can’t incorporate operational agility amongst their team? Tune in as Jim Morgan, Radical Agilist and Coach, shares his thoughts and hard evidence on “being agile” in the digital age.
Cryptocurrencies - safe haven or asset disaster? | Episode 20
Cryptocurrencies have become extremely popular due to the ideals of decentralization, potential gains, and blockchain technology, but their volatility remains high and these assets carry a greater risk of losses than many traditional assets. Tune in as Chip Hessenflow, a financial advisor at Wealthcare Capital Management, and our host Elysia Cadorniga, share their thoughts on digital currency as it stands and the future impact and possibilities it can bring.
Can we share our Wi-Fi with the neighborhood? - A conversation about digital equity. | Episode 19
Mike McTaggart is the President of Global Digital as well as a very successful entrepreneur in Raleigh, NC. As a self-proclaimed "geek with ADD," Mike is constantly working on life-altering projects in the digital realm. In this episode of Life is Digital, Mike talks with our host Elysia Cadorniga about the future of digital equity as digitalization changes the way we operate and interact as a community.
Jumping into the Metaverse | Episode 18
Sharon Bui is a Software Product Manager at Lenovo and a former Shark Tank Alumn. She knows it all; from creating a successful fashion business at the age of 20 to becoming an internet mogul at Lenovo. Listen as our host Elysia Cadorniga, Sharon's own sorority sister, talks with Sharon Bui about the metaverse, NFTs, and how marketers need to get ahead of the "Web3 era."
Bos Digital has been a great company to work with for my company FS Series. They are very hands on, thorough, and diligent with timelines. At Bos Digital they have used proven research to get clients results. Look forward to our continued success.