35 min
LocalBites Rewind: How to Roast Great Coffee #LocalBites
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- Entrepreneurship
We are welcoming Mike Ayars, owner of Turnstile Coffee in NJ, to this episode of #localbites! Mike has over a decade of experience in the specialty coffee business, and is talking to us today about some unique experiences he has had and how he runs a wholesale roastery business at the same time.
Website: https://www.turnstilecoffee.com/Instagram: @turnstilecoffee Coffee Pick Up Window: https://943thepoint.com/turnstile-coffee-in-belmar-opens-takeout-window/
[00:00] Show intro [00:35] Welcome to Mike [00:50] Biggest lessons learned after a decade of specialty coffee[01:34] Why start with specialty coffee?[02:56] How do you survive in a world without coffee[03:17] From a first taste of coffee to opening Turnstile[04:45] Where Mike looked for roasting classes[05:30] What’s the draw for roasting?[06:54] The unique aspects of roasting and owning a cafe[08:44] Finding good sources[11:05] Who is over the roasting business?[11:45] How to keep up with the trends?[12:54] Customer education [16:16] What does Mike do to make Turnstile unique?[18:55] Why do other cafes come to Turnstile for their coffee?[20:11] Ratio of wholesale to cafe business[21:28] What the pandemic was like: take out window edition [25:23] How special events can promote coffee[28:04] The biggest challenges in 11 years of Turnstile[30:09] #1 piece of staffing advice[31:30] Advice for aspiring coffee shop/roastery owners[33:47] Wrap up
We are welcoming Mike Ayars, owner of Turnstile Coffee in NJ, to this episode of #localbites! Mike has over a decade of experience in the specialty coffee business, and is talking to us today about some unique experiences he has had and how he runs a wholesale roastery business at the same time.
Website: https://www.turnstilecoffee.com/Instagram: @turnstilecoffee Coffee Pick Up Window: https://943thepoint.com/turnstile-coffee-in-belmar-opens-takeout-window/
[00:00] Show intro [00:35] Welcome to Mike [00:50] Biggest lessons learned after a decade of specialty coffee[01:34] Why start with specialty coffee?[02:56] How do you survive in a world without coffee[03:17] From a first taste of coffee to opening Turnstile[04:45] Where Mike looked for roasting classes[05:30] What’s the draw for roasting?[06:54] The unique aspects of roasting and owning a cafe[08:44] Finding good sources[11:05] Who is over the roasting business?[11:45] How to keep up with the trends?[12:54] Customer education [16:16] What does Mike do to make Turnstile unique?[18:55] Why do other cafes come to Turnstile for their coffee?[20:11] Ratio of wholesale to cafe business[21:28] What the pandemic was like: take out window edition [25:23] How special events can promote coffee[28:04] The biggest challenges in 11 years of Turnstile[30:09] #1 piece of staffing advice[31:30] Advice for aspiring coffee shop/roastery owners[33:47] Wrap up
35 min