Limitless Pet Business

Karly Edwards

Welcome to the Limitless Pet Business Podcast with Karly Edwards. The podcast that shares juicy tips on how you can make more money, expand the impact you create in the pet world, and inject way more freedom into your life than you ever thought possible. This is the place to get your weekly dose of online marketing, productivity and leveraged income tips so you can grow the life and pet business of your dreams.

  1. APR 10

    Selling digital products when you’re not “techy” at all

    In this episode, I’m talking about the belief that stops so many brilliant pet professionals before they’ve even really started: “I’m just not techie.” I share why that’s not a fixed truth or a skill level, it’s often just overwhelm, lack of clarity, and too many decisions layered on top of each other. I break down how selling a digital product can be far simpler than you think, and what you actually need to get started: a clear offer, a way to take payment, and a way to deliver the content. I also explain how digital products can help you stop trading time for money, give clients a more affordable option, and create scalable income - without complicated systems or needing to become a tech expert.   Useful Resources 👉 Click here to buy the Your Limitless Pet Business book: ⁠https://www.amazon.co.uk/dp/1068307307⁠ 👉 Click here to apply for the Limitless Pets Academy: ⁠www.karlyedwards.com/academy⁠ 👉 Get support: ⁠www.karlyedwards.com⁠ 📱 Say hi on Facebook: @‌thekarlyedwards 🎧 Subscribe & share this episode with a pet pro who needs to hear this!   Chapters 00:00 Welcome Back to the Limitless Pet Business Podcast 00:48 The Not Techie Block 04:08 Reframing the Story 05:14 Dog Trainer Mindset Shift 06:42 Three Essentials to Sell 07:42 Simple Setup Example 10:53 Why It Feels Hard 12:47 Pet Business Use Cases 17:36 Willingness Over Perfection 19:53 Scale Beyond Time for Money 21:02 Get Support in the Limitless Pets Academy

    23 min
  2. APR 3

    How to relaunch a digital product that quietly flopped

    In this episode, I dive into what to do when a digital product “quietly flops,” and why that doesn’t mean your idea is bad, it usually means your positioning, outcome, or visibility needs adjusting. I walk you through how to diagnose what actually broke down (like unclear problem messaging, vague results, or inconsistent promotion) and how small refinements - like tightening your title, sales page promise, urgency, and focus - can make a big difference. I also explain how to relaunch intentionally with a clear promo window, repeated messaging, and a proper test period based on data, not guesswork.   Useful Resources 👉 Click here to join the Digital Product Experience: https://checkout.karlyedwards.com/digital-product-experience/ 👉 Click here to buy the Your Limitless Pet Business book: ⁠https://www.amazon.co.uk/dp/1068307307⁠ 👉 Click here to apply for the Limitless Pets Academy: ⁠www.karlyedwards.com/academy⁠ 👉 Get support: ⁠www.karlyedwards.com⁠ 📱 Say hi on Facebook: @‌thekarlyedwards 🎧 Subscribe & share this episode with a pet pro who needs to hear this!   Chapters 00:00 Welcome to the Limitless Pet Business Podcast 02:01 Why Digital Products Flop 04:11 Redefine Flop as Data 06:01 Diagnose the Breakdown 06:20 Fix Messaging and Outcomes 09:39 Visibility and Consistency 11:30 Refine Not Rebuild 14:21 Relaunch with Urgency 17:27 Promote with Repetition 18:06 Track Results and Iterate 19:10 Mindset Second Chance 20:22 Invitation to the Digital Product Experience

