Linear networks get bold about promoting streamers Screengrab
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- TV & Film
Almost 100 million people watched the Superbowl last weekend. If you were one of them, you may have noticed ads for broadcast and cable shows that also include logos of streaming services. As the landscape continues to shift, networks are no longer too prideful to promote streaming partners, or in some cases, rivals.
Almost 100 million people watched the Superbowl last weekend. If you were one of them, you may have noticed ads for broadcast and cable shows that also include logos of streaming services. As the landscape continues to shift, networks are no longer too prideful to promote streaming partners, or in some cases, rivals.
5 min