Lucy Snell on creating new business pipelines for agencies Agency Dealmasters podcast

Lucy Snell is the co-founder of Cherry a new business and marketing consultancy for digital agencies.

She’s helped agencies win new business for over 20 years. This was a tour de force conversation covering all things new business.

We discuss everything from:

-The process of winning new business
-How to build a strong pipeline
-Selling in this environment
-Hiring new business people
-How to use social selling
Why we’re so scared of picking up the phone