9 episodes

Welcome to The Love Your Launch Podcast! This podcast is for every level of launcher out there, from first-time course creators to 7-figure pros and everyone in between. We founded the Launch Guild to make sure our clients experience fun, stress-free, and all-around feel-good launches. After four years of launching and tons of clients, we wanted to talk to you, our launching community, and share some tips and tricks we learned along the way. That’s right - The Launch Guild Leadership Team is joining me on the Love Your Launch Podcast! 
My team and I love what we do and we want creators like you to enjoy the entire launching process - from start to finish. We’ll be diving into all things launching including sharing strategic, tech, marketing, and management tips we’ve picked up at The Launch Guild. 
Let’s start by getting to know everyone on the team.
Tasha Booth - The Launch Guild CEO
Jayla Rae - The Launch Guild’s Director of Operations
Lindsey - The Team’s Lead Project Manager
Brianna - The Team’s Lead Marketing Strategist 
Cara - The Team’s Lead Launch Strategist
Join us every other week for amazing personal experiences, tough real-world lessons, special guest hosts, and more!
Subscribe to the Love Your Launch Podcast or check out our hotline for a chance to have your questions answered by our amazing team of launch experts. 

Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Love Your Launch Podcast The Launch Guild

    • Business
    • 5.0 • 12 Ratings

Welcome to The Love Your Launch Podcast! This podcast is for every level of launcher out there, from first-time course creators to 7-figure pros and everyone in between. We founded the Launch Guild to make sure our clients experience fun, stress-free, and all-around feel-good launches. After four years of launching and tons of clients, we wanted to talk to you, our launching community, and share some tips and tricks we learned along the way. That’s right - The Launch Guild Leadership Team is joining me on the Love Your Launch Podcast! 
My team and I love what we do and we want creators like you to enjoy the entire launching process - from start to finish. We’ll be diving into all things launching including sharing strategic, tech, marketing, and management tips we’ve picked up at The Launch Guild. 
Let’s start by getting to know everyone on the team.
Tasha Booth - The Launch Guild CEO
Jayla Rae - The Launch Guild’s Director of Operations
Lindsey - The Team’s Lead Project Manager
Brianna - The Team’s Lead Marketing Strategist 
Cara - The Team’s Lead Launch Strategist
Join us every other week for amazing personal experiences, tough real-world lessons, special guest hosts, and more!
Subscribe to the Love Your Launch Podcast or check out our hotline for a chance to have your questions answered by our amazing team of launch experts. 

Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

    What Launch Burnout Feels Like and How We Handle It

    What Launch Burnout Feels Like and How We Handle It

    This week we are covering a very important topic that a lot of clients have asked us about: how to deal with launch burnout. And that’s a hard question to answer because many course creators don’t realize they’re experiencing burnout until they’re right in the middle of it! 
    We want to help you prevent launch burnout in the first place or at least help you steer clear of seeing it happen a second time. That’s why our hosts are opening up and discussing their own experiences with burnout and how they dealt with it. After all, our team often manages multiple launches per month, so launch stamina is a must-have for us!
    This week Jayla Rae, Lindsey, and Brianna are covering how they’ve experienced their own launch burnout, where they’ve seen it pop up with launch clients, and what overcoming burnout actually looks like. They go over how to identify the signs of launch burnout, how to adjust your schedule when you’re in it, and how to set yourself up for burnout-free launches in the future. 
    This Week We Talk About: 
    What launch burnout looks like What you can do to prevent burnout How we prep and schedule self-care How to better communicate your needs with your team members 
    Quick reminder for you: Every good launch starts with a great email list. And one of the best ways to grow your email list is with an irresistible opt-in! Freebies are great at attracting new people to your community because they incentivize your followers to happily jump on your email list. 
    By downloading our Unconventional Freebie Opt-In Ideas Guide, you’ll pick one of the ten ideas in this guide and be all set to grow a list of amazing ideal clients before your next launch!
    Click here to download our 10 Unconventional Freebie Opt-In Ideas Guide!

    Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

    • 24 min
    Crowd Favorite Social Media Posts ft. Lauren Flowerday

    Crowd Favorite Social Media Posts ft. Lauren Flowerday

    Social media marketing can be a great way to connect with your community and spread the word about your product or course. But sometimes it can feel like your posts are a swing and a miss. That’s why we’re bringing The Launch Guild’s very own social media strategist, Lauren Flowerday, onto this week’s episode.
    This week Brianna, Cara, and special guest, Lauren are breaking down how you can strategically prepare your social media with top-performing posts. Whether you have a launch coming up or you'd just like to keep in touch with your community, an intentional social media strategy can keep you on track and prevent you from burning out. 
    This Week We Talk About: 
    Why social media is an important part of your launch strategy Which social media posts get the best engagement and reach How to balance your energy when launching your offer on social mediaWhat methods foster the most engagement and whyHow to create content without burning out 
    Social media is just one piece of the puzzle. Are you ready to grow your email list in time for your next launch, too? Then you need an irresistible opt-in freebie! Freebies are great at attracting new people to your community because they incentivize your followers to happily jump on your email list. 
    By downloading our Unconventional Freebie Opt-In Ideas Guide, you simply pick one of the ten ideas in this guide and you'll be all set to quickly grow a list of dreamy ideal clients!
    Click here to download our 10 Unconventional Freebie Opt-In Ideas Guide!


    Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

    • 36 min
    Our Favorite Tech Tools for Launches

    Our Favorite Tech Tools for Launches

    Go into any community for virtual business owners and ask "what is your go-to tech to launch an online course?" I guarantee you'll get hundreds of recommendations for different platforms! There are so many options available, how in the world do you choose?
    Lucky for you, we’ve gone through countless hours of researching, trial and error, hoping for the best when it comes to figuring out which software, tools, and websites best support our launches. 
    And with dozens of launches under our belt, we’ve got more than a few favorites and we would love to share them with you.  This week, Brianna, Cara, and Lindsey are diving deep into their collective tech knowledge and letting you know what our favorite tech tools for launches are. 
    This Week We Talk About: 
    What tech tools you must-have for a launchWhich tech brands we know, love, and recommend Which is better, all-in-ones or integrating multiple platforms How to decide if all the bells and whistles are worth it 
    Are you ready to take your launches to the next level in 2022?💸
    You can, by working with a team of experts who can help you conquer your launch goals. 🚀 
    Here at The Launch Guild, my team of experienced project managers, strategists, designers, and tech VAs, are ready to relieve you of the heavy lifting, so you can show up as your best during your next launch! 
    With our Full Support Launch Services, not only have we facilitated multiple six-figure launches -- we’ve helped our clients genuinely enjoy the launch process. 
    Click here to raise your launching standards and book a free consultation with The Launch Guild Team 


    Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

    • 45 min
    Who Do You Need on Your Launch Team?

    Who Do You Need on Your Launch Team?

    Everyone knows that launching can take a team of people to pull off. Each person has their role and they’re the best at it, and they all come together to make this amazing launch happen. So who makes up this team exactly? And when should you hire them? 
    There are so many levels that come with launching and hiring. That’s why we’re breaking it down for you on this episode of the Love Your Launch Podcast! 
    This week, Jayla Rae, Lindsey, and I talk about all the important team members that make up a launch team. We’re covering what they do for you, what they don’t do for you, and when it’s time to hire them. 
    This Week We Talk About: 
    When you should get a Tech VAWhat a social media manager does and what they don’t doWhen you should hire an Admin VA The difference between a Launch Strategist and a Launch Manager
    So what do you do when you’ve got a genius-level course but still want genius-level launch support? Call The Launch Guild! ☎️ 
    My team and I are expert launchers with years of experience under our belts. And with our Full Support Launch Services, we’ve facilitated multiple six-figure launches -- and even one six-figure cart open DAY!
    Click here to start your year off strong by letting us do all the launching heavy lifting 💪🏽


    Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

    • 34 min
    The #1 Thing You Need for a Successful Launch

    The #1 Thing You Need for a Successful Launch

    Launching can be a lot of trial and error. We’ve seen plenty of clients run themselves ragged using strategies that just don’t work. But launching can be super simple, as long as you know the number one thing you need for a successful launch. Spoiler alert: It's an engaged audience! 
    An engaged audience is the key to a successful launch. It’s the center of everything! Because an engaged audience is what makes up your email lists, webinar views, and client lists. 
    This week, Jayla Rae, Brianna, and Cara are discussing why an engaged audience should be your #1 priority when launching AND going over the Do’s and Don’ts to getting that engaged audience. 

    This Week We Talk About: 
    What an engaged audience looks likeWhat, exactly, does it mean to launchWhat kind of metrics you should be paying attention toHow much is too much info to give away to your email list 
    Have a question? Drop us a question on our very own LVL Podcast Hotline! We can’t wait to answer all your burning launch questions. 
    Free ebooks and checklists are nice, but why not try something a little more interesting? Check out our 10 Unconventional Freebie Opt-in Ideas! Simply pick one of the ten ideas in this guide and you'll be all set to quickly grow a list of dreamy ideal clients!


    Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

    • 43 min
    Timeless Launch Strategies and Hot 2021 Trends

    Timeless Launch Strategies and Hot 2021 Trends

    Tik Tok, Reels, Video Ask, oh my! The digital space is always changing and rearranging, especially in the last two years. New trends are getting replaced once a week and new launch strategies are popping up everywhere. It can be hard to keep up if you’re not paying attention! But don’t worry, we did it for you. 
    In this episode, Brianna, Cara, and I want to slow down and take a look at what trends work and which ones don’t. Plus, we’ll be giving you the inside scoop on our favorite timeless strategies that we’ve personally seen work best for course creators. Are you currently planning out your launch strategy for 2022? Then this episode is for you!

    We Talk About: 
    What digital tools you can use to add a personal touch to your businessWhich launch strategies will always get results and never go out of styleHow to get more comfortable selling by changing your mindsetHow to be personable without being spammy
    And be sure to check out our Launch Hotline for a chance to have your burning launch questions answered right here on the show. We can’t wait to hear from you!
    Email lists are one of the most important parts of having a successful launch, so you want to beef it up before you start rolling out the content. But how do you do that? Easy, with an absolutely irresistible opt-in freebie! 
    Free ebooks and checklists are nice, but why not try something a little more interesting? Check out our 10 Unconventional Freebie Opt-in Ideas! Simply pick one of the ten ideas in this guide and you'll be all set to quickly grow a list of dreamy ideal clients!


    Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

    • 28 min

Customer Reviews

5.0 out of 5
12 Ratings

12 Ratings

A-MACK ,

Great tips for launches!

Love the ideas for connecting authentically with potential clients during a launch!

joe gardener ,

Fun and Informative!!

I love these conversations between the team and the well organized topics covered in each podcast. Your experience shows and also love that you all shoot straight, and keep it real! Your passion for your work shows and I’m so glad you all have put this out there. Thank you and keep them coming!

TradedGems ,

Just what I needed!

Tasha and The Launch Guild are simply brilliant. The way they discuss launching removes the stress, adds value, and makes launching achievable.

This podcast is definitely one of my top five and a must for 2022!!