    22 min
  3. MAR 27

    Selling digital support to pet parents who can’t afford 1-1 services

    In this episode, I talk about what to do when an overwhelmed pet parent says they can’t afford your one-to-one package, and how to offer digital support as a structured, strategic layer in your business - without discounting, overdelivering for free, or compromising boundaries. I share how digital offers differ from high-touch, bespoke work, how to define the “minimum effective support” that helps people take the next safe step, and how to position digital products clearly so they don’t cannibalize your premium services. Useful Resources👉 Passive Income Calculator: www.karlyedwards.com/passive-income-calculator 👉 Digital Product Workshop: www.karlyedwards.com/digital-product-workshop Use coupon code: 170OFF 👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307 👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy 👉 Get support: www.karlyedwards.com 📱 Say hi on Facebook: @‌thekarlyedwards 🎧 Subscribe & share this episode with a pet pro who needs to hear this! Chapter Markers 00:09 When Clients Can’t Afford You 01:14 Digital Support as Strategy 01:46 Free Passive Income Calculator 02:46 Not Cheaper One to One 04:54 Minimum Effective Support 06:25 Real World Offer Examples 09:47 Positioning Without Cannibalizing 12:18 Pricing for Profit 16:04 When This Works Best 18:09 Scale Without Time for Money 19:38 AI Mindset 21:40 Final Takeaway and Goodbye

    23 min
  4. MAR 20

    How to know if your passive income idea is worth sticking with

    In this episode, we’re diving into that awkward "middle stage" of creating passive income, the moment after the initial excitement has faded, but before the big results have kicked in. When sales are inconsistent and growth feels slower than you expected, it’s easy to make an emotional decision to quit or, conversely, to stubbornly push an idea that isn't aligned. I want to give you a practical framework to help you decide whether to recommit, refine, or pivot. We explore the difference between a "now problem" and a "someday problem," and why your idea might just need more exposure rather than a total rewrite. We’ll also look at real buyer behaviour versus your feelings, and how to tell if your offer is a "lonely" product or a strategic part of a connected ecosystem. This episode is about moving from second-guessing to strategic clarity, so you can build with confidence instead of reactivity. Useful Resources 👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307 👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy 👉 Get support: www.karlyedwards.com 📱 Say hi on Facebook: @‌thekarlyedwards 🎧 Subscribe & share this episode with a pet pro who needs to hear this! Chapter Markers 00:00 - Welcome to the Limitless Pet Business Podcast 01:10 - The "awkward middle stage" of passive income 02:45 - Have you actually tested the idea properly? 04:15 - Why repetition matters more than a one-time launch 05:50 - Looking at buyer behavior: Zero, low, and inconsistent traction 08:20 - Solving a "now" problem versus a "someday" problem 11:05 - Examples: Barking, lunging, and puppy biting as urgent needs 13:30 - How urgency impacts your sales speed and volume 15:10 - Does your offer sit in isolation or fit your ecosystem? 17:45 - The power of connected offers that lead to premium support 20:05 - The final filter: Is refining this idea energising or draining? 22:30 - The three outcomes: Recommit, refine, or pivot 25:15 - Choosing clarity over doubt 27:40 - Invitation to the Limitless Pets Academy

    23 min
  5. MAR 13

    What I'd remove from my online business if I wanted it to feel lighter

    In this episode, I’m inviting you into a slightly different, more reflective conversation. Instead of the usual focus on how to scale or add more to your plate, I’m asking a much more powerful question: If I wanted my online business to feel lighter, what would I intentionally remove? We explore how "business heaviness" usually comes from the accumulation of many overlapping offers, energy-draining platforms that don't convert, and unnecessary funnel complexity. I walk you through why I’d strip away reactive decision-making and the pressure to be everything at once, shifting instead toward a business that runs on data, patterns, and simplicity. This episode is your permission to declutter your strategy and focus on the few things that actually move the needle, so you can build a profitable ecosystem that feels spacious rather than chaotic. Useful Resources 👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307 👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy 👉 Get support: www.karlyedwards.com 📱 Say hi on Facebook: @‌thekarlyedwards 🎧 Subscribe & share this episode with a pet pro who needs to hear this! Chapter Markers 00:00 - Welcome to the Limitless Pet Business Podcast 00:45 - Why online business starts to feel heavy 02:15 - The power of removal over accumulation 03:30 - Removing overlapping offers that confuse the journey 06:10 - How my £27 workshop earns its place 08:20 - Letting go of platforms that drain energy without converting 11:45 - Simplifying funnel complexity and unnecessary automations 14:50 - Moving away from reactive decision making 18:15 - Leading with data and patterns instead of "the wobble" 21:05 - Removing the pressure to do everything at once 24:30 - Expanding your business in layers 27:15 - The one question that changes everything 29:40 - Invitation to the Limitless Pets Academy

