Life Sciences: Prescription for Digital Innovation Changing the Game in Consumer Industries, Presented by SAP
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- Business News
The buzz: “In a marketplace increasingly driven by clinical efficacy and value-based outcomes, understanding the customer becomes as important for pharma companies as it is for Pepsi” (R. Robinson).
The buzz: “In a marketplace increasingly driven by clinical efficacy and value-based outcomes, understanding the customer becomes as important for pharma companies as it is for Pepsi” (R. Robinson).
55 min