Small business marketing can be challenging. Follow along every Tuesday as, Clarence Fisher, everyone's favorite small-business marketing expert, uncovers the tools, tactics, and strategies the most successful small businesses use to dominate their local market and OWN the block. If you are a brick and mortar business owner, service professional or marketing executive who wants to harness the power of the internet and use digital marketing to get more customers, clients or patients for your local small business, this podcast is for you.
Website Optimization That Converts
Is your small business website more like an online business card than a sales-conversion machine? It’s time to change that!
In this episode, Clarence discusses three killer website optimizations you can implement into your business website to boost sales ASAP.
Listen to this episode now for practical tips to set your business up for a more profitable online presence in the year to come.
How to Optimize Your Google My Business Listing
In this episode, Clarence discusses the importance of claiming and optimizing your GMB to boost organic traffic—both online and to your brick-and-mortar business.
He shares four simple optimization tips to ensure your listing is primed and ready so you can take full advantage of this free, traffic-generating marketing tool. Listen now!
How to Create a Predictable Selling System
After a year like 2020, we could all use some predictability in our businesses!
In this episode, Clarence breaks down the details of implementing Ryan Deiss’s Predictable Selling System—a foolproof marketing strategy that generates and automates consistent customer conversions.
The Truth About Your Business Logo
Are you expecting too much from your business logo?
In this episode, Clarence covers the mistakes far too many business owners make when they allow their logos to take up too much space on their websites.
He explains how the logo only works when it has compelling, optimized headlines and content to support it. Listen now!
Proven PR Tips for Small Businesses with Joshua Kail
In this week's episode, you'll learn what you need to know about PR for small businesses, including how to define the messaging for your company, the two types of press releases to use and exactly when to use them, and more! Whether you're working with a firm or handling your PR on your own you'll discover how to improve your reputation with your existing and potential customers while increasing leads, sales, and profits. Listen now!
How to Write Your Welcome Email Series with Sue Anderson
How do you make a strong first impression and stay top-of-mind in the crucial days after a contact first signs up for your email list?
In this week's episode, you'll discover how to get subscribers hooked on you and what you stand for.
Great, pertinent information delivered with humor that every businessman or woman can understand and put into immediate action! Love it!
This podcast is simply great. As previously mentioned: the content is great, the delivery is impeccable, and the podcast itself is really put together well. Clarence is truly a great host and interviewer. In a vast sea of internet marketing podcasts, this one really stands out to me. It’s my go to channel for production-driven, sustainable and immediately impactful information to continue leveling up my marketing efforts and brand representation.
Applicable Marketing Insights
I know Clarence. I have been on the podcast. The reason I come back is it almost has something I can apply with my business. You don’t have to hire Clarence or be in Tulsa, OK, USA to get great input. The best thing Clarence taught me - so far - is SAQ - Should Ask Questions. He talks about this on several podcasts but it’s so good. What questions do you want your customers/audience to ask and how do you answer this? So good. Thank you!
Learned a lot
This podcast has really good information!