    24 min
  6. MAR 6

    How to use a £27 product to build trust, cash flow, and clients on autopilot

    In this episode, I’m taking you behind the scenes of a strategy that is doing some serious heavy lifting in my business right now: the £27 workshop. Many people think the only way to build a profitable online business is to lead with a high-ticket offer, but asking a "cold stranger" to make a massive financial leap is often the hardest path to conversion. We dive into why £27 is a psychological sweet spot that turns casual browsers into invested buyers and how I use this price point in two distinct funnels—as a "tripwire" to offset ad spend and as a direct entry point to warm up future premium clients. I’ll explain how a low-cost offer acts as a trust accelerator, allowing people to experience your teaching style and results before they ever commit to a bigger program like the Limitless Pets Academy. This isn't about throwing random products at a wall; it’s about designing a strategic entry point that creates a stable, scalable ecosystem for your pet business. Useful Resources 👉 Digital Product Workshop: www.karlyedwards.com/digital-product-workshop Use coupon code: 170OFF 👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307 👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy 👉 Get support: www.karlyedwards.com 📱 Say hi on Facebook: @‌thekarlyedwards 🎧 Subscribe & share this episode with a pet pro who needs to hear this! Chapter Markers 00:00 - Welcome to the Limitless Pet Business Podcast 01:10 - Why the "big jump" to high-ticket fails with cold traffic 02:45 - The psychology of the £27 sweet spot 04:30 - Why a buyer list is more valuable than a freebie list 06:15 - How a tripwire funnel offsets your ad spend 08:40 - Running ads directly to a paid workshop 11:20 - Using upsells to increase average order value 13:45 - The £27 offer as a trust accelerator 16:10 - Moving from stranger to student to premium client 18:30 - What makes a low-ticket product actually work 21:05 - The importance of a tangible, current result 23:15 - Why random offers don't create momentum 26:00 - Building an ecosystem instead of individual products 28:45 - Invitation to the Limitless Pets Academy

    24 min
  7. FEB 27

    What to do when your passive income makes less than your in person work

    In this episode, I’m talking to you if you’ve built something online, a course, a workshop, or a membership but when you look at the numbers, it still hasn’t overtaken your in-person income. It can be so easy to feel like you’ve picked the wrong idea or that passive income only works for people with huge audiences, but I want to reassure you that this stage is a completely normal part of the journey. We explore why in-person work almost always wins at first and how to avoid the common traps that lead to "panic-fixing" or changing direction too quickly. I share how to shift your focus from creating more to optimising what you already have, while strengthening the bridge between your 1:1 work and your digital offers. This episode is about giving your passive income a clear job to do and trusting that cumulative growth always looks unimpressive before it looks powerful. Useful Resources 👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307 👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy 👉 Get support: www.karlyedwards.com 📱 Say hi on Facebook: @‌thekarlyedwards 🎧 Subscribe & share this episode with a pet pro who needs to hear this! Chapter Markers 00:00 - Welcome to the Limitless Pet Business Podcast 01:15 - Why in-person work wins at the beginning 04:20 - Present energy versus past energy 07:10 - Treating your online offers like a maturing tree 09:45 - Trap 1: Using in-person work as proof it isn't working 11:20 - Trap 2: Mistaking discomfort for a strategy problem 13:12 - Trap 3: Treating passive income like a hobby instead of an asset 15:05 - Trap 4: Changing direction too quickly 16:40 - Giving your digital products one clear job 20:15 - Strengthening the bridge between services and products 23:50 - Shifting from creating to optimising 27:10 - Protecting your asset-building time 30:45 - Reframing success in a hybrid business 33:20 - Invitation to the Limitless Pets Academy

    31 min

Ratings & Reviews

5
out of 5
2 Ratings

About

Welcome to the Limitless Pet Business Podcast with Karly Edwards. The podcast that shares juicy tips on how you can make more money, expand the impact you create in the pet world, and inject way more freedom into your life than you ever thought possible. This is the place to get your weekly dose of online marketing, productivity and leveraged income tips so you can grow the life and pet business of your dreams.

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