Our show is aimed at either the solo agent or the office with a small power team of real estate agents looking to get powerful results in 2021 using the latest & best online marketing technology.
We look closely at new technologies, online marketing, and new sales strategies which are really changing the way real estate agents do business.
#308 Mail-Right Show: How Do You Deal With Bad Social Media Reviews?
This is a difficult question for a lot of real estate agents and a lot of them handle bad online reviews really badly! I know most agents who are taking their career seriously try and please their clients and when they get bad online reviews it is really like an arrow to the heart. It's so easy just to reply to this unfair online review quickly and semi emotionally we all been there?
However, "STOP" and think the whole world is going to be able to see how you handle a complaint, also the idea that you don't have to respond to a bad review is a terrible idea and really show possible new clients that you really don't care about your online reputation.
In this show, both Robert and I discuss what are the best strategies to handle bad online reviews, and hopefully, you will find this discussion helpful and insightful?
#307 Mail-Right Show: Pacaso The modern way to buy and own a second home
How Pacaso Is Changing The Luxury Housing Market
Pacaso is one of the fasting growing companies in the USA in 2021 and you are also one of its most controversial companies in the USA. Started by two former Zillow executives they have managed to unite whole communities into action against them like nothing else seen.
In this show, we discuss Pacaso and their business model and what you as a real estate agent need to know and be able to advise your client on what are the positive and negative elements connected to doing business with Pacaso.
#306 Mail-Right Show: Real Estate Agent's Effective Local Branding Is All Important
With Special Guests Tonya Eberhart & Michael Carr
BrandFace® is a book series, speaking series, and personal branding program for real estate professionals who want to STAND OUT from their competition and attract their ideal customers so they can become recognized and sought after real estate authorities. Tonya Eberhart & Michael Carr are the partners behind BrandFace. Their mantra is, "People don't do business with a logo. They do business with a person."
Our mission is to help entrepreneurs, business leaders, and real estate professionals become the face of their business & a star in their industry. We help them discover (and get recognized for) their unique point of differentiation so they can upstage, out-market, and out-sell their competition.
Tonya Eberhart is the founder of BrandFace® and Branding Agent to Business Stars. She’s also the author of four books on personal branding. Tonya’s humble career began while selling vacuum cleaners door to door to pay her way through college. That led to a job in radio, where she observed local business owners who were featured in their own advertising and positioned as local celebrities in the market. That’s when she realized the power that personal branding has on a business. Almost two decades and many successful brands later, she founded BrandFace®, a personal branding firm consisting of a book series, speaking series, and personal branding program that is designed to help real estate agents differentiate themselves.
Michael Carr is America’s Top Selling Real Estate Auctioneer and the Abundant Life Broker. During his 28 years of experience, he has been actively involved in over 78,000 transactions and licensed in as many as 31 states in the continental U.S. as a broker and an auctioneer. Michael first met Tonya in 2013 when he became a client. He immediately put her exclusive personal branding concepts to work at his own brokerage, and as a result, his real estate business quadrupled over the next year and continues to grow in recognition, revenue, and recruitment. On the heels of that success, they decided to co-author BrandFace® for Real Estate Professionals, which became the #1 international bestseller on Amazon. And today, he is a partner and the COO of BrandFace®.
Their mantra is, “People don’t do business with a logo. They do business with a person.”
#305 Mail-Right Show The True Power of Seeing Your Numbers
The True Power of Seeing Your Numbers
With Special Guest Jack Tompkins of PineApple
#304 Mail-Right Show We Discuss Redfin & Part 2 Podcasting 101
RedFin And Podcasting 101 For Real Estate Agents Part 2
We discuss in the first half of the show a recent interview that “Glenn Kelman” Founder and CEO of Redfin did on the podcast "This Week in Startups" hosted by "Jason Calacanis" connected about the present housing market and how Covid - 19 has and will change fundamentally the housing market in the USA.
Then in the second half of the show, I go into some more details on why I think this is an excellent time for real estate agents to consider starting a local podcast about their town or city and then go and interview all the areas "shakers and movers in the area. We go into some detail what are some of your choices connected to how you do these types of interviews.
#303 Mail-Right Show:Would You Like Become An Online Lead Machine Processes Are The Key
With Special Guest Jess Lenouvel
Jess Lenouvel has been a real estate agent for over 13 years and has personally built multiple 7-figure businesses that sold over $300 million of property in under 5 years. Now, she specializes in helping 6-figure and low 7-figure Agents across the US, Canada, and Australia double their revenue and profits, without sacrificing lifestyle or freedom while creating real impact.
The Michael Shane Group
Robert Newman is a marketing genius! His business coaching and mentorship have been invaluable to the re-launch and growth of my real estate company. I look forward to his weekly pocasts and am extremely grateful to have his braintrust as part of my business startegies.
Generous and Genuine Team!
The team producing the Mail-Right show are not only knowledgable but work hard to bring guests that stimulate challeging and helpful conversations for listeners. They don't shy away from the hard stuff... stuff agents need to hear! Well done!
A real estate broker or real estate agent is a person who acts as an intermediary between sellers and buyers of real estate/real property and attempts to find sellers who wish to sell and buyers who wish to buy.So I love this podcast.